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Carpet Glue

Fail

Prices span $4.48–$16.52, mostly outside the sweet spot, so Carpet Glue is a Fail.

Flapen Score
45
45 / 100
Ranks 1,445 of 2,225 DIY & Tools niches · −4 vs the category median of 49
Market size
£230K/yr184K searches / yr
90-day growth
-13.2%search demand this quarter
Competition
69%top-5 click share · 12 brands · 84 sellers

Flapen Score

Carpet Glue against its category

The dotted line is the DIY & Tools average. Past it, Carpet Glue is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Carpet Glue market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Carpet Glue 184K times last year and spent an estimated £230K. The top 5 brands take 78% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

14.8% of searches ended in a purchase last week.

Shoppers searched for this 184K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.8% of those searches ended in a purchase. Searches in the last 90 days moved -13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £230K a year.

Searches, last 12 months
184K
Growth, 90 days vs prior 90
-13.2%
Conversion, latest week
14.8%
Market size, estimated
£230Ka year
Peak month
October1.3× the quietest month
Top search term
carpet glue46K searches a year

02 · Price

A sale here is worth £8.45.

Listings sell for £8.45 on average, from £4.48 to £16.52. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,250 to 1,500 of them. At £8.45 that is £11K to £13K a year per listing.

Average price
£8.45under the $15 to $100 sweet spot
Price range
£4.48–£16.52
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
25K–30K
Units per listing a year
1,250–1,500
Revenue per listing a year
£11K–£13K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #16 within Adhesives & Sealers. It carries 3,556 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
67%
Out of stock, average day
1.7%
Average rank
#16in Adhesives & Sealers
Average rating
4.46 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,556per listing
Listings tracked
15

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
52 months

Products

Top Carpet Glue products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

£0£23K£46K£69K£92K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 rising

Sellers

84

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

18%

  • Woolbro38%
  • Sika15%
  • Bond It13%
  • HitlineUK7%
  • EDE Group6%
  • Underfoot4%
  • Open — no brand owns it (6 brands, 18%)

Demand

Carpet Glue search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Carpet Glue search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • carpet glue46K/yr
  • carpet adhesive spray35K/yr
  • carpet glue adhesive spray26K/yr
  • carpet spray adhesive22K/yr
  • carpet adhesive19K/yr
  • carpet glue adhesive spray heavy duty6K/yr
  • carpet glue spray6K/yr
  • carpet spray glue5K/yr
  • carpet tile adhesive spray4K/yr
  • carpet adhesive spray heavy duty4K/yr

Reviews and returns

What reviews say buyers love and hate about Carpet Glue

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness40%−0.14

Poor adhesion

Doesnt stick

Didn't stick for long

Functionality-Overall8%−0.15

doesnt do what it says it would

Didn't solve my problem

Didn't work

Quality-Overall6%+1.00

Absolute garbage

Poor quality

absolutely rubbish

Strength6%+0.54

Does not hold to the strength it claims

Not strong

Far from heavy duty

Grip5%

Didn't grab well

does no grip

requires patience with gripping when used

Love

Adhesion/Stickiness36%−0.14

Good adhesive

Very, very strong adhesive

Sticks really well

Quality-Overall11%+1.00

It performed exceptionally well

the reviews were good

Excellent product

Strength11%+0.54

it holds things in place well enough for everyday use

Super strong

Strong hold

Advertised Vs Actual Product8%+1.15

Works as it should

Does the job

As described

Value For Money8%+0.73

Excellent value

Decent price

Good value for money

Return

0.5% Return rate 18% Fixable by listing

Adhesion/Stickiness34%▆▆█▇▅▆

Poor adhesion

Doesnt stick

Didn't stick for long

Functionality-Overall15%▅▆▇▆▅█

doesnt do what it says it would

Didn't solve my problem

Didn't work

Size-Overall6%▄▅▃▂█▆
Compatibility-Overall6%█▄▄▅▅▃
Defective Material/Parts6%▃█▅▇▃▆

FAQ

Common Carpet Glue questions

Answered from the same tracked data.