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Crystal Door Knob

Fail

Shoppers spend only $24K a year here, so Crystal Door Knob is a Fail.

Flapen Score
44
44 / 100
Ranks 1,524 of 2,225 DIY & Tools niches · −5 vs the category median of 49
Market size
£24K/yr53K searches / yr
90-day growth
-27.5%search demand this quarter
Competition
45%top-5 click share · 26 brands · 33 sellers

Flapen Score

Crystal Door Knob against its category

The dotted line is the DIY & Tools average. Past it, Crystal Door Knob is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Crystal Door Knob market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Crystal Door Knob 53K times last year and spent an estimated £24K. The top 5 brands take 58% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

4.4% of searches ended in a purchase last week.

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -27.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £24K a year.

Searches, last 12 months
53K
Growth, 90 days vs prior 90
-27.5%
Conversion, latest week
4.4%
Market size, estimated
£24Ka year
Peak month
October1.5× the quietest month
Top search term
crystal door knobs18K searches a year

02 · Price

A sale here is worth £10.30.

Listings sell for £10.30 on average, from £2.45 to £22.64. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £10.30 that is £0 to £1K a year per listing.

Average price
£10.30under the $15 to $100 sweet spot
Price range
£2.45–£22.64
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
3.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 13.2% of listings are out of stock. The average listing ranks #406 within Cabinet Hardware. It carries 383 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
90%
Out of stock, average day
13.2%
Average rank
#406in Cabinet Hardware
Average rating
4.41 starsAmazon United Kingdom average 4.36 stars
Average reviews
383per listing
Listings tracked
31

04 · Newcomers

Amazon counts 0 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Crystal Door Knob products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£2K£4K£5K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

26 falling

Sellers

33

Top-5 brand share

58%

Top 20: 94%

Top-5 click share

45%

Top 20: 88%

Open market

36%

  • JIIDAA17%
  • Vandicka12%
  • FURNIWARE11%
  • VIRILL10%
  • CWOVRS9%
  • nuosen6%

Demand

Crystal Door Knob search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Crystal Door Knob search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • crystal door knobs18K/yr
  • glass door knobs9K/yr
  • crystal door handles7K/yr
  • glass door handles4K/yr
  • glass drawer knobs4K/yr
  • crystal knobs for drawers3K/yr
  • crystal knobs4K/yr
  • crystal handles2K/yr
  • crystal door knob2K/yr
  • glass door knob1K/yr

Reviews and returns

What reviews say buyers love and hate about Crystal Door Knob

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall38%−0.06

Handles dont fit the screws provided

screws are a bit short

Very small

Quality-Overall8%+1.79

Not good quality

Disappointing poor quality

Disappointing - Poor quality

Durability8%−0.07

Break easy

Most of these broke within a week

Omg, do NOT buy these as they break instantly

Strength8%−0.10

they really are flimsy and look cheap

Not strong enough for an ikea kids wardrobe

Ease Of Use6%−0.04

Fiddly

These are very tough to open iv sent a video

Love

Quality-Overall31%+1.79

Decent quality knobs

Lovely quality door knobs

Good quality

Value For Money18%+1.24

Worth the money

Excellent value

Excellent price

Size-Overall12%−0.06

the fit was perfect

Easy to fit

Good size pack

Advertised Vs Actual Product8%+0.47

As described

Just as I wanted perfect

These were what i expected

Strength6%−0.10

The handles themselves feel nice and look great

They are sturdy

Very solid and look great

Return

3.2% Return rate 86% Fixable by listing

Size-Overall81%█▇██▇█

Handles dont fit the screws provided

screws are a bit short

Very small

Compatibility-Overall4%▁▃▅▃█▁
Defective Material/Parts2%▄█▁▂▆▃
Quality-Overall2%▁▅▄▆▇█

Not good quality

Disappointing poor quality

Disappointing - Poor quality

Functionality-Overall1%▁█▁▃█▂

FAQ

Common Crystal Door Knob questions

Answered from the same tracked data.