Dvr
brand-locked demand (top 5 brands take 99% of clicks) — Dvr doesn't clear our bar today.
Flapen Score
Is Dvr profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Dvr is a £211K/yr Amazon United Kingdom market (131K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Jan. Verdict: Skip it — 41/100.
Dvr: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -5.9% over the last 90 days and 1.8% of searches end in a purchase.
£211K
revenue / yr
Who owns the niche?
The top 5 brands hold 99% of demand, so 1% of the market is open.
1%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 32 products
Top Dvr products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
ANNKE CCTV Surveillance DVR 8 Channel 3K Lite H.265+ Security Video Recorder for Analog/AHD/TVI/IP CCTV Camera System Smart AI Human/Vehicle Detection Email Alert with Photo NO Hard Drive
- Price
- £51.11
- Rating
- 4.4/5
- Reviews
- 591
- Age
- 12y ago
ANNKE 8 Channel 3K Lite H.265+ AI DVR CCTV Camera System with 1TB Hard Drive 4x 2MP Color Night Vision Security Camera Outdoor Human/Vehicle Detection Email Alert with Images IP67 Waterproof
- Price
- £127.13
- Rating
- 4.4/5
- Reviews
- 1,852
- Age
- 10y ago
ANNKE 3K/5MP Lite 4 Channel H.265+ DVR Recorder for CCTV Security System
- Price
- £47.60
- Rating
- 4.2/5
- Reviews
- 61
- Age
- 4y ago
4 Channel CCTV Surveillance DVR with 500G HDD 4 Ch 5MP H.265+ DVR Video Recorder for Analog/XVI/CVBS/AHD/TVI/IP Cameras DVR for Security Camera Home Surveillance System Mobile APP & PC Remote
- Price
- £56.23
- Rating
- 4.0/5
- Reviews
- 89
- Age
- 2y ago
ANNKE 4CH 3K Lite Digital Video Recorder with SSD Internal Solid State Hard Drive 1TB 4 Channel DVR with AI Human/Vehicle Detection H.265 Hybrid 5-in-1 Security DVR Hardware Encryption
- Price
- £78.90
- Rating
- 4.4/5
- Reviews
- 52
- Age
- 8mo ago
Trending
90-day click momentumANNKE 4CH 3K Lite Digital Video Recorder with SSD Internal Solid State Hard Drive 1TB 4 Channel DVR with AI Human/Vehicle Detection H.265 Hybrid 5-in-1 Security DVR Hardware Encryption
- Price
- £78.90
- Rating
- 4.4/5
- Reviews
- 52
- Age
- 8mo ago
SANSCO 8 Channel 5MP Lite HD DVR for CCTV Camera System Works with AHD/CVI/TVI/IP/CVBS Security Cameras Email/App Notifications No Hard Drive
- Price
- £55.93
- Rating
- 4.4/5
- Reviews
- 380
- Age
- 12y ago
ANNKE 3K/5MP Lite 4 Channel H.265+ DVR Recorder for CCTV Security System
- Price
- £47.60
- Rating
- 4.2/5
- Reviews
- 61
- Age
- 4y ago
TOWODE 4CH CCTV DVR Recorder with 500G HDD 4 Channel 1080p H.265+ Hybrid 6-in-1 Home Surveillance Wired DVR for HD-AHD/IP/CVBS/TVI/CVI Analog Security Camera AI Human Detectio Mobile APP & PC Remote
- Price
- £54.35
- Rating
- 4.1/5
- Reviews
- 20
- Age
- 1y ago
ANNKE 8CH 3K Lite Security CCTV Camera System AI Human & Vehicle Detection 5MP Lite DVR with 1TB Hard Drive and 4 x 1920TVL 2MP Home Security Cams Dual-light with Color Night Vision IP67
- Price
- £128.32
- Rating
- 4.4/5
- Reviews
- 1,852
- Age
- 12y ago
Newest
by launch dateANNKE 4CH 3K Lite Digital Video Recorder with SSD Internal Solid State Hard Drive 1TB 4 Channel DVR with AI Human/Vehicle Detection H.265 Hybrid 5-in-1 Security DVR Hardware Encryption
- Price
- £78.90
- Rating
- 4.4/5
- Reviews
- 52
- Age
- 8mo ago
TOWODE 4CH CCTV DVR Recorder with 500G HDD 4 Channel 1080p H.265+ Hybrid 6-in-1 Home Surveillance Wired DVR for HD-AHD/IP/CVBS/TVI/CVI Analog Security Camera AI Human Detectio Mobile APP & PC Remote
- Price
- £54.35
- Rating
- 4.1/5
- Reviews
- 20
- Age
- 1y ago
8 Channel Security DVR Recorder with 500G HDD 8CH Hybrid 6-in-1 CCTV DVR for Surveillance Camera Supports 8CH Analog Cameras DVR for Security Camera Home Surveillance System Mobile APP & PC Remote
- Price
- £68.58
- Rating
- 3.7/5
- Reviews
- 28
- Age
- 1y ago
ANNKE PoE Security Camera 3K IP CCTV Camera Outdoor with Human/Vehicle Detection Two-Way Audio Smart Colour Night Vision IP67 Weatherproof Up to 512GB SD Card for Home and Business
- Price
- £38.74
- Rating
- 4.2/5
- Reviews
- 28
- Age
- 1y ago
4 Channel CCTV Surveillance DVR with 500G HDD 4 Ch 5MP H.265+ DVR Video Recorder for Analog/XVI/CVBS/AHD/TVI/IP Cameras DVR for Security Camera Home Surveillance System Mobile APP & PC Remote
- Price
- £56.23
- Rating
- 4.0/5
- Reviews
- 89
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.
Brands
6 falling
Sellers
11
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
43%
Top 20: 84%
Open market
0%
- ANNKE78%
- TOWODE12%
- SANSCO4%
- maisi2%
- JUSTOP1%
- SANNCE1%
Dvr demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan · busiest ÷ quietest = 1.6×
Top Dvr search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- annke cctv camera27K/yr
- dvr for cctv19K/yr
- annke cctv camera systems14K/yr
- annke12K/yr
- dvr12K/yr
- annke camera10K/yr
- cctv dvr8K/yr
- annke cctv6K/yr
- cctv recorder6K/yr
- cctv recorder with hard drive5K/yr
What reviews say buyers love and hate about Dvr
What buyers mention most, as a share of all reviews.
What buyers love
77% of reviews“Its a good quality piece of kit”
“Good value”
“Simple and easy to install”
“Easy to use”
“Good Camera”
What buyers complain about
61% of reviews“Tricky to set up”
“the camera picked nothing up”
“Good set, except 1 camera didn't work”
“I had trouble connecting to the internet via my TP link mains extender”
“Cctv failure”
Dvr return rate & reasons
Why buyers send it back, as a share of all return requests.
7.4%
Return rate
5%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Dvr questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
