Door Latch

Shoppers searched for this 527K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £128K a year.

Searches, last 12 months

527K

Growth, 90 days vs prior 90

-6.4%

Conversion, latest week

5.3%

Market size, estimated

£128Ka year

Peak month

April1.3× the quietest month

Top search term

door latch131K searches a year

Listings sell for £4.59 on average, from £2.58 to £8.09. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At £4.59 that is £5K to £6K a year per listing.

Average price

£4.59under the $15 to $100 sweet spot

Price range

£2.58–£8.09

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

25K–30K

Units per listing a year

1,000–1,250

Revenue per listing a year

£5K–£6K

Returns

1.4%of orders · Amazon United Kingdom median 0.6%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #70 within Door Hardware & Locks. It carries 1,169 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

0.3%

Average rank

#70in Door Hardware & Locks

Average rating

4.42 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,169per listing

Listings tracked

22

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

31 months