Fablon
FailShoppers spend an estimated $50K a year here, so Fablon is a Fail.
- Flapen Score
- 41 / 100Ranks 1,774 of 2,225 DIY & Tools niches · −8 vs the category median of 4941
- Market size
- £50K/yr350K searches / yr
- 90-day growth
- -20.1%search demand this quarter
- Competition
- 35%top-5 click share · 12 brands · 24 sellers
Flapen Score
Fablon against its category
The dotted line is the DIY & Tools average. Past it, Fablon is stronger. Inside it, weaker.
Market
The Fablon market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Fablon 350K times last year and spent an estimated £50K. The top 5 brands take 93% of clicks. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 2.3% of those searches ended in a purchase.
Shoppers searched for this 350K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -20.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £50K a year.
- Searches, last 12 months
- 350K
- Growth, 90 days vs prior 90
- -20.1%
- Conversion, latest week
- 2.3%
- Market size, estimated
- £50Ka year
- Peak month
- September1.8× the quietest month
- Top search term
- fablon119K searches a year
02 · Price
A sale here is worth £6.23.
Listings sell for £6.23 on average, from £3.26 to £25.21. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At £6.23 that is £0 to £623 a year per listing.
- Average price
- £6.23under the $15 to $100 sweet spot
- Price range
- £3.26–£25.21
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£623
- Returns
- 1.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
91% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #115 within Painting Supplies, Tools & Wall Treatments. It carries 2,639 reviews at 4.28 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 98%
- Out of stock, average day
- 1.7%
- Average rank
- #115in Painting Supplies, Tools & Wall Treatments
- Average rating
- 4.28 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,639per listing
- Listings tracked
- 47
04 · Newcomers
1 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Fablon products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Fablon FAB10134 45 cm x 2 m Roll Heritage Silver
- Price
- £3.64
- Rating
- 4.5/5
- Reviews
- 1,169
- Age
- 13y ago

Hode Marble Sticky Back Plastic 30cm X 2m Granite White Grey Vinyl Wrap Contact Paper Self Adhesive Wallpaper Waterproof PVC Roll for Kitchen Countertop Furniture Easy to Remove
- Price
- £4.67
- Rating
- 4.1/5
- Reviews
- 7,818
- Age
- 7y ago

Abyssaly Vinyl Wrap Wood Effect Sticky Back Plastic Roll Oak Brown Self Adhesive Wallpaper Vintage Removable Wallpaper for Furniture Wall 30cm X 200cm
- Price
- £6.02
- Rating
- 4.0/5
- Reviews
- 10,894
- Age
- 3y ago

Hode Vinyl Wrap 40cmX300cm White High Gloss Sticky Back Plastic Roll for Kitchen Bathroom Worktops White Self Adhesive Wallpaper for Furniture Stickers Covering Contact Paper Glittery
- Price
- £7.51
- Rating
- 4.2/5
- Reviews
- 18,570
- Age
- 7y ago

Fablon 67.5 cm x 2 m Roll Oak Pale
- Price
- £5.33
- Rating
- 4.5/5
- Reviews
- 1,302
- Age
- 13y ago
Trending
estimated 90-day click momentum
vgoltd Wood Effect Sticky Back Plastic Roll Self Adhesive Vinyl Wrap for Furniture Kitchen Cupboards Cabinets & Wardrobes Peel & Stick Contact Paper Waterproof & Removable (Style 16 30 x 100 cm)
- Price
- £5.63
- Rating
- 4.3/5
- Reviews
- 671
- Age
- 2y ago

Fablon 45 cm x 2 m Roll Black
- Price
- £3.98
- Rating
- 4.5/5
- Reviews
- 1,056
- Age
- 13y ago

Alened Sticky Back Plastic White Vinyl Wrap Matt 30x200cm Self Adhesive Wallpaper Peel and Stick Waterproof Removable for Kitchen Cupboard Furniture Walls DIY
- Price
- £5.15
- Rating
- 4.1/5
- Reviews
- 228
- Age
- 1y ago

vgoltd Furniture Stickers Gloss Self Adhesive Vinyl Wrap Sticky Contact Paper Roll for Kitchen Countertop Cupboard Cabinets Wardrobe & Tabletops (White 30 x 100 cm)
- Price
- £4.56
- Rating
- 4.2/5
- Reviews
- 4,963
- Age
- 3y ago

Fablon FAB10134 45 cm x 2 m Roll Heritage Silver
- Price
- £3.64
- Rating
- 4.5/5
- Reviews
- 1,169
- Age
- 13y ago
Newest
by launch date
Alened Sticky Back Plastic White Vinyl Wrap Matt 30x200cm Self Adhesive Wallpaper Peel and Stick Waterproof Removable for Kitchen Cupboard Furniture Walls DIY
- Price
- £5.15
- Rating
- 4.1/5
- Reviews
- 228
- Age
- 1y ago

vgoltd Wood Effect Sticky Back Plastic Roll Self Adhesive Vinyl Wrap for Furniture Kitchen Cupboards Cabinets & Wardrobes Peel & Stick Contact Paper Waterproof & Removable (Style 16 30 x 100 cm)
- Price
- £5.63
- Rating
- 4.3/5
- Reviews
- 671
- Age
- 2y ago

Decoroom Sticky Back Plastic Roll Wood Effect Vinyl Wrap Self Adhesive 30X200cm Grey Grain Peel and Stick Wallpaper Contact Paper Waterproof Film Cover Cupboard Countertop Furniture Stickers
- Price
- £5.03
- Rating
- 4.1/5
- Reviews
- 541
- Age
- 2y ago

Abyssaly Grey Vinyl Wrap Wood Effect Sticky Back Plastic Roll Self Adhesive
- Price
- £5.17
- Rating
- 4.1/5
- Reviews
- 350
- Age
- 2y ago

Abyssaly Vinyl Wrap Wood Effect Sticky Back Plastic Roll Oak Brown Self Adhesive Wallpaper Vintage Removable Wallpaper for Furniture Wall 30cm X 200cm
- Price
- £6.02
- Rating
- 4.0/5
- Reviews
- 10,894
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 35% of clicks, no more. An open shelf where new products get seen.
Brands
12 falling
Sellers
24
Est. top-5 brand share
93%
Top 20: 100%
Est. top-5 click share
35%
Top 20: 76%
Open market
5%
- Fablon40%
- Abyssaly21%
- Hode21%
- vgoltd8%
- Alened3%
- Decoroom2%
- Open — no brand owns it (6 brands, 5%)
Demand
Fablon search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.8×
Search terms
Top Fablon search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- fablon119K/yr
- fablon sticky back plastic83K/yr
- sticky back vinyl29K/yr
- fablon for kitchen worktops27K/yr
- self adhesive vinyl roll28K/yr
- sticky back plastic patterned17K/yr
- patterned sticky back plastic12K/yr
- fablon for kitchen cupboards10K/yr
- sticky vinyl8K/yr
- sticky paper for furniture4K/yr
Reviews and returns
What reviews say buyers love and hate about Fablon
We read the reviews and the return reasons for every product selling here.
“Poor adhesive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fablon questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








