Skip to content

Fabric Tape

Fail

Prices span $1.42–$10.93, mostly outside the sweet spot, so Fabric Tape is a Fail.

Flapen Score
39
39 / 100
Ranks 1,901 of 2,225 DIY & Tools niches · −10 vs the category median of 49
Market size
£57K/yr57K searches / yr
90-day growth
-14.0%search demand this quarter
Competition
76%top-5 click share · 10 brands · 65 sellers

Flapen Score

Fabric Tape against its category

The dotted line is the DIY & Tools average. Past it, Fabric Tape is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fabric Tape market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Fabric Tape 57K times last year and spent an estimated £57K. The top 5 brands take 82% of clicks. Demand peaks in Aug. Flapen scores it 39 out of 100, a Fail.

01 · Demand

15.2% of searches ended in a purchase last week.

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 15.2% of those searches ended in a purchase. Searches in the last 90 days moved -14.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £57K a year.

Searches, last 12 months
57K
Growth, 90 days vs prior 90
-14.0%
Conversion, latest week
15.2%
Market size, estimated
£57Ka year
Peak month
August2.2× the quietest month
Top search term
green tape24K searches a year

02 · Price

A sale here is worth £6.51.

Listings sell for £6.51 on average, from £1.42 to £10.93. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At £6.51 that is £5K to £7K a year per listing.

Average price
£6.51under the $15 to $100 sweet spot
Price range
£1.42–£10.93
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
750–1,000
Revenue per listing a year
£5K–£7K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #46 within Adhesives & Sealers. It carries 5,393 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#46in Adhesives & Sealers
Average rating
4.39 starsAmazon United Kingdom average 4.36 stars
Average reviews
5,393per listing
Listings tracked
12

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
47 months

Products

Top Fabric Tape products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

£0£8K£17K£25K£34K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

65

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

13%

  • SCAPA47%
  • Eagle smart10%
  • NORTHERN BROTHERS10%
  • Frog Tape9%
  • Scapa7%
  • SHANGFENG6%
  • Open — no brand owns it (4 brands, 13%)

Demand

Fabric Tape search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug · busiest ÷ quietest = 2.2×

Search terms

Top Fabric Tape search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • green tape24K/yr
  • sniper tape20K/yr
  • green masking tape9K/yr
  • scapa tape3K/yr

Reviews and returns

What reviews say buyers love and hate about Fabric Tape

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness28%−0.03

Not very sticky

Quite sticky

Doesnt stick well to itself

Paint Quality25%−0.09

brought some paint off when removed

dont use on painted walls

This ripped the paint off

Quality-Overall11%0.00

in this case you get cheap results

Absolutely rubbish

Poor quality

Strength6%+0.11

Not too strong

I found this so much weaker

slightly flawed

Functionality-Overall5%−0.05

Didn't work

DOESN’T WORK

Does not work

Love

Adhesion/Stickiness29%−0.03

good adhesion

has a great adhesive and smooth removal

Sticks well

Quality-Overall18%0.00

Great tape

Good Quality

Great product

Value For Money9%+1.87

worth the money

the price was good

Great value for money

Advertised Vs Actual Product9%+1.50

Does the job

As described

Does what it says

Paint Quality8%−0.09

Perfect for painting

Great for paint work protection

Nice straight lines of paint

Return

0.4% Return rate 39% Fixable by listing

Adhesion/Stickiness26%▅▇▅▄█▅

Not very sticky

Quite sticky

Doesnt stick well to itself

Size-Overall19%▃▄▄▄██

small rolls not full size

Color13%▁▂▄█▁▄
Paint Quality13%▇▃█▅▁▁

brought some paint off when removed

dont use on painted walls

This ripped the paint off

Functionality-Overall6%▆█▁▁▁▁

Didn't work

DOESN’T WORK

Does not work

FAQ

Common Fabric Tape questions

Answered from the same tracked data.