Skip to content

Extension Lead 3m

Fail

Prices span $4.68–$15.46, mostly outside the sweet spot, so Extension Lead 3m is a Fail.

Flapen Score
47
47 / 100
Ranks 1,252 of 2,225 DIY & Tools niches · −2 vs the category median of 49
Market size
£848K/yr637K searches / yr
90-day growth
-13.0%search demand this quarter
Competition
66%top-5 click share · 10 brands · 37 sellers

Flapen Score

Extension Lead 3m against its category

The dotted line is the DIY & Tools average. Past it, Extension Lead 3m is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Extension Lead 3m market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Extension Lead 3m 637K times last year and spent an estimated £848K. The top 5 brands take 89% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 13.3% of those searches ended in a purchase.

Shoppers searched for this 637K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.3% of those searches ended in a purchase. Searches in the last 90 days moved -13.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £848K a year.

Searches, last 12 months
637K
Growth, 90 days vs prior 90
-13.0%
Conversion, latest week
13.3%
Market size, estimated
£848Ka year
Peak month
December2.0× the quietest month
Top search term
extension lead 3m222K searches a year

02 · Price

A sale here is worth £9.98.

Listings sell for £9.98 on average, from £4.68 to £15.46. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 4,000 to 5,000 of them. At £9.98 that is £40K to £50K a year per listing.

Average price
£9.98under the $15 to $100 sweet spot
Price range
£4.68–£15.46
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
80K–100K
Units per listing a year
4,000–5,000
Revenue per listing a year
£40K–£50K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #78 within Electrical. It carries 2,160 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#78in Electrical
Average rating
4.59 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,160per listing
Listings tracked
18

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Extension Lead 3m products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 66% of clicks. Leaders hold, but buyers still shop past them.

£0£85K£170K£254K£339K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

37

Est. top-5 brand share

89%

Top 20: 100%

Est. top-5 click share

66%

Top 20: 100%

Open market

8%

  • PRO ELEC48%
  • Masterplug27%
  • HANYCONY6%
  • Mscien5%
  • PIXEZO3%
  • Desiretech3%
  • Open — no brand owns it (4 brands, 8%)

Demand

Extension Lead 3m search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.0×

Search terms

Top Extension Lead 3m search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • extension lead 3m222K/yr
  • 3m extension lead144K/yr
  • extension leads 3 metres47K/yr
  • 3 metre extension lead40K/yr
  • 3m extension lead surge protection20K/yr
  • 3 meter extension lead19K/yr
  • extension cable 3m38K/yr
  • extension lead with usb slots 3m11K/yr
  • 4 gang extension lead 3m13K/yr
  • 3m extension lead with usb slots13K/yr

Reviews and returns

What reviews say buyers love and hate about Extension Lead 3m

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Socket/Port/Plug”
0.6%of orders come back
“The usb ports are not as advertised”
A buyer, on “Socket/Port/Plug”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Extension Lead 3m questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data