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Dewalt Laser Levels

Fail

The top 5 brands take 100% of clicks, so Dewalt Laser Levels is a Fail.

Flapen Score
33
33 / 100
Ranks 2,147 of 2,225 DIY & Tools niches · −16 vs the category median of 49
Market size
£856K/yr147K searches / yr
90-day growth
-27.4%search demand this quarter
Competition
89%top-5 click share · 2 brands · 43 sellers

Flapen Score

Dewalt Laser Levels against its category

The dotted line is the DIY & Tools average. Past it, Dewalt Laser Levels is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dewalt Laser Levels market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dewalt Laser Levels 147K times last year and spent an estimated £856K. All 2 brands take every click. Demand peaks in Nov. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 2.4% of those searches ended in a purchase.

Shoppers searched for this 147K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -27.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £856K a year.

Searches, last 12 months
147K
Growth, 90 days vs prior 90
-27.4%
Conversion, latest week
2.4%
Market size, estimated
£856Ka year
Peak month
November1.8× the quietest month
Top search term
dewalt laser level70K searches a year

02 · Price

A sale here is worth £241.32.

Listings sell for £241.32 on average, from £46.87 to £617.80. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £241.32 that is £0 to £24K a year per listing.

Average price
£241.32above the $15 to $100 sweet spot
Price range
£46.87–£617.80
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£24K
Returns
2.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

25% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #59 within Measuring & Layout Tools. It carries 1,597 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
25%
Prime listings
88%
Out of stock, average day
2.2%
Average rank
#59in Measuring & Layout Tools
Average rating
4.53 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,597per listing
Listings tracked
8

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
37 months

Products

Top Dewalt Laser Levels products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 89% of clicks. A locked shelf that new listings rarely crack.

£0£128K£257K£385K£514K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 falling

Sellers

43

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

89%

Top 20: 100%

Open market

0%

  • DEWALT94%
  • Alloyman6%

Demand

Dewalt Laser Levels search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.8×

Search terms

Top Dewalt Laser Levels search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • dewalt laser level70K/yr
  • dewalt laser24K/yr
  • laser level dewalt18K/yr
  • milwaukee laser level13K/yr
  • dewalt green laser level6K/yr
  • dewalt level7K/yr
  • laser dewalt5K/yr
  • laser level milwaukee3K/yr
  • dewalt laser levels2K/yr
  • dewalt laser levels green59/yr

Reviews and returns

What reviews say buyers love and hate about Dewalt Laser Levels

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Quality-Overall”
31%of negative reviews mention “Quality-Overall”
2.0%of orders come back
“Cheap rubbish”
A buyer, on “Quality-Overall”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Dewalt Laser Levels questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data