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Electric Tile Cutter

Fail

Demand is soft, at -15.3% this quarter, so Electric Tile Cutter is a Fail.

Flapen Score
48
48 / 100
Ranks 1,131 of 2,225 DIY & Tools niches · −1 vs the category median of 49
Market size
£184K/yr86K searches / yr
90-day growth
-15.3%search demand this quarter
Competition
53%top-5 click share · 21 brands · 60 sellers

Flapen Score

Electric Tile Cutter against its category

The dotted line is the DIY & Tools average. Past it, Electric Tile Cutter is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Electric Tile Cutter market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Electric Tile Cutter 86K times last year and spent an estimated £184K. The top 5 brands take 71% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

2.7% of searches ended in a purchase last week.

Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -15.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £184K a year.

Searches, last 12 months
86K
Growth, 90 days vs prior 90
-15.3%
Conversion, latest week
2.7%
Market size, estimated
£184Ka year
Peak month
November1.5× the quietest month
Top search term
electric tile cutter23K searches a year

02 · Price

A sale here is worth £78.92.

Listings sell for £78.92 on average, from £6.84 to £378.91. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £78.92 that is £0 to £8K a year per listing.

Average price
£78.92inside the $15 to $100 sweet spot
Price range
£6.84–£378.91
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£8K
Returns
4.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #53 within Hand Tools. It carries 467 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
67%
Out of stock, average day
8.1%
Average rank
#53in Hand Tools
Average rating
4.01 starsAmazon United Kingdom average 4.36 stars
Average reviews
467per listing
Listings tracked
27

04 · Newcomers

Amazon counts 0 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Electric Tile Cutter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£15K£22K£30K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

Brands

21 rising

Sellers

60

Top-5 brand share

71%

Top 20: 99%

Top-5 click share

53%

Top 20: 94%

Open market

24%

  • Vitrex30%
  • T-Mech18%
  • LUMBER JACK10%
  • Clarke International7%
  • Einhell6%
  • MXBAOHENG5%

Demand

Electric Tile Cutter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Electric Tile Cutter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • electric tile cutter23K/yr
  • wet tile cutter17K/yr
  • tile saw13K/yr
  • tile cutters electric6K/yr
  • electric tile cutter wet7K/yr
  • wet tile saw5K/yr
  • tile cutter wet3K/yr
  • wet saw tile cutter4K/yr
  • tile cutter electric wet6K/yr

Reviews and returns

What reviews say buyers love and hate about Electric Tile Cutter

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability22%−0.25

Doesn't last

Broke in the first use

Item broke within 20 minutes of use

Functionality-Overall11%−0.11

Does the job just be aware it can kick back if not always pushing forward

Didn't work

Saw no good

Size-Overall9%+0.18

small saw

ordered the wrong size

Saw small

Quality-Overall8%+1.63

Cheap for a reason

Piece of junk

Not good

Ease Of Use7%+0.80

did find that a bit fiddly

Needs alterations before you can use it

Getting a straight cut is nearly impossible

Love

Quality-Overall26%+1.63

Great quality and strong tool

Good quality

Good quality tool

Value For Money17%+0.64

Great price

Excellent value for money

this tool has tool has been well worth the money

Ease Of Use14%+0.80

Ease of use

Easy to clean

easy to operate

Efficiency7%+0.30

Performs well

Works well

it worked fine

Advertised Vs Actual Product6%+0.56

Does the job

it was just right

Does what it says on the tin

Return

4.0% Return rate 21% Fixable by listing

Functionality-Overall18%▇▅▇▅▅█

Does the job just be aware it can kick back if not always pushing forward

Didn't work

Saw no good

Size-Overall16%▇▃▇█▆▆

small saw

ordered the wrong size

Saw small

Defective Material/Parts14%▄█▅▄▆▅
Mechanism Issues7%▆▄▅█▄▇
Durability5%▆▅▆█▄▄

Doesn't last

Broke in the first use

Item broke within 20 minutes of use

FAQ

Common Electric Tile Cutter questions

Answered from the same tracked data.