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Creosote

Maybe

Returns run at only 0.0% of orders. But the top 5 brands take 98% of clicks, so Creosote is a Maybe.

Flapen Score
59
59 / 100
Top 9% of 2,225 DIY & Tools niches · +10 vs the category median of 49
Market size
£298K/yr159K searches / yr
90-day growth
+37.1%search demand this quarter
Competition
57%top-5 click share · 7 brands · 44 sellers

Flapen Score

Creosote against its category

The dotted line is the DIY & Tools average. Past it, Creosote is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Creosote market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Creosote 159K times last year and spent an estimated £298K. The top 5 brands take 98% of clicks. Demand peaks in Mar–Apr–May–Aug. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

8.2% of searches ended in a purchase last week.

Shoppers searched for this 159K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.2% of those searches ended in a purchase. Searches in the last 90 days moved +37.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £298K a year.

Searches, last 12 months
159K
Growth, 90 days vs prior 90
+37.1%
Conversion, latest week
8.2%
Market size, estimated
£298Ka year
Peak month
April10.5× the quietest month
Top search term
creosote56K searches a year

02 · Price

A sale here is worth £22.78.

Listings sell for £22.78 on average, from £11.79 to £44.53. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £22.78 that is £11K to £17K a year per listing.

Average price
£22.78inside the $15 to $100 sweet spot
Price range
£11.79–£44.53
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
£11K–£17K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 30% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #172 within Painting Supplies, Tools & Wall Treatments. It carries 576 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
30%
Out of stock, average day
1.2%
Average rank
#172in Painting Supplies, Tools & Wall Treatments
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
576per listing
Listings tracked
20

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
68 months

Products

Top Creosote products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

£0£12K£24K£36K£48K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

44

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

57%

Top 20: 100%

Open market

1%

  • Bartoline67%
  • POSTSAVER23%
  • ARUUJ3%
  • AXpower Inspirational Technology Empowering People3%
  • creoseal2%
  • RYE OIL LTD1%
  • Open — no brand owns it (1 brand, 1%)

Demand

Creosote search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Aug · busiest ÷ quietest = 10.5×

Search terms

Top Creosote search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • creosote56K/yr
  • creosote light brown22K/yr
  • creocote dark brown23K/yr
  • creosote dark brown 20ltr9K/yr
  • bartoline creocote light brown7K/yr
  • creocote8K/yr
  • creosote dark brown 4ltr9K/yr
  • bartoline creocote dark brown6K/yr
  • creocote light brown 4ltr4K/yr
  • creosote black4K/yr

Reviews and returns

What reviews say buyers love and hate about Creosote

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Smell19%−0.07

strong smell

has an odor

It smells a bit

Color17%−0.05

A lot more darker even though it's meant to be light

the colour is totally different

it can be a little darker

Thickness10%−0.05

it's a bit thinner than it used to be

Thick

bit thin when putting on

Advertised Vs Actual Product5%−0.04

Inconsistencies in product

Not as advertised

Great product just badly marketed

Quality-Overall3%+1.45

clearly not as good as Creosote

Poor substitute

Love

Quality-Overall17%+1.45

good quality liquid

Great product with a lovely result

Excellent product

Value For Money14%+0.52

GREAT PRODUCT AT A COMPETATIVE PRICE

Excellent price

Great value

Coverage13%+0.68

Covers well

Good coverage and easy to apply

Excellent coverage with brush or roller

Color11%−0.05

Good colour

natural colour

A great shade

Advertised Vs Actual Product5%−0.04

It does exactly what it was supposed to do

It works like a dream

As described

Return

0.0% Return rate 65% Fixable by listing

Color54%▃▆▇█▇█

A lot more darker even though it's meant to be light

the colour is totally different

it can be a little darker

Leak-Proof19%█▅▂▄▂▂

creoseal leaking into packaging

Package leaking when delivered

Advertised Vs Actual Product8%▁▁▁▄█▆

Inconsistencies in product

Not as advertised

Great product just badly marketed

Smell4%█▁▁▃▃▂

strong smell

has an odor

It smells a bit

Paint Quality3%▁█▁▁▆▁

andyhow, i attempted to use it and it's nasty, it is like painting engine oil or at least slides all over the place, gosh I hope it dries

Not paint, wont peel off

FAQ

Common Creosote questions

Answered from the same tracked data.