Is circlips profitable to sell on Amazon United Kingdom?

The niche generates £54K/yr across 35 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is +14.9%. Flapen's verdict: Worth a look (56/100).

How competitive is the circlips niche?

24 brands and 31 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 51% of demand.

What do buyers complain about in circlips?

Top complaints mined from reviews: Quality-Overall, Strength, Size-Overall. The return rate is 0.8%.

When does demand for circlips peak?

Demand peaks in May; the busiest month runs 2.0× the quietest.

What does it cost to enter the circlips niche?

Listings span £3.15–£10.80; the average listing price is £6.55 (sweet spot $15–$100). The average incumbent carries 192 reviews — the moat a new listing must climb.

circlips

Worth a look

Shows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Conversion

Incredible12.6%

search→purchase rate — share of searches ending in a sale

Review moat

Great191.74

avg incumbent reviews — the moat a new listing must climb

Brand share

Great51%

top-5 brand share — no brand owns this niche

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+14.9%

90-day search growth — must beat 0% to launch

Avg price

Bad£6.55

avg listing price — sweet spot $15–$100

Market size

Bad£54K

£54K/yr · 66K searches

Price range

Bad£3.15–£10.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals No Dominant Brand Low Review Barrier

According to Flapen's Amazon United Kingdom niche tracking, circlips is a £54K/yr Amazon United Kingdom market (66K searches/yr). The top 5 brands hold 51% of demand. Demand peaks in May. Verdict: Worth a look — 56/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

circlips market data

Units sold / yr: 6K–8K; avg 100–250/product
Revenue / yr: £39K–£52K; units × avg price
Conversion rate: 12.6%
Avg BSR: #1,056
Page quality: 0%
Prime: 97%
Sponsored: 89%
Out of stock: 10.7%
Avg brand age: 49 months
Avg seller age: 201 days

Competition & brand share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

Brands

24 falling

Sellers

Top-5 brand share

51%

Top 20: 97%

Top-5 click share

46%

Top 20: 85%

Open market

43%

Bbtcxjs13%
Swpeet11%
NINDEJIN10%
wugongshan9%
GLARKS8%
Lemiyoo7%

Demand & seasonality

Weekly Amazon search volume, last 60 weeks — +14.9% search growth over the last 90 days.

Peak months: May · busiest ÷ quietest = 2.0×

Open Trend

Top circlips search terms

circlips24K/yr +26.2%7.8% conv.
circlips assorted sizes10K/yr +27.0%8.8% conv.
c clips11K/yr +1.1%6.8% conv.
circlip8K/yr +2.1%5.1% conv.
e clips7K/yr +5.6%6.9% conv.
c clip3K/yr +18.5%6.6% conv.
circlip set3K/yr -4.8%7.7% conv.

All search terms

Top circlips products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

500 Pcs Circlips Assorted Sizes E Clips E-Clips Circlip Retaining Rings

Bbtcxjs£5.024.5★119 rev

NINDEJIN 480PCS Snap Ring Assortment Set Carbon Steel External Circlip Snap Retaining Clip Rings Kit 5-19mm (15Sizes) C-Clips Circlip Rings for Axles Shafts and Other Moving Parts

NINDEJIN£10.804.6★321 rev

Swpeet 312Pcs 4 in 1 Snap Ring Pliers with Alloy Steel M4-M28mm C-Clip External Retaining Rings Snap Rings and 1.5mm-10mm E-Clips Retaining Rings Assortment Kit Included Tweezer for Pin Clips Repair

Swpeet£8.794.0★306 rev

974 Pcs Circlips Assorted Sizes C Clips E Clips Circlip Set External Retaining Clipsset Snap Rings Assortment Set Lock Washers for Axles Shafts and Other Moving Parts(Black)

wugongshan£7.064.8★6 rev

335 PCS External Circlips Snap Retaining Clip Rings Assortment Kit Carbon Steel Circlips Assorted Sizes 19 Sizes Snap Ring Set for Axles Shafts -M3/4/5/6/7/8/10/11/12/13/14/15/16/19/20/22/25/26/28

inzeyoz£6.994.2★37 rev

Newest

by launch date

580 Pcs Circlips Assorted Sizes E-Clips C Clips(Black)

RJTCXJS£4.550 rev

4w ago

Stainless Steel Circlips Assorted 200 Pcs Metal E Clips External Retaining Rings Assortment Set Snap Rings Assortment Kit Heat Treated External Retaining Clips(Color:Silver 200pcs)

ZESHGON£5.912 rev

6mo ago

974 Pcs Circlips Assorted Sizes C Clips E Clips Circlip Set External Retaining Clipsset Snap Rings Assortment Set Lock Washers for Axles Shafts and Other Moving Parts(Black)

wugongshan£7.066 rev

6mo ago

1100 Pcs E-Clips External Circlips Snap Ring Set Spring Steel Retaining Rings Assorted 13 Sizes M1.5M15

PIANKEKE£8.33551 rev

8mo ago

730 Pcs Circlips Assorted Sizes External Retaining Rings Snap Circlip Washers C Clip E Clip Circlip Assortment Kit Internal Snap Opening Rings for Circlips Pliers(Black)

BOJIUKEJI£5.3430 rev

10mo ago

What buyers say about circlips

What buyers praise and complain about, mined from review topics.

What buyers love

Advertised Vs Actual Product24%

“These are as described”

Value For Money23%

“Good value”

Quality-Overall18%

“The tool quality”

Size-Overall14%

“Great selection of sizes”

Maintenance And Repair5%

“Very useful assortment of E-clips for repairs”

Ease Of Use5%

“Easy to Use”

Correct Contents3%

“comes complete with fittings and spare”

Efficiency1%

“Works well”

Functionality-Overall1%

“do the job”

Strength1%

“The clips feel strong”

What buyers complain about

Quality-Overall23%

“Bit cheap and nasty”

Strength17%

“very flimsy and the brings keep popping off”

Size-Overall13%

“Pliers pins are to large to fit circlips”

Unsustainable Design7%

“Not fit for purpose”

Defective Material/Parts7%

“Easy to lose part needed for operation”

Advertised Vs Actual Product7%

“Clips are all external not as description states internal external”

Maintenance And Repair7%

“you need a replacement”

Ease Of Use6%

“Not a very practical Circlip Tool”

Add-Ons/Attachments3%

“I had to return the item due the pin that that clips that hold the plier attachment inplace broke”

Top return reasons

Size-Overall60%

Quality-Overall8%

Advertised Vs Actual Product6%

Thickness6%

Durability4%

Mechanism Issues3%

Strength3%

Adhesion/Stickiness2%

Design-Overall2%

Soft Feel2%

Common questions

Is circlips profitable to sell on Amazon United Kingdom?: The niche generates £54K/yr across 35 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is +14.9%. Flapen's verdict: Worth a look (56/100).
How competitive is the circlips niche?: 24 brands and 31 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 51% of demand.
What do buyers complain about in circlips?: Top complaints mined from reviews: Quality-Overall, Strength, Size-Overall. The return rate is 0.8%.
When does demand for circlips peak?: Demand peaks in May; the busiest month runs 2.0× the quietest.
What does it cost to enter the circlips niche?: Listings span £3.15–£10.80; the average listing price is £6.55 (sweet spot $15–$100). The average incumbent carries 192 reviews — the moat a new listing must climb.