Is eyelet punch kit profitable to sell on Amazon United Kingdom?

The niche generates £225K/yr across 44 tracked products. 3 of 8 products launched in the last 360 days are still selling. 90-day search growth is +28.9%. Flapen's verdict: Worth a look (65/100).

How competitive is the eyelet punch kit niche?

29 brands and 61 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 53% of demand.

What do buyers complain about in eyelet punch kit?

Top complaints mined from reviews: Quality-Overall, Strength, Instructions/User Manual/Troubleshooting. The return rate is 1.8%.

When does demand for eyelet punch kit peak?

Demand peaks in May–Jun–Jul; the busiest month runs 2.6× the quietest.

What does it cost to enter the eyelet punch kit niche?

Listings span £2.99–£35.11; the average listing price is £12.54 (sweet spot $15–$100). The average incumbent carries 460 reviews — the moat a new listing must climb.

eyelet punch kit

Worth a look

Shows no brand lock-in (top 5 brands take 53% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Brand share

Great53%

top-5 brand share — no brand owns this niche

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Returns

Great1.8%

return rate — above 5% kills the launch gate

Review moat

Great459.89

avg incumbent reviews — the moat a new listing must climb

Competition

Good41%

top-5 click share — leaders hold, buyers still browse

Price range

Good£2.99–£35.11

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.1%

search→purchase rate — share of searches ending in a sale

Growth

Good+28.9%

90-day search growth — must beat 0% to launch

Avg price

Good£12.54

avg listing price — sweet spot $15–$100

Market size

Okay£225K

£225K/yr · 351K searches

Signals No Dominant Brand

According to Flapen's Amazon United Kingdom niche tracking, eyelet punch kit is a £225K/yr Amazon United Kingdom market (351K searches/yr). The top 5 brands hold 53% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 65/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

eyelet punch kit market data

Units sold / yr: 15K–20K; avg 250–500/product
Revenue / yr: £188K–£251K; units × avg price
Conversion rate: 5.1%
Avg BSR: #128
Page quality: 0%
Prime: 98%
Sponsored: 93%
Out of stock: 13.8%
Avg brand age: 36 months
Avg seller age: 193 days

Competition & brand share

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

Brands

29 falling

Sellers

Top-5 brand share

53%

Top 20: 94%

Top-5 click share

41%

Top 20: 82%

Open market

41%

SBGGRL15%
Amtech13%
TOWOT10%
HAPDEN9%
Preciva6%
Tonmifr6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +28.9% search growth over the last 90 days.

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.6×

Open Trend

Top eyelet punch kit search terms

eyelet punch kit118K/yr +39.0%5.2% conv.
eyelets48K/yr +16.0%2.3% conv.
grommet kit47K/yr -7.7%3.4% conv.
eyelets and punch23K/yr +33.2%4.7% conv.
grommet punch kit14K/yr +449.1%4.1% conv.
eyelet punch15K/yr +25.3%3.0% conv.
eyelet12K/yr +13.7%2.5% conv.
eyelet kit10K/yr +40.1%2.7% conv.
eyelets for fabric8K/yr +58.4%3.1% conv.
metal eyelets7K/yr +20.8%2.5% conv.

All search terms

Top eyelet punch kit products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

SBGGRL Grommet Tool kit 3/8 Inch Heavy Duty Grommet Pliers with 300 pcs 10mm Metal Grommet (Gold Black Silver) for Tarps Fabric Leather Tents Vinyl Canvas Eyelet Kit

SBGGRL£16.694.4★381 rev

TOWOT Grommet Eyelet Punch Kit with 500pcs 10mm Eyelets Handheld Manual Press Tool for Tarpaulin Canvas Leather Fabric Ideal for DIY Crafting & Repair Projects

TOWOT£13.144.6★3,701 rev

HAPDEN Eyelet Punch Kit with bag and 200 pcs 10mm Eyelets Complete Eyelet & Grommet Kit for DIY Tarpaulin Ring Repair and Installation

HAPDEN£20.824.5★749 rev

Amtech Leather Punch & Eyelet Plier Set with 100 Eyelets 6 Punch Sizes for Belts Bags Canvas Clothing & Craft Projects Durable Hole Making with Long-Lasting Eyelet Reinforcement

Amtech£5.274.0★851 rev

Professional Eyelet Punch Kit - Tonmifr 10mm Grommet Hole Punch Plier with 300pcs Metal Grommet Eyelets Ideal for Punching Holes in PVC Banners Tarpaulins Leather Home Decoration & More

Tonmifr£15.774.4★668 rev

Newest

by launch date

400PCS Eyelet Punch Kit 6mm Metal Eyelet Hole Punch Pliers Grommet Tool Kit

COEWUR£8.5114 rev

8mo ago

153 Set Grommet Tool Kit Professional Eyelet Punch Kit 10mm Grommets Eyelets Punch Kit Washers Setting Metal Eyelets for Tarpaulins Leather Fabric Curtain Awning Eyelet Inclu Punches Tool

VARHHUXHA£7.3114 rev

11mo ago

Eyelet Punch Kit Preciva 10mm Grommet Tool Kit with Ratchet for Tarpaulin PVC Banner & Canvas Includes 300 Eyelets & Punch Heavy-Duty Hole Punch for Easy Installation & Quick-Release Safety for DIY

Preciva£19.2747 rev

11mo ago

SBGGRL Grommet Tool kit 3/8 Inch Heavy Duty Grommet Pliers with 300 pcs 10mm Metal Grommet (Gold Black Silver) for Tarps Fabric Leather Tents Vinyl Canvas Eyelet Kit

SBGGRL£16.69381 rev

1y ago

SBGGRL Interchangeable Grommet Tool Kit of 3/8 and 1/4 with 500PCS Grommets Heavy Duty Hole Punch Pliers for Canvas Tarps Leather & Fabric

SBGGRL£20.46381 rev

1y ago

What buyers say about eyelet punch kit

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use23%

“Easy to use”

Quality-Overall20%

“Good quality tool”

Value For Money13%

“Great value for money”

Efficiency6%

“Works very well”

Strength6%

“The tool feels reasonably solid”

Advertised Vs Actual Product5%

“Is as advertised”

Size-Overall4%

“Fantastic, fit for purpose”

Design-Overall2%

“Its a really good product, thoughtfully crafted”

Durability2%

“They also feel durable”

Maintenance And Repair2%

“Easy repair tool”

What buyers complain about

Quality-Overall24%

“Cheap and not good”

Strength13%

“Very flimsy”

Instructions/User Manual/Troubleshooting8%

“instructions are very poor”

Ease Of Use7%

“Hard to use”

Functionality-Overall6%

“This does not work properly”

Size-Overall4%

“Not an assortment of sizes as expected”

Thickness4%

“it was unable to actually puncture a hole through them. not even 3mm of thickness mind you”

Advertised Vs Actual Product3%

“Very misleading”

Compatibility-Overall3%

“Items not compatible”

Durability3%

“though I doubt it is as that would break when hit”

Top return reasons

Size-Overall46%

Functionality-Overall14%

Quality-Overall7%

Defective Material/Parts6%

Material Quality4%

Strength3%