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Carbon Monoxide Detector 2 Pack

Fail

Demand is soft, at -71.5% this quarter, so Carbon Monoxide Detector 2 Pack is a Fail.

Flapen Score
41
41 / 100
Ranks 1,774 of 2,225 DIY & Tools niches · −8 vs the category median of 49
Market size
£99K/yr43K searches / yr
90-day growth
-71.5%search demand this quarter
Competition
78%top-5 click share · 8 brands · 24 sellers

Flapen Score

Carbon Monoxide Detector 2 Pack against its category

The dotted line is the DIY & Tools average. Past it, Carbon Monoxide Detector 2 Pack is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Carbon Monoxide Detector 2 Pack market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Carbon Monoxide Detector 2 Pack 43K times last year and spent an estimated £99K. The top 5 brands take 92% of clicks. Demand peaks in Jan–Feb–Oct–Nov. Flapen scores it 41 out of 100, a Fail.

01 · Demand

14.2% of searches ended in a purchase last week.

Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.2% of those searches ended in a purchase. Searches in the last 90 days moved -71.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £99K a year.

Searches, last 12 months
43K
Growth, 90 days vs prior 90
-71.5%
Conversion, latest week
14.2%
Market size, estimated
£99Ka year
Peak month
January4.5× the quietest month
Top search term
carbon monoxide detector 2 pack38K searches a year

02 · Price

A sale here is worth £16.13.

Listings sell for £16.13 on average, from £11.03 to £23.22. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £16.13 that is £4K to £8K a year per listing.

Average price
£16.13inside the $15 to $100 sweet spot
Price range
£11.03–£23.22
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
£4K–£8K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #26 within Safety & Security. It carries 2,371 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
85%
Out of stock, average day
0.0%
Average rank
#26in Safety & Security
Average rating
4.56 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,371per listing
Listings tracked
13

04 · Newcomers

Amazon counts 2 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
33 months

Products

Top Carbon Monoxide Detector 2 Pack products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

£0£10K£20K£30K£40K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

24

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

4%

  • Kidde37%
  • Fenary22%
  • Fireangel17%
  • X-Sense8%
  • USBNOVEL7%
  • HOMELYLIFE4%
  • Open — no brand owns it (2 brands, 4%)

Demand

Carbon Monoxide Detector 2 Pack search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Oct, Nov · busiest ÷ quietest = 4.5×

Reviews and returns

What reviews say buyers love and hate about Carbon Monoxide Detector 2 Pack

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Instructions/User Manual/Troubleshooting11%−0.08

AWFUL INSTRUCTIONS AND SERVICE

The instructions do not state how to switch it on

Im only giving it 3 stars because the instructions are very small to read I had to use UTube to see how to set it up

Size-Overall10%0.00

the backplate did not fit the unit

The display is a bit small

Small

Functionality-Overall10%−0.04

Don't work

think the unit isn't working

Dont work

Quality-Overall8%+0.38

Not great quality control

.very poor quality

Rubbish product

Battery Life7%−0.04

batteries died 18 months later

low battery

Poor battery life

Love

Quality-Overall19%+0.38

The build quality feels solid

Excellent product

Very good well made product

Value For Money18%+0.91

Good Value

Well worth buying

Good value for money

Assembly/Installation11%+0.29

Easy to assemble

Easy installation

Easy set up

Advertised Vs Actual Product10%+0.69

was as advertised

As described

just what i wanted

Size-Overall5%0.00

Easy to fit and test

Easy to fit

Great Gaget neat in size

Return

0.4% Return rate 11% Fixable by listing

Functionality-Overall21%▆▇▇▇▇█

Don't work

think the unit isn't working

Dont work

Defective Material/Parts14%███▇▇▇
Alarm/Timer Accuracy14%█▄▅█▄▆
Size-Overall9%▄█▄▄▆▆

the backplate did not fit the unit

The display is a bit small

Small

Battery Life6%▆█▅▅▅▄

batteries died 18 months later

low battery

Poor battery life

FAQ

Common Carbon Monoxide Detector 2 Pack questions

Answered from the same tracked data.