dryrod
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible£43.21avg listing price — sweet spot $15–$100
Conversion
Great10.8%search→purchase rate — share of searches ending in a sale
Returns
Great1.4%return rate — above 5% kills the launch gate
Review moat
Good685.42avg incumbent reviews — the moat a new listing must climb
Price range
Okay£4.18–£185.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£199K£199K/yr · 42K searches
Competition
Bad76%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-19.1%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, dryrod is a £199K/yr Amazon United Kingdom market (42K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 41/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
dryrod market data
- Units sold / yr
- 4K–5K
- avg 250–500/product
- Revenue / yr
- £173K–£216K
- units × avg price
- Conversion rate
- 10.8%
- Avg BSR
- #70
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 67%
- Out of stock
- 0.0%
- Avg brand age
- 61 months
- Avg seller age
- 188 days
Competition & brand share
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 flat
Sellers
26
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
0%
- Dryrod62%
- TIMCO19%
- Bond It16%
- ARA CHOICE2%
- ColumPRO1%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -19.1% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 1.9×
Top dryrod search terms
- dpc roll7K/yr
- damp proof course6K/yr
- dry rods for damp proofing9K/yr
- dryrod4K/yr
- dryrod damp proofing rods5K/yr
- dry rods4K/yr
- damp proof rods3K/yr
- dry rod3K/yr
- dryzone rods2K/yr
Top dryrod products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Dryrod Damp Proofing Rods (10 Pack) - BBA-Approved Rising Damp Treatment Stronger Than DPC Injection Creams. Coverage 1.2m
Dryrod£20.754.5★1,935 rev
TIMCO Damp Proof Course Grey- 100mm X 30m
TIMCO£4.184.7★78 rev
Dryrod Damp Proofing Rods DPC Kit: Treats 6 Linear metres (9 wall) - BBA Approved Rising Damp Treatment
Dryrod£111.384.6★941 rev
Dryrod Damp Proofing Rods (50 Pack) - BBA-Approved Rising Damp Treatment Stronger Than DPC Injection Creams. Coverage 6m
Dryrod£86.854.7★1,220 rev
Dryrod Damp Proofing Rods (10 Pack x 3) - BBA-Approved Rising Damp Treatment Stronger Than DPC Injection Creams. Coverage 3.6m
Dryrod£53.814.6★780 rev
Newest
by launch date
ColumPRO Procourse Hole Clearing Tool with 12 mm x 300 mm SDS Masonry Drill Bit for Damp Proofing Dry Rod Installation.
ColumPRO£14.0425 rev
ARA CHOICE Bond-It DPC Roll Embossed Damp Proof Membrane Course Polythene 30m Brick Block Work Black Sheet conforming to EN14909 and BS6515 30 Metre (100mm X 30m)
ARA CHOICE£5.6244 rev
TIMCO Damp Proof Course Grey- 100mm X 30m
TIMCO£4.1878 rev
TIMCO Damp Proof Course Black - 450mm X 30M
TIMCO£10.162 rev
Bond-It Damp Proof Course (DPC) Membrane 100mm X 30 Metre roll - Flexible Durable Safe and Clean to Handle Meets BS6515. Embossed to Assist Mortar Adhesion - Cost Effective dpc Black DPC100
Bond It£6.04753 rev
Trending
90-day click momentumTIMCO Damp Proof Course Black - 450mm X 30M
TIMCO£10.165.0★
TIMCO Damp Proof Course Grey- 100mm X 30m
TIMCO£4.184.7★
Bond-It Damplas 150mm x 30 Metre Roll Damp Proof Course DPC Conforms to BS6515 CE Mark to EN 14909 Black DPC150
Bond It£6.894.7★
Bond-It Damp Proof Course (DPC) Membrane 100mm X 30 Metre roll - Flexible Durable Safe and Clean to Handle Meets BS6515. Embossed to Assist Mortar Adhesion - Cost Effective dpc Black DPC100
Bond It£6.044.7★
Bond-It DPC300 Damp Proof Course Black 300mm x 30m
Bond It£13.554.7★
What buyers say about dryrod
What buyers praise and complain about, mined from review topics.What buyers love
“good value for money”
“Great kit, good quality, Dries quickly, value for money easy to use, easy to clean”
“work fantastic no more damp in my house”
“Easy to install”
“easy to clean”
“Easy to use”
“does the job”
“Damp proof”
“It is the perfect size for Safeguard Dryrods”
“does a great job”
What buyers complain about
“Ineffective”
“Good product my last review was an error on my part”
“used them seems to be working ok”
“expensive”
“seriously thin not sure a brick layer would be happy with it”
Top return reasons
Common questions
- Is dryrod profitable to sell on Amazon United Kingdom?
- The niche generates £199K/yr across 12 tracked products. 90-day search growth is -19.1%. Flapen's verdict: Skip it (41/100).
- How competitive is the dryrod niche?
- 5 brands and 26 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in dryrod?
- Top complaints mined from reviews: Functionality-Overall, Quality-Overall, Product Condition. The return rate is 1.4%.
- When does demand for dryrod peak?
- Demand peaks in Oct–Nov; the busiest month runs 1.9× the quietest.
- What does it cost to enter the dryrod niche?
- Listings span £4.18–£185.23; the average listing price is £43.21 (sweet spot $15–$100). The average incumbent carries 685 reviews — the moat a new listing must climb.