Is electric saw profitable to sell on Amazon United Kingdom?

The niche generates £333K/yr across 23 tracked products. 5 of 6 products launched in the last 360 days are still selling. 90-day search growth is +7.7%. Flapen's verdict: Worth a look (53/100).

How competitive is the electric saw niche?

16 brands and 38 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 73% of demand.

What do buyers complain about in electric saw?

Top complaints mined from reviews: Durability, Battery Life, Quality-Overall. The return rate is 2.6%.

When does demand for electric saw peak?

Demand peaks in Jun–Jul–Aug–Sep–Nov; the busiest month runs 5.6× the quietest.

What does it cost to enter the electric saw niche?

Listings span £8.07–£45.03; the average listing price is £27.87 (sweet spot $15–$100). The average incumbent carries 1,175 reviews — the moat a new listing must climb.

electric saw

Worth a look

Shows a sweet-spot price point ($27.87 avg), but weak search conversion (2.4%) keeps it on the watch list.

Avg price

Incredible£27.87

avg listing price — sweet spot $15–$100

Price range

Great£8.07–£45.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Returns

Good2.6%

return rate — above 5% kills the launch gate

Review moat

Good1,175.48

avg incumbent reviews — the moat a new listing must climb

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Market size

Good£333K

£333K/yr · 500K searches

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+7.7%

90-day search growth — must beat 0% to launch

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United Kingdom niche tracking, electric saw is a £333K/yr Amazon United Kingdom market (500K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Jun–Jul–Aug–Sep–Nov. Verdict: Worth a look — 53/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

electric saw market data

Units sold / yr: 8K–10K; avg 250–500/product
Revenue / yr: £223K–£279K; units × avg price
Conversion rate: 2.4%
Avg BSR: #9
Page quality: 0%
Prime: 83%
Sponsored: 96%
Out of stock: 6.4%
Avg brand age: 32 months
Avg seller age: 162 days

Competition & brand share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 falling

Sellers

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

58%

Top 20: 97%

Open market

22%

DEKOPRO24%
BLACK+DECKER22%
Supstable10%
SINPY9%
wowspeed8%
GALAX PRO5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +7.7% search growth over the last 90 days.

Peak months: Jun, Jul, Aug, Sep, Nov · busiest ÷ quietest = 5.6×

Open Trend

Top electric saw search terms

electric saw146K/yr +7.8%1.9% conv.
electric saws to cut wood63K/yr +2.9%2.1% conv.
wood cutter44K/yr +5.5%1.2% conv.
cordless saw39K/yr +6.2%0.7% conv.
electric hand saw19K/yr +19.2%1.8% conv.
electric saws to cut wood and trees15K/yr +111.2%2.6% conv.
cordless saw with battery and charger18K/yr +17.5%0.4% conv.
battery saw15K/yr +11.8%0.9% conv.
wood cutter machine20K/yr -3.4%1.1% conv.
power saw15K/yr -15.2%1.1% conv.

All search terms

Top electric saw products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 23 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

BLACK+DECKER 400W Scorpion Powered Handsaw with 3 Blades KS890ECN-GB

BLACK+DECKER£33.674.4★7,047 rev

Reciprocating Saw 710W: DEKOPRO Electric Wood Saw with 4 Blades 2800 SPM Variable Speed 20mm Stroke Length Tool-Free Blade Change for Wood and Metal Cutting

DEKOPRO£26.004.3★103 rev

Mini Chainsaw Cordless 6 Inch Electric Power Chain Saw with 2 Batteries & 2 Chains Small Chainsaw with Safety Lock for Tree Trimming Garden Wood Cutting Gift for Men Dad Husband Fathers

SINPY£45.034.3★1,629 rev

Supstable Mini Chainsaw 6 Inch Cordless Electric Chainsaw with Auxiliary Handle & Guard Small Battery Powered Chainsaw with 2 Batteries & Oiler for Women Seniors Garden Pruning Gift for Fathers Day

Supstable£33.194.5★4,208 rev

Electric Jigsaw Tool: DEKOPRO 400W Power Jig Saws Jigsaws Wood Cutter Machine 6 Variable Speed 0-3000 SPM 45Bevel Cutting Cut Blades with 8 PCS Sawblades for Wood Metal Plastic

DEKOPRO£19.634.5★246 rev

Newest

by launch date

Reciprocating Saw 710W: DEKOPRO Electric Wood Saw with 4 Blades 2800 SPM Variable Speed 20mm Stroke Length Tool-Free Blade Change for Wood and Metal Cutting

DEKOPRO£26.00103 rev

3mo ago

HYCHIKA 800W Jigsaw with Laser Guide - Corded Electric Jig Saw Kit 6 Variable Speed 800-3000SPM Max 110mm Cutting Depth in Wood 45 Bevel Cut 6 Blades for Wood Metal Plastic DIY

HYCHIKA BETTER TOOLS FOR BETTER LIFE£24.2241 rev

3mo ago

Electric Jigsaw Tool: DESOON 800W Power Jig Saws Wood Cutter Machine with LED Light Laser 4 Orbital Sets 6 Variable Speed 800-3000 SPM with 10 PCS Sawblades for Wood Metal Plastic

DESOON£27.4321 rev

5mo ago

Supstable Mini Chainsaw 6 Inch Cordless Electric Chainsaw with Auxiliary Handle & Guard Small Battery Powered Chainsaw with 2 Batteries & Oiler for Women Seniors Garden Pruning Gift for Fathers Day

Supstable£33.194,208 rev

5mo ago

GAEEP Mini Chainsaw Cordless 6 Inch Electric Chain Saw with 2x3000mAh Battery and Charger Small Handheld Power Saw to Cut Wood Pruning Tree Trimmer Branch Cutter Gift for Men Dad Husband Father

GAEEP£35.8190 rev

9mo ago

What buyers say about electric saw

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money25%

“Good value for money”

Quality-Overall16%

“Great quality tool”

Ease Of Use16%

“So handy”

Battery Life6%

“the battery lasts well”

Advertised Vs Actual Product6%

“As advertised”

Strength5%

“Sturdy construction”

Weight Light4%

“The saw is lightweight”

Efficiency3%

“The chainsaw works well”

Size-Overall2%

“Good size and easy to hold”

Instructions/User Manual/Troubleshooting1%

“Clear instructions”

What buyers complain about

Durability15%

“Failed first use”

Battery Life12%

“Very poor battery life”

Quality-Overall10%

“Cheap item”

Charging8%

“it takes a long time to recharge”

Instructions/User Manual/Troubleshooting4%

“instructions poor”

Size-Overall4%

“Saw blades were very small”

Functionality-Overall4%

“the speed control is no longer working”

Value For Money4%

“which is half the price on ebay”

Ease Of Use2%

“wouldnt open properly”

Defective Material/Parts2%

“defective parts”

Top return reasons

Functionality-Overall21%

Defective Material/Parts9%

Durability9%

Size-Overall8%

Quality-Overall6%