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Extension Lead 3m

prices mostly outside the sweet spot ($4.68–$15.46) — Extension Lead 3m doesn't clear our bar today.

Flapen Score

47
Skip it
Market size 75Growth 19Conversion 96Competition 32Returns 97Price range 4Avg price 33Brand share 26Review moat 43Quality gap 27
This niche Category average

Is Extension Lead 3m profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Extension Lead 3m is a £848K/yr Amazon United Kingdom market (637K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 47/100.

Extension Lead 3m: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -13.0% over the last 90 days and 13.3% of searches end in a purchase.

£848K

revenue / yr

Units sold / yr100K
Search volume / yr-13.0%637K
Conversion rate13.3%
Avg price£9.98

Who owns the niche?

The top 5 brands hold 89% of demand, so 11% of the market is open.

11%

open market share

Brands · sellers10 · 37
Top-5 product click share66%
Open market11%
Avg brand age49 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 18 products

Sponsored placement89%
New entrants (1y)0· 0 succeeded
Avg rating4.6★
Avg reviews2,160

Top Extension Lead 3m products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

£0£85K£170K£254K£339K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

37

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

8%

  • PRO ELEC48%
  • Masterplug27%
  • HANYCONY6%
  • Mscien5%
  • PIXEZO3%
  • Desiretech3%
  • Open — no brand owns it (4 brands, 8%)

Extension Lead 3m demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume637KCVR13.3%Products18Brands10Top 5 Brands89%OOS Rate0.4%Rating4.6★Reviews2,160Avg BSR#78
23K18KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.0×

Top Extension Lead 3m search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • extension lead 3m222K/yr
  • 3m extension lead144K/yr
  • extension leads 3 metres47K/yr
  • 3 metre extension lead40K/yr
  • 3m extension lead surge protection20K/yr
  • 3 meter extension lead19K/yr
  • extension cable 3m38K/yr
  • extension lead with usb slots 3m11K/yr
  • 4 gang extension lead 3m13K/yr
  • 3m extension lead with usb slots13K/yr

What reviews say buyers love and hate about Extension Lead 3m

What buyers mention most, as a share of all reviews.

What buyers love

88% of reviews
Quality-Overall23%

Excellent quality and fast delivery

Value For Money18%

Good value for money

Advertised Vs Actual Product14%

As described

Socket/Port/Plug8%

the sockets feel sturdy

Add-Ons/Attachments6%

Overall a practical extension lead that does exactly what its meant to do

What buyers complain about

83% of reviews
Socket/Port/Plug25%

The usb ports are not as advertised

Charging12%

Charging ports are slow Charging

Durability11%

Had this product over a month and its now stop working

Quality-Overall10%

Cheap product

Add-Ons/Attachments6%

this extension lead should be recalled

Extension Lead 3m return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

52%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
20%
2Color
18%
3Socket/Port/Plug
13%
4Functionality-Overall
9%
5Quality-Overall
6%

Common Extension Lead 3m questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Extension Lead 3m 47/100 on Amazon United Kingdom — Skip it. The niche generates £848K/yr across 18 tracked products. Search demand moved -13.0% over the last 90 days.
Search demand for Extension Lead 3m on Amazon United Kingdom peaks in Jan–Nov–Dec, where the busiest month runs 2.0× the quietest.