Fire Tongs
FailDemand is soft, at -58.7% this quarter, so Fire Tongs is a Fail.
- Flapen Score
- 45 / 100Ranks 1,445 of 2,225 DIY & Tools niches · −4 vs the category median of 4945
- Market size
- £23K/yr33K searches / yr
- 90-day growth
- -58.7%search demand this quarter
- Competition
- 61%top-5 click share · 15 brands · 25 sellers
Flapen Score
Fire Tongs against its category
The dotted line is the DIY & Tools average. Past it, Fire Tongs is stronger. Inside it, weaker.
Market
The Fire Tongs market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Fire Tongs 33K times last year and spent an estimated £23K. The top 5 brands take 68% of clicks. Demand peaks in Jan–Feb–Oct–Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 7.3% of those searches ended in a purchase.
Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -58.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £23K a year.
- Searches, last 12 months
- 33K
- Growth, 90 days vs prior 90
- -58.7%
- Conversion, latest week
- 7.3%
- Market size, estimated
- £23Ka year
- Peak month
- January7.5× the quietest month
- Top search term
- fire tongs13K searches a year
02 · Price
A sale here is worth £9.53.
Listings sell for £9.53 on average, from £3.60 to £19.81. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £9.53 that is £953 to £2K a year per listing.
- Average price
- £9.53under the $15 to $100 sweet spot
- Price range
- £3.60–£19.81
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £953–£2K
- Returns
- 2.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
72% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #141 within Fireplaces, Stoves & Accessories. It carries 125 reviews at 3.92 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 72%
- Prime listings
- 83%
- Out of stock, average day
- 4.8%
- Average rank
- #141in Fireplaces, Stoves & Accessories
- Average rating
- 3.92 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 125per listing
- Listings tracked
- 18
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Fire Tongs products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Valiant Heavy-Duty Cast Iron Log & Coal Tongs | 34 cm Wide-Angle Fireplace Stove & Firepit Tool Black
- Price
- £8.43
- Rating
- 4.2/5
- Reviews
- 61
- Age
- 11mo ago

Heavy-Duty Cast-Iron Log Coal Tongs | Fireside | Fireplace | Chimenea | Firepit | Pizza Oven | Indoor Fire | Outdoor Fire | Coal Poker | Coal Tong | Log Burner |Log Tongues |Fireplace Tongs
- Price
- £11.71
- Rating
- 4.3/5
- Reviews
- 632
- Age
- 11y ago

Inglenook 12 Black Fire Tongs FIRE130
- Price
- £6.78
- Rating
- 3.7/5
- Reviews
- 496
- Age
- 16y ago

Morsø Fire Tongs for Use with All Ovens and Firepits Scandinavian Design Heavy Duty Powder-Coated Steel with Serrated Edges Black
- Price
- £19.81
- Rating
- 4.5/5
- Reviews
- 189
- Age
- 10y ago

Campingmoon Fire Tongs Black LogTongs Campfire Pit Tong Coal Tongs for Fire Barbecue Wood Burner Accessories with Wood Hand 16-inch Length
- Price
- £16.08
- Rating
- 4.4/5
- Reviews
- 72
- Age
- 1y ago
Trending
estimated 90-day click momentum
JYTDBCS BBQ Tongs - Stainless Steel Heavy Duty Tongs for Charcoal Fireplace Camping & Kitchen Use
- Price
- £5.24
- Rating
- 2.9/5
- Reviews
- 6
- Age
- 2y ago

Charcoal Tongs BBQ Tongs with Anti Scald Handle and Secure Grip Barbecue Charcoal Tong for BBQ Grill Garden Picnic Camping Fireplace Use Outdoor Camping Cooking Tool
- Price
- £6.46
- Rating
- 3.4/5
- Reviews
- 2
- Age
- 2y ago

26 Fireplace Tongs Fire Pit Tool Fire Pit Accessories Tool for Outdoor Indoor Camping BBQ
- Price
- £8.62
- Rating
- 4.4/5
- Reviews
- 83
- Age
- 4y ago

2 Pieces Shisha Coal Tongs Tobacco Tongs Metal Charcoal Tong Shisha Clip Accessorie for Home Kitchen
- Price
- £3.60
- Rating
- 4.0/5
- Reviews
- 31
- Age
- 4y ago

Fireside 18 Tongs Steel Log Coal Fireplace Chimenea Firepit Indoor & Outdoor Fire Coal Poker Coal Tong
- Price
- £7.48
- Rating
- 3.3/5
- Reviews
- 4
- Age
- 2y ago
Newest
by launch date
Valiant Heavy-Duty Cast Iron Log & Coal Tongs | 34 cm Wide-Angle Fireplace Stove & Firepit Tool Black
- Price
- £8.43
- Rating
- 4.2/5
- Reviews
- 61
- Age
- 11mo ago

Kingson Vintage Fireplace Coal & Log Tongs 43cm Black Iron Flat-Jaw Fire Tongs for Handling Coal & Kindling Antique Scissor Grabber for Open Fires & Wood Burners
- Price
- £10.26
- Rating
- 4.0/5
- Reviews
- 49
- Age
- 1y ago

Kingson Fireplace Tongs 43cm Long Log Grabber with Large Handle Riveted Design Fire Pit BBQ Grilling Coal & Wood Tool
- Price
- £10.76
- Rating
- 4.1/5
- Reviews
- 36
- Age
- 1y ago

Campingmoon Fire Tongs Black LogTongs Campfire Pit Tong Coal Tongs for Fire Barbecue Wood Burner Accessories with Wood Hand 16-inch Length
- Price
- £16.08
- Rating
- 4.4/5
- Reviews
- 72
- Age
- 1y ago

JYTDBCS BBQ Tongs - Stainless Steel Heavy Duty Tongs for Charcoal Fireplace Camping & Kitchen Use
- Price
- £5.24
- Rating
- 2.9/5
- Reviews
- 6
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
25
Est. top-5 brand share
68%
Top 20: 100%
Est. top-5 click share
61%
Top 20: 100%
Open market
25%
- Valiant Fun22%
- Thorness20%
- Inglenook10%
- Morsø9%
- camping moon7%
- Kingson7%
Demand
Fire Tongs search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 7.5×
Search terms
Top Fire Tongs search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- fire tongs13K/yr
- coal tongs9K/yr
- fire tongs for wood burners7K/yr
- coal tongs for fire4K/yr
Reviews and returns
What reviews say buyers love and hate about Fire Tongs
We read the reviews and the return reasons for every product selling here.
“Felt flimsy and thin”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fire Tongs questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








