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Contact Adhesive

Fail

Prices span $2.99–$13.80, mostly outside the sweet spot, so Contact Adhesive is a Fail.

Flapen Score
39
39 / 100
Ranks 1,901 of 2,225 DIY & Tools niches · −10 vs the category median of 49
Market size
£106K/yr134K searches / yr
90-day growth
+3.6%search demand this quarter
Competition
85%top-5 click share · 8 brands · 96 sellers

Flapen Score

Contact Adhesive against its category

The dotted line is the DIY & Tools average. Past it, Contact Adhesive is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Contact Adhesive market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Contact Adhesive 134K times last year and spent an estimated £106K. The top 5 brands take 94% of clicks. Demand peaks in Sep. Flapen scores it 39 out of 100, a Fail.

01 · Demand

13.4% of searches ended in a purchase last week.

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 13.4% of those searches ended in a purchase. Searches in the last 90 days moved +3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £106K a year.

Searches, last 12 months
134K
Growth, 90 days vs prior 90
+3.6%
Conversion, latest week
13.4%
Market size, estimated
£106Ka year
Peak month
September1.7× the quietest month
Top search term
contact adhesive86K searches a year

02 · Price

A sale here is worth £5.90.

Listings sell for £5.90 on average, from £2.99 to £13.80. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £5.90 that is £4K to £6K a year per listing.

Average price
£5.90under the $15 to $100 sweet spot
Price range
£2.99–£13.80
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
£4K–£6K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #40 within Adhesives & Sealers. It carries 4,385 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
90%
Out of stock, average day
0.0%
Average rank
#40in Adhesives & Sealers
Average rating
4.42 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,385per listing
Listings tracked
10

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
58 months

Products

Top Contact Adhesive products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

£0£11K£21K£32K£42K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

96

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

3%

  • GORILLA32%
  • EVOSTIK31%
  • Evo-Stik20%
  • Evostik5%
  • Sika5%
  • FresFresi3%
  • Open — no brand owns it (2 brands, 3%)

Demand

Contact Adhesive search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 1.7×

Search terms

Top Contact Adhesive search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • contact adhesive86K/yr
  • contact cement23K/yr
  • contact adhesive glue8K/yr
  • contact glue7K/yr
  • contact adhesives4K/yr
  • contact cement for eva foam5K/yr

Reviews and returns

What reviews say buyers love and hate about Contact Adhesive

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness42%−0.10

Poor adhesive

Not very sticky

Doesnt stick

Functionality-Overall13%−0.19

Didn't work for me

doesnt do what it says it would

Not that effective

Quality-Overall6%+0.97

absolutely rubbish

Average product

Rubbish

Grip4%−0.02

next to no hold

didnt hold in place

requires patience with gripping when used

Durability3%−0.04

held it for a minute - still nothing

didnt even hold one day

just fell apart under the slightest pressure

Love

Adhesion/Stickiness39%−0.10

Good Adhesive

Sticks well

Sticks well

Quality-Overall12%+0.97

Overall, a quality product that I'd happily buy again and recommend for anyone needing a dependable contact adhesive

Excellent product

Good quality

Advertised Vs Actual Product10%+1.18

Overall, it's a brilliant product that does exactly what it promises

JUST WHAT I NEEDDED

As described

Strength7%+0.39

Super strong

Firm hold

Strong enough for most applications

Value For Money6%+0.46

Good value for money

Decent price

Good value for money

Return

0.3% Return rate 13% Fixable by listing

Adhesion/Stickiness39%█▄▆▅▅▇

Poor adhesive

Not very sticky

Doesnt stick

Functionality-Overall15%▄▆▇█▅▅

Didn't work for me

doesnt do what it says it would

Not that effective

Leak-Proof7%▃█▂▁▂▆
Defective Material/Parts7%▂█▆▅▄▂
Color4%▁▃▆▃▇█

FAQ

Common Contact Adhesive questions

Answered from the same tracked data.