Face Shield
MaybeReturns run at only 1.0% of orders. But shoppers spend only $87K a year here, so Face Shield is a Maybe.
- Flapen Score
- 55 / 100Top 21% of 2,225 DIY & Tools niches · +6 vs the category median of 4955
- Market size
- £87K/yr100K searches / yr
- 90-day growth
- +4.5%search demand this quarter
- Competition
- 61%top-5 click share · 18 brands · 34 sellers
Flapen Score
Face Shield against its category
The dotted line is the DIY & Tools average. Past it, Face Shield is stronger. Inside it, weaker.
Market
The Face Shield market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Face Shield 100K times last year and spent an estimated £87K. The top 5 brands take 67% of clicks. Demand peaks in Oct. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
7.2% of searches ended in a purchase last week.
Shoppers searched for this 100K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.2% of those searches ended in a purchase. Searches in the last 90 days moved +4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £87K a year.
- Searches, last 12 months
- 100K
- Growth, 90 days vs prior 90
- +4.5%
- Conversion, latest week
- 7.2%
- Market size, estimated
- £87Ka year
- Peak month
- October1.9× the quietest month
- Top search term
- face shield52K searches a year
02 · Price
A sale here is worth £12.05.
Listings sell for £12.05 on average, from £2.99 to £37.27. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £12.05 that is £1K to £3K a year per listing.
- Average price
- £12.05under the $15 to $100 sweet spot
- Price range
- £2.99–£37.27
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 1.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
87% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #48 within Safety & Security. It carries 970 reviews at 4.16 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 96%
- Out of stock, average day
- 4.5%
- Average rank
- #48in Safety & Security
- Average rating
- 4.16 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 970per listing
- Listings tracked
- 23
04 · Newcomers
Amazon counts 0 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Face Shield products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Portwest PW91 Browguard Clear Face Shield Safety Visor Face Guard for Grinding Strimmer Workshop DIY with Wheel Ratchet Adjustment Foam Sweatband 1mm Polycarbonate Clear One Size
- Price
- £9.92
- Rating
- 4.4/5
- Reviews
- 997
- Age
- 14y ago

Face Shield Reusable Plastic Safety Screen Visor Transparent Cover Covering For Men Women Outdoors Indoors Shop Retail Anti-Fog Clear View Lightweight Design with Soft Comfort Foam & Elastic Band
- Price
- £2.99
- Rating
- 3.6/5
- Reviews
- 98
- Age
- 5y ago

10 Pack Visor Face_Shield Adjustable Plastic Transparent Safety Face_Shields for Women Men Protection Full Face Anti Fog Anti Droplet Dust
- Price
- £8.13
- Rating
- 4.3/5
- Reviews
- 1,543
- Age
- 5y ago

Bojueshaw Anti-Fog Full Face Shield with Adjustable Strap Reusable HD Clear Protective Visor for Adults Universal Face Mask for Work Outdoor & Daily Use(Black)
- Price
- £7.69
- Rating
- 3.7/5
- Reviews
- 42
- Age
- 1y ago

JSP STEALTH 9200 Safety FaceShield with integrated Safety Goggles
- Price
- £19.26
- Rating
- 4.4/5
- Reviews
- 1,180
- Age
- 11y ago
Trending
90-day click momentum
FunnAura Face Shield for Nail Drill Transparent Full Face Visor Splash & Dust Resistant for Salon & DIY Nail Art (1 Piece)
- Price
- £7.70
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

Nail Face Mask for Nail Drill: Salon Clear Visibility & Comfortable Wear Full Face Mask Splash Resistant Quicker DIY Nail Art Tools for Adults Women Men Salon Resistant Reusable
- Price
- £7.27
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Gaomumu Anti-Fog Full-Face Shield Reusable Protective Cover Multi-Functional Adjustable Protective Face Mask Suitable for Construction Agriculture Welding and Outdoor Cycling(Black)
- Price
- £7.64
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 3mo ago

JSP Shape - Polycarbonate Visor with Ratchet Headband 5SHA20C
- Price
- £13.76
- Rating
- 4.6/5
- Reviews
- 8
- Age
- 11y ago

Hadnves Face Shield with Glasses Clear Plastic Nail Faces Mask for Nail Drill Full Face Shield for Adults Women Men Salon Clear Visibility Comfortable Wear Splash Resistant Reusable Anti Fog
- Price
- £5.88
- Rating
- 3.1/5
- Reviews
- 5
- Age
- 7mo ago
Newest
by launch date
Nail Face Mask for Nail Drill: Salon Clear Visibility & Comfortable Wear Full Face Mask Splash Resistant Quicker DIY Nail Art Tools for Adults Women Men Salon Resistant Reusable
- Price
- £7.27
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Gaomumu Anti-Fog Full-Face Shield Reusable Protective Cover Multi-Functional Adjustable Protective Face Mask Suitable for Construction Agriculture Welding and Outdoor Cycling(Black)
- Price
- £7.64
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 3mo ago

FunnAura Face Shield for Nail Drill Transparent Full Face Visor Splash & Dust Resistant for Salon & DIY Nail Art (1 Piece)
- Price
- £7.70
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

Hadnves Face Shield with Glasses Clear Plastic Nail Faces Mask for Nail Drill Full Face Shield for Adults Women Men Salon Clear Visibility Comfortable Wear Splash Resistant Reusable Anti Fog
- Price
- £5.88
- Rating
- 3.1/5
- Reviews
- 5
- Age
- 7mo ago

Saviland Nail Face Mask for Nail Drill: Salon Clear Visibility & Comfortable Wear Full Face Shield Visor Splash Resistant Quicker Nail Art Tools for Nail Artists Enthusiasts Technicians Salon Studio
- Price
- £7.44
- Rating
- 4.4/5
- Reviews
- 26
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 falling
Sellers
34
Top-5 brand share
67%
Top 20: 100%
Top-5 click share
61%
Top 20: 98%
Open market
27%
- Portwest26%
- Komonee17%
- TaoRan9%
- Bojueshaw8%
- JSP7%
- Jackson Safety6%
Demand
Face Shield search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 1.9×
Search terms
Top Face Shield search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- face shield52K/yr
- face shield visor13K/yr
- face visor9K/yr
- face shields7K/yr
- face visor shield4K/yr
- safety visor4K/yr
- face guard4K/yr
- face sheild3K/yr
- visors face shield5K/yr
Reviews and returns
What reviews say buyers love and hate about Face Shield
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
unfortunately its too big
Too small for starters
Not fit for purpose
Damaged and poor quality
Rubbish
cheap item, fell apart the first time I put it on
Why is it advertised as clear
Not as advertised
clearly not the visor that is represented in the amazon pictures
I had a problem with breathing filings while cutting steel
Also, condensation from breathing through nose. even with a face mask on
Soon as you breathe it mists up
Size adjustment dial broke within one time of use
cheap item, fell apart the first time I put it on
Love
Excellent product
Decent quality PPE at a good price
This is decent quality CE rated PPE at a good price
You get great deals
Good value
Good value for money
Does the job
As expected and does the job perfectly
Exactly what I needed
Very comfortable
Comfortable to wear
comfortable when using
fully adjustable
easy to adjust fit
easy to adjust
Return
1.0% Return rate 46% Fixable by listing
unfortunately its too big
Too small for starters
Not fit for purpose
Damaged and poor quality
Rubbish
cheap item, fell apart the first time I put it on
very flimsy
Beware of buying this, it is flimsy and the hinges are plastic and delicate
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Face Shield questions
Answered from the same tracked data.








