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Clover and Cove Shower Head

Fail

Demand is soft, at -57.4% this quarter, so Clover and Cove Shower Head is a Fail.

Flapen Score
43
43 / 100
Ranks 1,615 of 2,225 DIY & Tools niches · −6 vs the category median of 49
Market size
£24K/yr37K searches / yr
90-day growth
-57.4%search demand this quarter
Competition
57%top-5 click share · 13 brands · 20 sellers

Flapen Score

Clover and Cove Shower Head against its category

The dotted line is the DIY & Tools average. Past it, Clover and Cove Shower Head is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Clover and Cove Shower Head market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Clover and Cove Shower Head 37K times last year and spent an estimated £24K. The top 5 brands take 84% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

3.0% of searches ended in a purchase last week.

Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -57.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £24K a year.

Searches, last 12 months
37K
Growth, 90 days vs prior 90
-57.4%
Conversion, latest week
3.0%
Market size, estimated
£24Ka year
Top search term
clover and cove shower head25K searches a year

02 · Price

A sale here is worth £21.93.

Listings sell for £21.93 on average, from £12.45 to £41.56. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £21.93 that is £0 to £2K a year per listing.

Average price
£21.93inside the $15 to $100 sweet spot
Price range
£12.45–£41.56
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
2.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 37.0% of listings are out of stock. The average listing ranks #400 within Kitchen & Bath Fixtures. It carries 448 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
75%
Out of stock, average day
37.0%
Average rank
#400in Kitchen & Bath Fixtures
Average rating
4.17 starsAmazon United Kingdom average 4.36 stars
Average reviews
448per listing
Listings tracked
20

04 · Newcomers

Amazon counts 2 of last year's 14 launches as successful.

14 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
2Amazon's first-year sales bar
Average brand age
26 months

Products

Top Clover and Cove Shower Head products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£2K£4K£5K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

13 rising

Sellers

20

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

57%

Top 20: 100%

Open market

11%

  • MEKO33%
  • Searoads20%
  • SWZEC18%
  • Soidtwer7%
  • bergxperten6%
  • GENTERUN5%
  • Open — no brand owns it (7 brands, 11%)

Demand

Clover and Cove Shower Head search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750FebMarAprMayJunJul

Peak months: Feb · busiest ÷ quietest = 3.3× · 6 of 12 months tracked

Search terms

Top Clover and Cove Shower Head search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • clover and cove shower head25K/yr
  • meko hard water filter shower head4K/yr
  • meko shower filter6K/yr
  • clover and cove2K/yr

Reviews and returns

What reviews say buyers love and hate about Clover and Cove Shower Head

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall12%+0.45

Poor Quality

Poor quality mechanism to change the water flow output

not particularly well made

Durability11%−0.17

Durability is poor

Doesnt last

Broke after one month

Filtration7%−0.06

So not sure whether the filtering process is helping really

The filter does nothing

Can't review how well the filtering works

Touch/Button Controls6%−0.09

Buttons dont stay pressed

I thought the buttons would be quite gimicky

has flaws, Button becomes faulty

Value For Money6%−0.03

It will cost me £200

Not worth the price

Not so good not worth the money

Love

Quality-Overall17%+0.45

Overall a great product with a decent appearance

Overall, a solid purchase for the price and performs exactly as needed

Amazing quality

Spray/Flow15%+0.81

Good spray

Water flow is great

Good selection of spray options

Pressure8%+0.46

Good water pressure

Pressure has improved

Amazing pressure

Assembly/Installation7%+0.86

Easy to install

Installation was quick

Ease to set up and use

Size-Overall6%+0.30

Easy fit

Easy to fit

Compatible and fits Mira shower

Return

2.3% Return rate 43% Fixable by listing

Size-Overall26%█▆▄▆▆▇
Compatibility-Overall14%▇▆█▇▇▆
Advertised Vs Actual Product8%▃▅█▄▆▄
Functionality-Overall7%██▅▇▇▃

No change noted

Didn't work for me

Not working properly

Leak-Proof7%▅▄▇▅█▇

started leaking

very heavy and leaky

Leaked badly

FAQ

Common Clover and Cove Shower Head questions

Answered from the same tracked data.