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Eyelet Punch Kit

Pass

Eyelet Punch Kit scores 65 out of 100, a Pass. Shoppers spend an estimated $225K a year here, search demand grew +28.9% this quarter, and an estimated 1.8% of orders come back.

Flapen Score
65
65 / 100
Top 2% of 2,225 DIY & Tools niches · +16 vs the category median of 49
Market size
£225K/yr351K searches / yr
90-day growth
+28.9%search demand this quarter
Competition
41%top-5 click share · 29 brands · 61 sellers

Flapen Score

Eyelet Punch Kit against its category

The dotted line is the DIY & Tools average. Past it, Eyelet Punch Kit is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Eyelet Punch Kit market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Eyelet Punch Kit 351K times last year and spent an estimated £225K. The top 5 brands take 53% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 65 out of 100, a Pass.

01 · Demand

An estimated 5.1% of those searches ended in a purchase.

Shoppers searched for this 351K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +28.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £225K a year.

Searches, last 12 months
351K
Growth, 90 days vs prior 90
+28.9%
Conversion, latest week
5.1%
Market size, estimated
£225Ka year
Peak month
June2.6× the quietest month
Top search term
eyelet punch kit118K searches a year

02 · Price

A sale here is worth £12.54.

Listings sell for £12.54 on average, from £2.99 to £35.11. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £12.54 that is £3K to £6K a year per listing.

Average price
£12.54under the $15 to $100 sweet spot
Price range
£2.99–£35.11
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
£3K–£6K
Returns
1.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 13.8% of listings are out of stock. The average listing ranks #128 within Nails, Screws & Fasteners. It carries 460 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
98%
Out of stock, average day
13.8%
Average rank
#128in Nails, Screws & Fasteners
Average rating
4.23 starsAmazon United Kingdom average 4.36 stars
Average reviews
460per listing
Listings tracked
44

04 · Newcomers

3 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
3Amazon's first-year sales bar
Average brand age
36 months

Products

Top Eyelet Punch Kit products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£13K£20K£27K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

29 falling

Sellers

61

Est. top-5 brand share

53%

Top 20: 94%

Est. top-5 click share

41%

Top 20: 82%

Open market

41%

  • SBGGRL15%
  • Amtech13%
  • TOWOT10%
  • HAPDEN9%
  • Preciva6%
  • Tonmifr6%

Demand

Eyelet Punch Kit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.6×

Search terms

Top Eyelet Punch Kit search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • eyelet punch kit118K/yr
  • eyelets48K/yr
  • grommet kit47K/yr
  • eyelets and punch23K/yr
  • grommet punch kit14K/yr
  • eyelet punch15K/yr
  • eyelet12K/yr
  • eyelet kit10K/yr
  • eyelets for fabric8K/yr
  • metal eyelets7K/yr

Reviews and returns

What reviews say buyers love and hate about Eyelet Punch Kit

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Ease Of Use”
24%of negative reviews mention “Quality-Overall”
1.8%of orders come back
“Cheap and not good”
A buyer, on “Quality-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Eyelet Punch Kit questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data