Skip to content

Chopping Board Oil

Fail

Prices span $4.43–$10.95, mostly outside the sweet spot, so Chopping Board Oil is a Fail.

Flapen Score
38
38 / 100
Ranks 1,956 of 2,225 DIY & Tools niches · −11 vs the category median of 49
Market size
£132K/yr107K searches / yr
90-day growth
-18.4%search demand this quarter
Competition
80%top-5 click share · 11 brands · 17 sellers

Flapen Score

Chopping Board Oil against its category

The dotted line is the DIY & Tools average. Past it, Chopping Board Oil is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chopping Board Oil market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Chopping Board Oil 107K times last year and spent an estimated £132K. The top 5 brands take 84% of clicks. Demand peaks in Jan–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 17.5% of those searches ended in a purchase.

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 17.5% of those searches ended in a purchase. Searches in the last 90 days moved -18.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £132K a year.

Searches, last 12 months
107K
Growth, 90 days vs prior 90
-18.4%
Conversion, latest week
17.5%
Market size, estimated
£132Ka year
Peak month
January2.2× the quietest month
Top search term
chopping board oil64K searches a year

02 · Price

A sale here is worth £7.08.

Listings sell for £7.08 on average, from £4.43 to £10.95. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,250 to 1,500 of them. At £7.08 that is £9K to £11K a year per listing.

Average price
£7.08under the $15 to $100 sweet spot
Price range
£4.43–£10.95
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
1,250–1,500
Revenue per listing a year
£9K–£11K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

54% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #599 within Painting Supplies, Tools & Wall Treatments. It carries 2,094 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
54%
Prime listings
92%
Out of stock, average day
0.0%
Average rank
#599in Painting Supplies, Tools & Wall Treatments
Average rating
4.59 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,094per listing
Listings tracked
13

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
58 months

Products

Top Chopping Board Oil products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 80% of clicks. A locked shelf that new listings rarely crack.

£0£13K£26K£40K£53K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

17

Est. top-5 brand share

84%

Top 20: 100%

Est. top-5 click share

80%

Top 20: 100%

Open market

12%

  • Furniture Clinic43%
  • Inspired19%
  • The Block & Board Company11%
  • Materialix7%
  • Vector & Grain4%
  • HOWARD4%
  • Open — no brand owns it (5 brands, 12%)

Demand

Chopping Board Oil search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Black Friday '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 2.2×

Search terms

Top Chopping Board Oil search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • chopping board oil64K/yr
  • cutting board oil15K/yr
  • chopping board oil food safe6K/yr
  • butchers block oil5K/yr
  • butcher block oil4K/yr
  • wooden chopping board oil4K/yr
  • oil for chopping boards3K/yr
  • wood oil for chopping board3K/yr
  • food safe oil for chopping boards3K/yr

Reviews and returns

What reviews say buyers love and hate about Chopping Board Oil

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
27%of negative reviews mention “Size-Overall”
0.2%of orders come back
“Very small”
A buyer, on “Size-Overall”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Chopping Board Oil questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data