Dremel

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -11.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.7M a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

-11.7%

Conversion, latest week

4.1%

Market size, estimated

£1.7Ma year

Peak month

December1.4× the quietest month

Top search term

dremel360K searches a year

Listings sell for £37.60 on average, from £14.27 to £111.41. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At £37.60 that is £38K to £47K a year per listing.

Average price

£37.60inside the $15 to $100 sweet spot

Price range

£14.27–£111.41

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

1,000–1,250

Revenue per listing a year

£38K–£47K

Returns

2.4%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #17 within Power Tools. It carries 1,368 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#17in Power Tools

Average rating

4.43 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,368per listing

Listings tracked

23

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

38 months