Drill Guide

Shoppers searched for this 113K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £69K a year.

Searches, last 12 months

113K

Growth, 90 days vs prior 90

+6.8%

Conversion, latest week

3.6%

Market size, estimated

£69Ka year

Peak month

September1.3× the quietest month

Top search term

drill guide61K searches a year

Listings sell for £16.98 on average, from £5.67 to £67.66. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £16.98 that is £2K to £4K a year per listing.

Average price

£16.98inside the $15 to $100 sweet spot

Price range

£5.67–£67.66

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

£2K–£4K

Returns

1.4%of orders · Amazon United Kingdom median 0.6%

63% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #111 within Power Tool Accessories. It carries 1,372 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

83%

Out of stock, average day

10.0%

Average rank

#111in Power Tool Accessories

Average rating

4.14 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,372per listing

Listings tracked

24

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

32 months