Fire Assembly Point Sign Outdoor
FailShoppers spend only $53K a year here, so Fire Assembly Point Sign Outdoor is a Fail.
- Flapen Score
- 44 / 100Ranks 1,524 of 2,225 DIY & Tools niches · −5 vs the category median of 4944
- Market size
- £53K/yr32K searches / yr
- 90-day growth
- -8.8%search demand this quarter
- Competition
- 63%top-5 click share · 10 brands · 13 sellers
Flapen Score
Fire Assembly Point Sign Outdoor against its category
The dotted line is the DIY & Tools average. Past it, Fire Assembly Point Sign Outdoor is stronger. Inside it, weaker.
Market
The Fire Assembly Point Sign Outdoor market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Fire Assembly Point Sign Outdoor 32K times last year and spent an estimated £53K. The top 5 brands take 84% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
21.4% of searches ended in a purchase last week.
Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 21.4% of those searches ended in a purchase. Searches in the last 90 days moved -8.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £53K a year.
- Searches, last 12 months
- 32K
- Growth, 90 days vs prior 90
- -8.8%
- Conversion, latest week
- 21.4%
- Market size, estimated
- £53Ka year
- Peak month
- October1.7× the quietest month
- Top search term
- fire assembly point sign outdoor16K searches a year
02 · Price
A sale here is worth £7.81.
Listings sell for £7.81 on average, from £2.58 to £25.02. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £7.81 that is £2K to £4K a year per listing.
- Average price
- £7.81under the $15 to $100 sweet spot
- Price range
- £2.58–£25.02
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £2K–£4K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #548 within Safety & Security. It carries 65 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 84%
- Out of stock, average day
- 0.0%
- Average rank
- #548in Safety & Security
- Average rating
- 4.65 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 65per listing
- Listings tracked
- 19
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Fire Assembly Point Sign Outdoor products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Fire Assembly Point Sign Outdoor - 400 x 300mm - 1mm Rigid Plastic Fire Safety Signs with 4 Pre-Drilled Holes and Self-adhesive Backing - Ideal Safety Fire Assembly Point
- Price
- £10.06
- Rating
- 4.6/5
- Reviews
- 47
- Age
- 1y ago
Fire Assembly Point Sign Outdoor - 600 x 400 x 1mm - Matte Rigid Plastic Fire Safety Signs with 4 Pre-Drilled Holes - Ideal Safety Fire Assembly Point
- Price
- £12.62
- Rating
- 4.5/5
- Reviews
- 15
- Age
- 1y ago
1 PCS Fire Assembly Point Sign Outdoor Aluminum Plate Signs for Emergency Evacuation Assembly Points 20x30cm Green
- Price
- £5.36
- Rating
- 4.0/5
- Reviews
- 6
- Age
- 1y ago
Fire Assembly Muster Point Plastic Sign with 4 Pre-Drilled Holes - Fire/Emergency/Exit/Alarm/Push/Extinguisher/Assembly (EE58)
- Price
- £3.33
- Rating
- 4.6/5
- Reviews
- 271
- Age
- 10y ago
Fire Assembly Muster Point Plastic Sign with 4 Pre-Drilled Holes - Fire/Emergency/Exit/Alarm/Push/Extinguisher/Assembly (EE58)
- Price
- £4.64
- Rating
- 4.6/5
- Reviews
- 271
- Age
- 10y ago
Trending
90-day click momentum
1/2/5/10 Pack Fire Action Notice Sticker 20x15cm Fire Safety Sign for Evacuation Assembly Point and Extinguisher Locations - Self Adhesive Vinyl (1)
- Price
- £2.58
- Rating
- 4.5/5
- Reviews
- 69
- Age
- 3y ago
Fire Assembly Point Sign Outdoor | 40x30cm - 1mm Rigid Plastic | Muster Point Sign with 4 Pre-Drilled Holes and Self adhesive Backing
- Price
- £8.57
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 11mo ago
Fire Action your assembly point Plastic Sign - Fire/Emergency/Exit/Alarm/Push/Extinguisher (FA8)
- Price
- £3.22
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 10y ago
Fire Assembly Point Sign Metal 300 × 400mm(A3) Assembly Point Signage Aluminum Reflective With 6 Drilled Holes
- Price
- £11.73
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 9mo ago
1 PCS Fire Assembly Point Sign Outdoor Aluminum Plate Signs for Emergency Evacuation Assembly Points 20x30cm Green
- Price
- £5.36
- Rating
- 4.0/5
- Reviews
- 6
- Age
- 1y ago
Newest
by launch date
Fire Assembly Point Sign Outdoor Fire Evacuation Sign
- Price
- £8.52
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 9mo ago
Fire Assembly Point Sign Metal 300 × 400mm(A3) Assembly Point Signage Aluminum Reflective With 6 Drilled Holes
- Price
- £11.73
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 9mo ago
Fire Assembly Point Sign Outdoor | 40x30cm - 1mm Rigid Plastic | Muster Point Sign with 4 Pre-Drilled Holes and Self adhesive Backing
- Price
- £8.57
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 11mo ago
Fire Assembly Point Sign A5 Aluminium Composite Safety Sign - Green & White 3mm Weatherproof Rigid Metal Signage for Indoor/Outdoor Use A5 (150x200mm)
- Price
- £5.87
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 1y ago
Fire Assembly Point Sign A4 Aluminium Composite Safety Sign - Green & White 3mm Weatherproof Rigid Metal Signage for Indoor/Outdoor Use A4 (200x300mm))
- Price
- £7.55
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 rising
Sellers
13
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
9%
- DETAILING GARAGE41%
- USSP&S19%
- HDFHDF11%
- A1 Graphics Ltd7%
- Sara Prints7%
- VSafety6%
- Open — no brand owns it (4 brands, 9%)
Demand
Fire Assembly Point Sign Outdoor search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.7×
Search terms
Top Fire Assembly Point Sign Outdoor search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- fire assembly point sign outdoor16K/yr
- fire assembly point sign13K/yr
- assembly point sign3K/yr
Reviews and returns
What reviews say buyers love and hate about Fire Assembly Point Sign Outdoor
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Just right size wording is large to read
Too small for the purpose unfortunately
the colour has deteriorated from green to blue in the sun
the pre drilled holes excess was difficult to remove
Love
Did the job
As we wanted
Just the job
Clear Size specifications
Large, clear and helpful in an emergency
Good size, we didn't want someting huge
Like I said, zero complaints
Good Quality
Great quality item
Well made and printed
Fire Safety Officer happy
Return
0.4% Return rate 83% Fixable by listing
Just right size wording is large to read
Too small for the purpose unfortunately
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fire Assembly Point Sign Outdoor questions
Answered from the same tracked data.