Cable Rods
MaybePrices already span $7.14–$57.07, with room to position. But demand is soft, at -19.8% this quarter, so Cable Rods is a Maybe.
- Flapen Score
- 55 / 100Top 21% of 2,225 DIY & Tools niches · +6 vs the category median of 4955
- Market size
- £79K/yr65K searches / yr
- 90-day growth
- -19.8%search demand this quarter
- Competition
- 55%top-5 click share · 15 brands · 54 sellers
Flapen Score
Cable Rods against its category
The dotted line is the DIY & Tools average. Past it, Cable Rods is stronger. Inside it, weaker.
Market
The Cable Rods market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Cable Rods 65K times last year and spent an estimated £79K. The top 5 brands take 62% of clicks. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
8.1% of searches ended in a purchase last week.
Shoppers searched for this 65K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -19.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £79K a year.
- Searches, last 12 months
- 65K
- Growth, 90 days vs prior 90
- -19.8%
- Conversion, latest week
- 8.1%
- Market size, estimated
- £79Ka year
- Peak month
- February1.5× the quietest month
- Top search term
- cable rods35K searches a year
02 · Price
A sale here is worth £14.99.
Listings sell for £14.99 on average, from £7.14 to £57.07. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £14.99 that is £1K to £4K a year per listing.
- Average price
- £14.99under the $15 to $100 sweet spot
- Price range
- £7.14–£57.07
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£4K
- Returns
- 1.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
75% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 12.0% of listings are out of stock. The average listing ranks #33 within Electrical. It carries 424 reviews at 4.28 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 80%
- Out of stock, average day
- 12.0%
- Average rank
- #33in Electrical
- Average rating
- 4.28 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 424per listing
- Listings tracked
- 20
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Cable Rods products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
11 Fiberglass Electrical Connectable Fish Tape Pull Kit Cable Rod Set with Hook and Hole Kit in Transparent Tube (Blue 10Rods x 33cm)
- Price
- £14.79
- Rating
- 4.4/5
- Reviews
- 103
- Age
- 5y ago
11ft (3.3m) Fibreglass Electrical Fish Tape Kit - 16 Pieces Including 10 x 330mm Rods with Brass Connectors and Magnetic Tip - Ideal for Running Cable through Walls Attics and More
- Price
- £11.36
- Rating
- 4.1/5
- Reviews
- 742
- Age
- 4y ago
C.K T5410 Mighty Cable Rod Set Set of 14 Pieces orangewhite
- Price
- £29.94
- Rating
- 4.7/5
- Reviews
- 2,102
- Age
- 16y ago
Pro 10M Cable Access Rod and Accessories Kit Set - 14 Pieces Including 10 x 1m Rods Electricians Puller Rods Wires Draw Push Pulling Blue
- Price
- £23.19
- Rating
- 4.5/5
- Reviews
- 119
- Age
- 1y ago
4.88M/16ft Fiberglass Cable Rods 10 Connectable 1.6ft Fish Tape Poles
- Price
- £15.91
- Rating
- 4.1/5
- Reviews
- 244
- Age
- 5y ago
Trending
90-day click momentum
11ft/3.3m Fiberglass Cable Rod Kit 10 Connectable 33cm Wire Pulling Rods
- Price
- £11.56
- Rating
- 4.1/5
- Reviews
- 244
- Age
- 5y ago
YAANBUNB 6m Fish Tape Wire Puller Electrical Wire Threade Nylon Fish Tape Cable Puller Cable Rods Kit Through Wall Cables Running Rods Cables Fishing Tool with Metal Lock Wire for Insulation Pipe
- Price
- £7.92
- Rating
- 4.3/5
- Reviews
- 177
- Age
- 4y ago
VOANZO 10PCS Cable Rods Electrical Rods with Hook and Hole Kit Fiberglass Electrical Connectable Fish Tape Pull Kit -Wire Diameter 4mm Length 330mm
- Price
- £11.49
- Rating
- 4.5/5
- Reviews
- 39
- Age
- 3y ago
11 Fiberglass Electrical Connectable Fish Tape Pull Kit Cable Rod Set with Hook and Hole Kit in Transparent Tube (Blue 10Rods x 33cm)
- Price
- £14.79
- Rating
- 4.4/5
- Reviews
- 103
- Age
- 5y ago
10 Rods 33cm Fiberglass Electrical Cabling Rods Connectable Fish Tape Pull Kit with Hook and Hole Kit in Transparent Tube
- Price
- £12.78
- Rating
- 4.7/5
- Reviews
- 19
- Age
- 1y ago
Newest
by launch date10 Rods 33cm Fiberglass Electrical Cabling Rods Connectable Fish Tape Pull Kit with Hook and Hole Kit in Transparent Tube
- Price
- £12.78
- Rating
- 4.7/5
- Reviews
- 19
- Age
- 1y ago
Super Pro 16M Cable Access Rod and 17pc Attachments Accessories Kit Set - 16 x 1m Rods Electric Wire Puller Cable Installation Access Fishing Tool Electrical Fish Tape Electricians Tools
- Price
- £57.07
- Rating
- 4.4/5
- Reviews
- 43
- Age
- 1y ago
Pro 10M Cable Access Rod and Accessories Kit Set - 14 Pieces Including 10 x 1m Rods Electricians Puller Rods Wires Draw Push Pulling Blue
- Price
- £23.19
- Rating
- 4.5/5
- Reviews
- 119
- Age
- 1y ago
QWORK 10Pcs Fiberglass Cable Puller Kit with Hook and Hole 13 Inch Cable Puller Cable Rods Kit
- Price
- £11.03
- Rating
- 4.2/5
- Reviews
- 69
- Age
- 1y ago
VOANZO 10PCS Cable Rods Electrical Rods with Hook and Hole Kit Fiberglass Electrical Connectable Fish Tape Pull Kit -Wire Diameter 4mm Length 330mm
- Price
- £11.49
- Rating
- 4.5/5
- Reviews
- 39
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
54
Top-5 brand share
62%
Top 20: 100%
Top-5 click share
55%
Top 20: 100%
Open market
31%
- SETROVIC-UK15%
- 通用14%
- Gear Gem12%
- C.K12%
- Draper8%
- Poweka7%
Demand
Cable Rods search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Cable Rods search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cable rods35K/yr
- cable rods electrician9K/yr
- cable rod6K/yr
- electrical rods4K/yr
- rods electrical4K/yr
- cable pulling rods3K/yr
- electrician rods3K/yr
Reviews and returns
What reviews say buyers love and hate about Cable Rods
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Break easily
Broken on first use
Just came apart and broke
Poor quality and broken on first use
Not the best quality
Garbage
Break easily
Far too flimsy to be useful
Not very strong at all
Very poor connectors snap easy
However, for heavy-duty daily use, the fragile connectors may be a limiting factor
No good for professional installers trying to run cable
Love
Really good, much better than the cheaper versions
Quality rods
Excellent product
Value for money
Good for the price
reasonable price
Does the job
Exactly as described
Exactly what I needed
Good and strong
Good strong rods
strong and stable they do the job would recommend
Did the job well
Good for the job
Return
1.7% Return rate 20% Fixable by listing
Break easily
Broken on first use
Just came apart and broke
Not fit for purpose
I thought they would have been bigger than what they was
Poor quality and broken on first use
Not the best quality
Garbage
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cable Rods questions
Answered from the same tracked data.