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Dremel Cutting Discs

Fail

Demand is soft, at -10.9% this quarter, so Dremel Cutting Discs is a Fail.

Flapen Score
46
46 / 100
Ranks 1,352 of 2,225 DIY & Tools niches · −3 vs the category median of 49
Market size
£111K/yr81K searches / yr
90-day growth
-10.9%search demand this quarter
Competition
66%top-5 click share · 11 brands · 47 sellers

Flapen Score

Dremel Cutting Discs against its category

The dotted line is the DIY & Tools average. Past it, Dremel Cutting Discs is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dremel Cutting Discs market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dremel Cutting Discs 81K times last year and spent an estimated £111K. The top 5 brands take 86% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

14.0% of searches ended in a purchase last week.

Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.0% of those searches ended in a purchase. Searches in the last 90 days moved -10.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £111K a year.

Searches, last 12 months
81K
Growth, 90 days vs prior 90
-10.9%
Conversion, latest week
14.0%
Market size, estimated
£111Ka year
Peak month
March1.3× the quietest month
Top search term
dremel cutting discs53K searches a year

02 · Price

A sale here is worth £9.76.

Listings sell for £9.76 on average, from £5.16 to £19.99. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At £9.76 that is £5K to £7K a year per listing.

Average price
£9.76under the $15 to $100 sweet spot
Price range
£5.16–£19.99
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
£5K–£7K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #29 within Power Tool Accessories. It carries 1,678 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#29in Power Tool Accessories
Average rating
4.37 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,678per listing
Listings tracked
18

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Dremel Cutting Discs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

£0£11K£22K£33K£44K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

11 falling

Sellers

47

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

10%

  • Dremel51%
  • FOTYBEI13%
  • SULIVES13%
  • EZARC5%
  • Jiujuda95%
  • Autotide4%
  • Open — no brand owns it (5 brands, 10%)

Demand

Dremel Cutting Discs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Dremel Cutting Discs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dremel cutting discs53K/yr
  • dremel metal cutting discs11K/yr
  • dremel cutting discs metal6K/yr
  • rotary tool cutting discs4K/yr
  • dremel speedclic4K/yr
  • dremel ez speedclic3K/yr

Reviews and returns

What reviews say buyers love and hate about Dremel Cutting Discs

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall22%−0.10

Bad quality

Ok not the greatest of quality

Strength17%−0.06

Not robust enough

Fragile

Durability9%+0.52

not very durable

Lasts about 5 minutes

Size-Overall6%−0.03

Bigger than I thought when I checked it on a ruler before ordering

Flexibility6%+0.15

They are very rigid

Love

Quality-Overall27%−0.10

Good Quality

Fantastic item and great seller

Good quality dremel equipment

Value For Money19%+2.53

Excellent value

Excellent set at reasonable price

Good for the price

Ease Of Use12%−0.05

Easy To Use

So handy

Easy to put a new disc on

Durability10%+0.52

durable

Last very well especially for the price

They really do last well

Size-Overall8%−0.03

fit for purpose

Really nice fit considering its small comes in a little plastic box

Perfect fit replacements

Return

0.5% Return rate 43% Fixable by listing

Size-Overall32%▆▅▅██▇

Bigger than I thought when I checked it on a ruler before ordering

Defective Material/Parts13%█▆▄▇▂▃
Functionality-Overall11%▅▄█▃▁▂
Quality-Overall11%▇▅█▅▅▆

Bad quality

Ok not the greatest of quality

Advertised Vs Actual Product9%▁▆▄▁█▃

FAQ

Common Dremel Cutting Discs questions

Answered from the same tracked data.