eye hooks
Worth a lookShows low returns (0.6%), but prices mostly outside the sweet spot ($2.60–$8.84) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Review moat
Good518.86avg incumbent reviews — the moat a new listing must climb
Growth
Good+55.2%90-day search growth — must beat 0% to launch
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad£5.35avg listing price — sweet spot $15–$100
Market size
Bad£56K£56K/yr · 106K searches
Price range
Bad£2.60–£8.84cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, eye hooks is a £56K/yr Amazon United Kingdom market (106K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in May–Jun. Verdict: Worth a look — 51/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
eye hooks market data
- Units sold / yr
- 10K–13K
- avg 250–500/product
- Revenue / yr
- £54K–£67K
- units × avg price
- Conversion rate
- 9.8%
- Avg BSR
- #52
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 71%
- Out of stock
- 0.9%
- Avg brand age
- 31 months
- Avg seller age
- 196 days
Competition & brand share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
17 falling
Sellers
31
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
59%
Top 20: 99%
Open market
21%
- fiXte31%
- Merriway25%
- FFWHKON8%
- BUNTOR5%
- NANDEYIBI5%
- Jalan3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +55.2% search growth over the last 90 days.Peak months: May, Jun · busiest ÷ quietest = 2.1×
Top eye hooks search terms
- eye hooks20K/yr
- screw eyes18K/yr
- eyelet screws13K/yr
- eye hooks screw in10K/yr
- eye screws9K/yr
- screw in eye hooks5K/yr
- eye screws outdoor3K/yr
- screw eyes for garden wire4K/yr
- screw in eyelets6K/yr
- eye hook4K/yr
Top eye hooks products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Zinc Plated Steel Screw In Eyes 40 mm (1.1/2 inch) - Pack of 25
fiXte£3.344.5★273 rev
Merriway BH00319 (12 Pcs) Screw-In Vine Eye 50 mm (2 inch) Zinc Plated - Pack of 12 Pieces
Merriway£2.604.5★2,912 rev
Merriway BH01145 (25 Pcs) Zinc Plated Steel Screw-In Eyes 40 mm (1.1/2 inch) - Pack of 25 Pieces
Merriway£2.664.6★1,613 rev
fiXte Zinc Plated Screw in Eye Steel 55 mm (2.1/8 inch) - Pack of 12
fiXte£3.334.7★194 rev
BUNTOR Eyelet Screws 200PCS 8 Sizes Heavy Duty Screw in Eye Metal Vine Eyes for Outdoor Garden Screw Eyes for Climbing Plants Support
BUNTOR£6.144.4★82 rev
Newest
by launch date
RUILILANG 18 Pcs Eye Hooks Screw 2.5 Inch Stainless Steel Eye Bolts Screw in Heavy Duty Rust Resistant E-ye Hooks for Securing Cables Hanging Lights Indoor & Outdoor Use Easy Screw-in Design
RUILILANG£7.336 rev
20 Pack 4cm Heavy Duty Screw Stainless Steel Eye Screws & Eyelet Screws Rust Resistant Eye Hooks for Securing Cables Hanging Lights & Plants Outdoor Hooks and Eyes with Easy Screw-In Installation
Vidsmow£6.2810 rev
BUNTOR Eyelet Screws 200PCS 8 Sizes Heavy Duty Screw in Eye Metal Vine Eyes for Outdoor Garden Screw Eyes for Climbing Plants Support
BUNTOR£6.1482 rev
Small Screw Eye Pins - 200PCS Silver Small Metal Eye Pins - mini Screw Eyelets - Eyes Pin Hook (8mm+10mm) (Silver)
Nazeauf£3.3727 rev
JING-HELPER M6 2.55 Inches 304 Stainless Steel Eye Hooks Screw Eye Bolt Heavy Duty Screw Eye Pins Load Bearing 90KG for Wood Securing Cables Wire Indoor & Outdoor Use (10)
JING-HELPER£5.56190 rev
Trending
90-day click momentum20 Pack 4cm Heavy Duty Screw Stainless Steel Eye Screws & Eyelet Screws Rust Resistant Eye Hooks for Securing Cables Hanging Lights & Plants Outdoor Hooks and Eyes with Easy Screw-In Installation
Vidsmow£6.284.2★
RUILILANG 18 Pcs Eye Hooks Screw 2.5 Inch Stainless Steel Eye Bolts Screw in Heavy Duty Rust Resistant E-ye Hooks for Securing Cables Hanging Lights Indoor & Outdoor Use Easy Screw-in Design
RUILILANG£7.334.8★
BUNTOR Eyelet Screws 200PCS 8 Sizes Heavy Duty Screw in Eye Metal Vine Eyes for Outdoor Garden Screw Eyes for Climbing Plants Support
BUNTOR£6.144.4★
Merriway BH01145 (25 Pcs) Zinc Plated Steel Screw-In Eyes 40 mm (1.1/2 inch) - Pack of 25 Pieces
Merriway£2.664.6★
Eye Screws Metal Hooks 30 Pcs 304 Stainless Steel Heavy Duty Eyelet
Lemiyoo£7.414.5★
What buyers say about eye hooks
What buyers praise and complain about, mined from review topics.What buyers love
“Seem well made”
“Does the job”
“Very strong”
“Fit for purpose and quick delivery”
“Great value for money”
“Easy to use”
“Easy to install”
“Perfect for securing my wheelie bins with bungee cords”
“Stainless steel quality product”
“Great way to just keep in the garage”
What buyers complain about
“Sizes not as advertised”
“break easy if you tighten too much so now really heavy duty”
“Not as advertised”
“can break if over tightened”
“One of these bent while screwing it”
“they arrived in a jumbled mess as the latch on the case is not strong enough to survive the delivery process”
Top return reasons
Common questions
- Is eye hooks profitable to sell on Amazon United Kingdom?
- The niche generates £56K/yr across 21 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +55.2%. Flapen's verdict: Worth a look (51/100).
- How competitive is the eye hooks niche?
- 17 brands and 31 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 75% of demand.
- What do buyers complain about in eye hooks?
- Top complaints mined from reviews: Size-Overall, Strength, Advertised Vs Actual Product. The return rate is 0.6%.
- When does demand for eye hooks peak?
- Demand peaks in May–Jun; the busiest month runs 2.1× the quietest.
- What does it cost to enter the eye hooks niche?
- Listings span £2.60–£8.84; the average listing price is £5.35 (sweet spot $15–$100). The average incumbent carries 519 reviews — the moat a new listing must climb.