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Circlips

Maybe

Returns run at only 0.8% of orders. But prices span $3.15–$10.80, mostly outside the sweet spot, so Circlips is a Maybe.

Flapen Score
56
56 / 100
Top 17% of 2,225 DIY & Tools niches · +7 vs the category median of 49
Market size
£54K/yr66K searches / yr
90-day growth
+14.9%search demand this quarter
Competition
46%top-5 click share · 24 brands · 31 sellers

Flapen Score

Circlips against its category

The dotted line is the DIY & Tools average. Past it, Circlips is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Circlips market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Circlips 66K times last year and spent an estimated £54K. The top 5 brands take 51% of clicks. Demand peaks in May. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

12.6% of searches ended in a purchase last week.

Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 12.6% of those searches ended in a purchase. Searches in the last 90 days moved +14.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £54K a year.

Searches, last 12 months
66K
Growth, 90 days vs prior 90
+14.9%
Conversion, latest week
12.6%
Market size, estimated
£54Ka year
Peak month
May2.0× the quietest month
Top search term
circlips24K searches a year

02 · Price

A sale here is worth £6.55.

Listings sell for £6.55 on average, from £3.15 to £10.80. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £6.55 that is £655 to £2K a year per listing.

Average price
£6.55under the $15 to $100 sweet spot
Price range
£3.15–£10.80
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£655–£2K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #1,056 within Nails, Screws & Fasteners. It carries 192 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
97%
Out of stock, average day
10.7%
Average rank
#1,056in Nails, Screws & Fasteners
Average rating
4.46 starsAmazon United Kingdom average 4.36 stars
Average reviews
192per listing
Listings tracked
35

04 · Newcomers

Amazon counts 0 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Circlips products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£4K£7K£9K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

24 falling

Sellers

31

Top-5 brand share

51%

Top 20: 97%

Top-5 click share

46%

Top 20: 85%

Open market

43%

  • Bbtcxjs13%
  • Swpeet11%
  • NINDEJIN10%
  • wugongshan9%
  • GLARKS8%
  • Lemiyoo7%

Demand

Circlips search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '26JunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: May · busiest ÷ quietest = 2.0×

Search terms

Top Circlips search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • circlips24K/yr
  • circlips assorted sizes10K/yr
  • c clips11K/yr
  • circlip8K/yr
  • e clips7K/yr
  • c clip3K/yr
  • circlip set3K/yr

Reviews and returns

What reviews say buyers love and hate about Circlips

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall23%+0.29

Bit cheap and nasty

Absolute rubbish

Poor quality

Strength17%−0.21

very flimsy and the brings keep popping off

Don't seem very robust

Ok. They're ok a little flimsy

Size-Overall13%+0.07

Pliers pins are to large to fit circlips

Jaws are too big to fit the holes in the circlips below 10mm which is the range I need

Unsustainable Design7%−0.09

Not fit for purpose

Defective Material/Parts7%−0.09

Easy to lose part needed for operation

Love

Advertised Vs Actual Product24%+1.72

These are as described

Just what I wanted

Seems to do the job

Value For Money23%+1.92

Good value

Great value

I think the value is pretty fair

Quality-Overall18%+0.29

The tool quality

Good selection

Build quality is excellent

Size-Overall14%+0.07

Great selection of sizes

Perfect a good range of sizes

This set has a good selection of sizes

Maintenance And Repair5%−0.01

Very useful assortment of E-clips for repairs

Did the job repairing exercise bike

Did the repair job

Return

0.8% Return rate 69% Fixable by listing

Size-Overall60%▄▇▅▅▅█

Pliers pins are to large to fit circlips

Jaws are too big to fit the holes in the circlips below 10mm which is the range I need

Quality-Overall8%▁▃█▁▃▁

Bit cheap and nasty

Absolute rubbish

Poor quality

Advertised Vs Actual Product6%█▁▃▁▁▁

Clips are all external not as description states internal external

Thickness6%▁▁▁▆█▁
Durability4%█▁▁▅▁▁

FAQ

Common Circlips questions

Answered from the same tracked data.