Dulux Quick Dry Gloss
FailThe top 5 brands take 97% of clicks, so Dulux Quick Dry Gloss is a Fail.
- Flapen Score
- 44 / 100Ranks 1,524 of 2,225 DIY & Tools niches · −5 vs the category median of 4944
- Market size
- £77K/yr52K searches / yr
- 90-day growth
- -26.6%search demand this quarter
- Competition
- 56%top-5 click share · 8 brands · 73 sellers
Flapen Score
Dulux Quick Dry Gloss against its category
The dotted line is the DIY & Tools average. Past it, Dulux Quick Dry Gloss is stronger. Inside it, weaker.
Market
The Dulux Quick Dry Gloss market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dulux Quick Dry Gloss 52K times last year and spent an estimated £77K. The top 5 brands take 97% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 9.2% of those searches ended in a purchase.
Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.2% of those searches ended in a purchase. Searches in the last 90 days moved -26.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £77K a year.
- Searches, last 12 months
- 52K
- Growth, 90 days vs prior 90
- -26.6%
- Conversion, latest week
- 9.2%
- Market size, estimated
- £77Ka year
- Peak month
- October1.7× the quietest month
- Top search term
- dulux gloss paint9K searches a year
02 · Price
A sale here is worth £16.38.
Listings sell for £16.38 on average, from £1.69 to £36.44. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £16.38 that is £2K to £4K a year per listing.
- Average price
- £16.38inside the $15 to $100 sweet spot
- Price range
- £1.69–£36.44
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£4K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
70% of listings pay for placement with sponsored ads. 37% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #219 within Painting Supplies, Tools & Wall Treatments. It carries 1,932 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 37%
- Out of stock, average day
- 0.0%
- Average rank
- #219in Painting Supplies, Tools & Wall Treatments
- Average rating
- 4.52 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,932per listing
- Listings tracked
- 27
04 · Newcomers
1 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Dulux Quick Dry Gloss products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Dulux Quick Dry Gloss Paint For Wood And Metal - Pure Brilliant White 750 ml
- Price
- £13.38
- Rating
- 4.5/5
- Reviews
- 439
- Age
- 11y ago
Dulux Non Drip Gloss High Sheen Paint For Wood And Metal Pure Brilliant White 1.25 L
- Price
- £13.09
- Rating
- 4.6/5
- Reviews
- 1,701
- Age
- 12y ago
Dulux Once Gloss Paint For Wood And Metal - Pure Brilliant White 2. 5 Litres
- Price
- £21.01
- Rating
- 4.6/5
- Reviews
- 3,704
- Age
- 13y ago
![Dulux Quick Dry Gloss Pure Brilliant White 2.5L [Misc.]](https://m.media-amazon.com/images/I/51KeSOt3o7L.jpg)
Dulux Quick Dry Gloss Pure Brilliant White 2.5L [Misc.]
- Price
- £22.01
- Rating
- 4.6/5
- Reviews
- 344
- Age
- 13y ago
Dulux Once Gloss 1.25L Pure Brilliant White (301023)
- Price
- £14.15
- Rating
- 4.6/5
- Reviews
- 1,295
- Age
- 15y ago
Trending
estimated 90-day click momentum
Dulux Professional Liquid Gloss Smooth Finish Durable Easy Application Quick Drying Ideal for Interior Exterior Surfaces Metal Wood & Doors Pure Brilliant White 1.25L
- Price
- £24.96
- Rating
- 2.0/5
- Reviews
- 1
- Age
- 5mo ago
HOCHSTE Pure Brilliant White Satinwood Paint Quick-Drying Long-Lasting Protection Easy-To-Apply DIY Enthusiasts Interior And Exterior Use Perfect For Furniture Doors (Mid Sheen 1.25 Liters)
- Price
- £20.42
- Rating
- 4.9/5
- Reviews
- 13
- Age
- 10mo ago
Harris Seriously Good Angled Woodwork Gloss Paint Brush 1
- Price
- £2.53
- Rating
- 4.6/5
- Reviews
- 87
- Age
- 5y ago
Dulux Professional Liquid Gloss Paint Pure Brilliant White High Gloss Finish for Wood & Metal Durable Interior & Exterior Trim Paint Smooth Flowing Application Value Pack 1.25L
- Price
- £20.72
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 5mo ago
Johnstones - Quick Dry & Non Drip Gloss Paint for Wood & Metal - Brilliant White | Interior & Exterior | Low Odour Water-Based Formula Dry in 1-2 Hours | 10m2 Coverage per Litre | 750ml
- Price
- £6.69
- Rating
- 4.6/5
- Reviews
- 2,541
- Age
- 6y ago
Newest
by launch dateDulux Professional Liquid Gloss Paint Pure Brilliant White High Gloss Finish for Wood & Metal Durable Interior & Exterior Trim Paint Smooth Flowing Application Value Pack 1.25L
- Price
- £20.72
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 5mo ago
Dulux Professional Liquid Gloss Smooth Finish Durable Easy Application Quick Drying Ideal for Interior Exterior Surfaces Metal Wood & Doors Pure Brilliant White 1.25L
- Price
- £24.96
- Rating
- 2.0/5
- Reviews
- 1
- Age
- 5mo ago
AXpower Inspirational Technology Empowering People Quick Dry Gloss Paint 2.5L White High Shine Finish Interior & Exterior Wood and Metal Easy Application Durable Long Lasting Gloss
- Price
- £23.10
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 9mo ago
HOCHSTE Pure Brilliant White Satinwood Paint Quick-Drying Long-Lasting Protection Easy-To-Apply DIY Enthusiasts Interior And Exterior Use Perfect For Furniture Doors (Mid Sheen 1.25 Liters)
- Price
- £20.42
- Rating
- 4.9/5
- Reviews
- 13
- Age
- 10mo ago
Dulux Retail Quick Dry Satinwood - Pure Brilliant White - 1.25L
- Price
- £15.83
- Rating
- 4.6/5
- Reviews
- 529
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 rising
Sellers
73
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
56%
Top 20: 95%
Open market
2%
- Dulux80%
- Johnstone's9%
- HOCHSTE4%
- Harris2%
- UHR URBAN HOME RANGE1%
- AXpower Inspirational Technology Empowering People1%
- Open — no brand owns it (2 brands, 2%)
Demand
Dulux Quick Dry Gloss search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.7×
Search terms
Top Dulux Quick Dry Gloss search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- dulux gloss paint9K/yr
- dulux quick dry gloss10K/yr
- dulux white gloss paint8K/yr
- dulux gloss9K/yr
- dulux gloss brilliant white9K/yr
- dulux white gloss4K/yr
- dulux quick dry gloss brilliant white3K/yr
Reviews and returns
What reviews say buyers love and hate about Dulux Quick Dry Gloss
We read the reviews and the return reasons for every product selling here.
“The smell from this paint is vile”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dulux Quick Dry Gloss questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data