Is door closer profitable to sell on Amazon United Kingdom?

The niche generates £141K/yr across 36 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is -18.4%. Flapen's verdict: Worth a look (57/100).

How competitive is the door closer niche?

26 brands and 97 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 60% of demand.

What do buyers complain about in door closer?

Top complaints mined from reviews: Durability, Functionality-Overall, Quality-Overall. The return rate is 1.9%.

When does demand for door closer peak?

Demand peaks in Nov; the busiest month runs 1.6× the quietest.

What does it cost to enter the door closer niche?

Listings span £4.29–£40.30; the average listing price is £12.75 (sweet spot $15–$100). The average incumbent carries 733 reviews — the moat a new listing must climb.

door closer

Worth a look

Shows beatable incumbent ratings (4.1★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Returns

Great1.9%

return rate — above 5% kills the launch gate

Brand share

Great60%

top-5 brand share — no brand owns this niche

Price range

Good£4.29–£40.30

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good732.75

avg incumbent reviews — the moat a new listing must climb

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Conversion

Good5.5%

search→purchase rate — share of searches ending in a sale

Avg price

Good£12.75

avg listing price — sweet spot $15–$100

Market size

Okay£141K

£141K/yr · 201K searches

Growth

Bad-18.4%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand

According to Flapen's Amazon United Kingdom niche tracking, door closer is a £141K/yr Amazon United Kingdom market (201K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Nov. Verdict: Worth a look — 57/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

door closer market data

Units sold / yr: 15K–20K; avg 250–500/product
Revenue / yr: £191K–£255K; units × avg price
Conversion rate: 5.5%
Avg BSR: #33
Page quality: 0%
Prime: 89%
Sponsored: 94%
Out of stock: 4.6%
Avg brand age: 42 months
Avg seller age: 170 days

Competition & brand share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

26 rising

Sellers

Top-5 brand share

60%

Top 20: 96%

Top-5 click share

45%

Top 20: 87%

Open market

33%

Onarway18%
PCKOBEVER12%
Burg-Wachter10%
Burg-Wächter9%
Carlisle Brass9%
DODUOS8%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -18.4% search growth over the last 90 days.

Peak months: Nov · busiest ÷ quietest = 1.6×

Open Trend

Top door closer search terms

door closer66K/yr -13.2%5.0% conv.
door closers for interior door43K/yr -34.4%6.5% conv.
automatic door closer19K/yr -18.8%3.1% conv.
soft door closer9K/yr +15.3%2.5% conv.
door spring9K/yr -9.3%4.5% conv.
fire door closer8K/yr -10.9%4.7% conv.
door closers for exterior door8K/yr -5.2%4.3% conv.
door closers10K/yr -52.4%3.1% conv.
door soft close4K/yr +25.5%2.9% conv.
door spring closer6K/yr -28.6%4.4% conv.

All search terms

Top door closer products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Burg Wachter Spring Loaded Adjustable Auto Closing Door Closer - Home & Commercial White

Burg-Wachter£10.694.0★4,719 rev

PCKOBEVER Spring Door Closer Safety Automatic Door Closer Adjustable Door Spring Closer Door Stopper for Commercial & Home Use Quiet Auto Door Closing with Adjusting Rod and Screws (White)

PCKOBEVER£7.144.5★212 rev

Carlisle Brass CDG003 Overhead Door Closer (Fixed Size 3) Silver

Carlisle Brass£12.474.3★255 rev

Onarway Door Closer Size 3 Automatic Spring Hydraulic Door Closure Closing Speed Adjustable Commercial & Home Use for 45~60kg Weight Door Aluminum Alloy EN1154 Certification

Onarway£17.994.3★561 rev

DODUOS 2PCS Automatic Door CloserWhite Punch-Free Automatic Sensor Door CloserResidential Commercial Auto Door Closer w/ DrawstringDoor Closers Interior Door Home Offices Used2.49in (ZTH-A370)

DODUOS£6.043.8★483 rev

Newest

by launch date

Onarway Automatic Door Closer with Flex-Stop Feature - Adjustable Speed Size 3 Spring Hydraulic Door Closure for 45-60kg Doors - Easy Passage for Home & Commercial Use

Onarway£16.5226 rev

11mo ago

White Hydraulic Spring Loaded Automatic Door Closer 1 Pack

Crozgan£7.3911 rev

12mo ago

Spring Door Closer 2PCS Automatic Door Closer with Adjusting Rod and Screw

SJDOFU£7.586 rev

1y ago

PCKOBEVER Spring Door Closer Safety Automatic Door Closer Adjustable Door Spring Closer Door Stopper for Commercial & Home Use Quiet Auto Door Closing with Adjusting Rod and Screws (Black)

PCKOBEVER£7.14212 rev

1y ago

NAPOLEON N-1000 Robust Automatic Door Closer - EN1154/EN1634 Standards - Commercial & Residential - Door from 20Kg to 60Kg Size 3 - Drilling Template - Easy and Quick Installation (Silver)

Napoleon£39.45466 rev

2y ago

What buyers say about door closer

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall16%

“Quality product, Easy fit”

Advertised Vs Actual Product13%

“Just what I needed”

Size-Overall13%

“Easy fit”

Ease Of Use8%

“easy to use”

Value For Money7%

“Definitely worth the price”

Assembly/Installation6%

“Good price, esay to install”

Strength5%

“Neat & strong pull”

Efficiency5%

“Does the job well”

Instructions/User Manual/Troubleshooting3%

“The instructions are clear”

Locking Mechanism3%

“Great door closure with value for money”

What buyers complain about

Durability13%

“Broke”

Functionality-Overall10%

“doesn't work properly”

Quality-Overall8%

“Rubbish”

Strength7%

“Very weak”

Noise Level7%

“Noisy”

Size-Overall5%

“Could not use as cylinder two big to fit on frame”

Locking Mechanism5%

“Does not shut door”

Assembly/Installation5%

“Installing instruction imposible to follow”

Adhesion/Stickiness4%

“is adhesive, so it won't work on my door”

Instructions/User Manual/Troubleshooting4%

“It also becomes apparent quickly that the supplied instructions are incomprehensible and inadequate”

Top return reasons

Size-Overall33%

Functionality-Overall10%

Defective Material/Parts9%

Compatibility-Overall9%

Quality-Overall5%

Strength5%

Mechanism Issues4%

Durability3%

Noise Level2%

Advertised Vs Actual Product2%

Common questions

Is door closer profitable to sell on Amazon United Kingdom?: The niche generates £141K/yr across 36 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is -18.4%. Flapen's verdict: Worth a look (57/100).
How competitive is the door closer niche?: 26 brands and 97 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 60% of demand.
What do buyers complain about in door closer?: Top complaints mined from reviews: Durability, Functionality-Overall, Quality-Overall. The return rate is 1.9%.
When does demand for door closer peak?: Demand peaks in Nov; the busiest month runs 1.6× the quietest.
What does it cost to enter the door closer niche?: Listings span £4.29–£40.30; the average listing price is £12.75 (sweet spot $15–$100). The average incumbent carries 733 reviews — the moat a new listing must climb.