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Consumer Unit

Maybe

The average product has only 128 reviews. But demand is soft, at -9.1% this quarter, so Consumer Unit is a Maybe.

Flapen Score
59
59 / 100
Top 9% of 2,225 DIY & Tools niches · +10 vs the category median of 49
Market size
£86K/yr135K searches / yr
90-day growth
-9.1%search demand this quarter
Competition
39%top-5 click share · 29 brands · 40 sellers

Flapen Score

Consumer Unit against its category

The dotted line is the DIY & Tools average. Past it, Consumer Unit is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Consumer Unit market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Consumer Unit 135K times last year and spent an estimated £86K. The top 5 brands take 54% of clicks. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

3.4% of searches ended in a purchase last week.

Shoppers searched for this 135K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £86K a year.

Searches, last 12 months
135K
Growth, 90 days vs prior 90
-9.1%
Conversion, latest week
3.4%
Market size, estimated
£86Ka year
Peak month
October1.4× the quietest month
Top search term
consumer unit39K searches a year

02 · Price

A sale here is worth £19.08.

Listings sell for £19.08 on average, from £8.37 to £33.87. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £19.08 that is £0 to £2K a year per listing.

Average price
£19.08inside the $15 to $100 sweet spot
Price range
£8.37–£33.87
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
1.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 21.1% of listings are out of stock. The average listing ranks #119 within Electrical. It carries 128 reviews at 4.09 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
96%
Out of stock, average day
21.1%
Average rank
#119in Electrical
Average rating
4.09 starsAmazon United Kingdom average 4.36 stars
Average reviews
128per listing
Listings tracked
45

04 · Newcomers

Amazon counts 2 of last year's 19 launches as successful.

19 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
19
Successful launches
2Amazon's first-year sales bar
Average brand age
40 months

Products

Top Consumer Unit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

£0£3K£7K£10K£14K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

29 falling

Sellers

40

Top-5 brand share

54%

Top 20: 92%

Top-5 click share

39%

Top 20: 76%

Open market

40%

  • cupeohome21%
  • PENYUY10%
  • Snovire9%
  • JIODEKEYI8%
  • YOZAIUUI6%
  • Tel Charme *6%

Demand

Consumer Unit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '25Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Consumer Unit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • consumer unit39K/yr
  • fuse box24K/yr
  • garage consumer unit16K/yr
  • consumer unit 2 way8K/yr
  • consumer unit 4 way7K/yr
  • fuse board5K/yr
  • fusebox5K/yr
  • distribution board4K/yr
  • 2 way consumer unit4K/yr
  • 4 way consumer unit4K/yr

Reviews and returns

What reviews say buyers love and hate about Consumer Unit

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall24%−0.15

It was plastic and poor quality

Poor Quality

Cheap garbage

Size-Overall10%+0.26

I didn't fit it

Small

needed a smaller one

Instructions/User Manual/Troubleshooting10%

Be very careful reading the instructions

Wiring instructions are dangerously wrong

Most importantly the wiring diagram included in the 'instruction leaflet' is incorrect

Assembly/Installation7%−0.05

This unit was really difficult to install there is no room inside to actually install cables there are much better units available

Difficult to wire in

there is no wiring diagram with the consumer unit - not good as all electrical devices need wiring diagragm

Certifications6%−0.05

wrong rated MCBS

This consumer unit not have certification for UK use

Likely not to uk spec

Love

Quality-Overall21%−0.15

it's very well made

Excellent product

Extremely high quality consumer unit

Value For Money20%+1.22

Excellent value

Good price

good value

Advertised Vs Actual Product13%+1.12

does its job

It done the job

Just what I needed

Size-Overall8%+0.26

Easy fit

Easy to fit

This is a very easy to fit box

Ease Of Use5%+0.51

Easy to use

Easy to fit

easy to wire up

Return

1.8% Return rate 27% Fixable by listing

Defective Material/Parts21%▄▅▆▅█▆
Size-Overall19%█▇▇▆▄█

I didn't fit it

Small

needed a smaller one

Compatibility-Overall10%▇▆▃▅█▃
Quality-Overall10%▁▅█▅▆▃

It was plastic and poor quality

Poor Quality

Cheap garbage

Functionality-Overall7%▁█▇█▅▃

FAQ

Common Consumer Unit questions

Answered from the same tracked data.