Door Handles

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -23.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £794K a year.

Searches, last 12 months

2.0M

Growth, 90 days vs prior 90

-23.1%

Conversion, latest week

2.7%

Market size, estimated

£794Ka year

Peak month

February1.4× the quietest month

Top search term

door handles876K searches a year

Listings sell for £14.54 on average, from £4.53 to £34.47. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,250 to 1,500 of them. At £14.54 that is £18K to £22K a year per listing.

Average price

£14.54under the $15 to $100 sweet spot

Price range

£4.53–£34.47

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

1,250–1,500

Revenue per listing a year

£18K–£22K

Returns

2.1%of orders · Amazon United Kingdom median 0.6%

78% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #103 within Door Hardware & Locks. It carries 887 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

68%

Out of stock, average day

4.7%

Average rank

#103in Door Hardware & Locks

Average rating

4.42 starsAmazon United Kingdom average 4.36 stars

Average reviews

887per listing

Listings tracked

40

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

46 months