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Cream Masonry Paint

Maybe

An estimated 0.5% of orders come back. But shoppers spend an estimated $34K a year here, so Cream Masonry Paint is a Maybe.

Flapen Score
52
52 / 100
Top 33% of 2,225 DIY & Tools niches · +3 vs the category median of 49
Market size
£34K/yr25K searches / yr
90-day growth
+68.3%search demand this quarter
Competition
65%top-5 click share · 9 brands · 65 sellers

Flapen Score

Cream Masonry Paint against its category

The dotted line is the DIY & Tools average. Past it, Cream Masonry Paint is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cream Masonry Paint market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cream Masonry Paint 25K times last year and spent an estimated £34K. The top 5 brands take 94% of clicks. Demand peaks in Apr–May. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 7.9% of those searches ended in a purchase.

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved +68.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £34K a year.

Searches, last 12 months
25K
Growth, 90 days vs prior 90
+68.3%
Conversion, latest week
7.9%
Market size, estimated
£34Ka year
Peak month
May13.5× the quietest month
Top search term
cream masonry paint6K searches a year

02 · Price

A sale here is worth £17.39.

Listings sell for £17.39 on average, from £5.71 to £26.27. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £17.39 that is £0 to £2K a year per listing.

Average price
£17.39inside the $15 to $100 sweet spot
Price range
£5.71–£26.27
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

53% of listings pay for placement with sponsored ads. 58% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #223 within Painting Supplies, Tools & Wall Treatments. It carries 675 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
53%
Prime listings
58%
Out of stock, average day
0.0%
Average rank
#223in Painting Supplies, Tools & Wall Treatments
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
675per listing
Listings tracked
19

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
73 months

Products

Top Cream Masonry Paint products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 65% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£3K£5K£7K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 rising

Sellers

65

Est. top-5 brand share

94%

Top 20: 100%

Est. top-5 click share

65%

Top 20: 100%

Open market

4%

  • Leyland35%
  • RUSTINS22%
  • Sandtex16%
  • Johnstone's13%
  • Crown9%
  • HQC2%
  • Open — no brand owns it (3 brands, 4%)

Demand

Cream Masonry Paint search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr, May · busiest ÷ quietest = 13.5×

Search terms

Top Cream Masonry Paint search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • cream masonry paint6K/yr
  • masonry paint cream4K/yr
  • cream masonry paint exterior4K/yr
  • magnolia masonry paint4K/yr
  • sandtex masonry paint magnolia4K/yr
  • cornish cream masonry paint2K/yr

Reviews and returns

What reviews say buyers love and hate about Cream Masonry Paint

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Paint Quality”
50%of negative reviews mention “Color”
0.5%of orders come back
“Its not cream its yellow”
A buyer, on “Color”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Cream Masonry Paint questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data