Brass Door Knob
FailShoppers spend only $40K a year here, so Brass Door Knob is a Fail.
- Flapen Score
- 45 / 100Ranks 1,445 of 2,225 DIY & Tools niches · −4 vs the category median of 4945
- Market size
- £40K/yr160K searches / yr
- 90-day growth
- -27.0%search demand this quarter
- Competition
- 36%top-5 click share · 37 brands · 49 sellers
Flapen Score
Brass Door Knob against its category
The dotted line is the DIY & Tools average. Past it, Brass Door Knob is stronger. Inside it, weaker.
Market
The Brass Door Knob market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Brass Door Knob 160K times last year and spent an estimated £40K. The top 5 brands take 44% of clicks. Demand peaks in Jan–Nov. Flapen scores it 45 out of 100, a Fail.
01 · Demand
2.4% of searches ended in a purchase last week.
Shoppers searched for this 160K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -27.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £40K a year.
- Searches, last 12 months
- 160K
- Growth, 90 days vs prior 90
- -27.0%
- Conversion, latest week
- 2.4%
- Market size, estimated
- £40Ka year
- Peak month
- November2.0× the quietest month
- Top search term
- antique brass door knobs50K searches a year
02 · Price
A sale here is worth £10.41.
Listings sell for £10.41 on average, from £1.57 to £28.19. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £10.41 that is £1K to £3K a year per listing.
- Average price
- £10.41under the $15 to $100 sweet spot
- Price range
- £1.57–£28.19
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 3.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #211 within Cabinet Hardware. It carries 297 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 84%
- Out of stock, average day
- 5.1%
- Average rank
- #211in Cabinet Hardware
- Average rating
- 4.49 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 297per listing
- Listings tracked
- 49
04 · Newcomers
Amazon counts 0 of last year's 10 launches as successful.
10 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 10
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Brass Door Knob products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
TsunNee 12PCS Vintage Cabinet Knobs Chic Drawer Knobs Antique Brass Kitchen Cupboard Handles 30mm Round Furniture Door Knobs
- Price
- £6.54
- Rating
- 4.5/5
- Reviews
- 2,216
- Age
- 5y ago

Misuyue 10pc Drawer Knobs Vintage Cupboard Handles Knob Round Bronze Antique Brass Door Knob 30mm Small Door Chic Cabinet Knobs for Wardrobes Kitchen Furniture
- Price
- £6.98
- Rating
- 4.4/5
- Reviews
- 86
- Age
- 2y ago

FURNIWARE Pack of 10 Knurled Cabinet Knobs Shiny Antique Brass Cabinet Knobs Solid Cupboard Handles with 2 Sizes Screws Round Single Hole for Kitchen Dresser Wardrobe Chest of Drawers Furniture
- Price
- £19.35
- Rating
- 4.8/5
- Reviews
- 234
- Age
- 2y ago

LTMMC 4 Pcs Vintage Kitchen Cupboard Handles Modern Minimalist Drawer Knobs
- Price
- £4.09
- Rating
- 4.5/5
- Reviews
- 46
- Age
- 1y ago

HANDLESTORE Designer Round Mortice Door Knob - Polished Brass Sprung Door Knobs Set for Internal Wooden Doors (1 Pair)
- Price
- £8.83
- Rating
- 4.3/5
- Reviews
- 1,187
- Age
- 6y ago
Trending
90-day click momentum
Antique Brass Cabinet Knobs 6 Pcs Vintage Drawer Handles Copper Round Cupboard Knobs 30mm Antique Style Kitchen Cupboard Handles Zinc Alloy Wardrobe Door Knobs with Screws for Cupboards Drawe
- Price
- £5.87
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 7mo ago

EAI Beehive Door Knobs Antique Brass | 1 Pair of Reeded Mortice Knobs (55mm) for Internal Doors
- Price
- £13.40
- Rating
- 3.5/5
- Reviews
- 9
- Age
- 1y ago

EAI Lined Door Knobs Antique Brass | 1 Pair of Mortice Knobs (55mm) for Internal Doors
- Price
- £13.37
- Rating
- 4.1/5
- Reviews
- 11
- Age
- 1y ago

ASENTER 4 Pcs Antique Brass Kitchen Cabinet Knobs Cupboard Door Knobs Drawer Handle Pulls Dresser Knobs with Screws for Bathroom Drawer Door Hardware
- Price
- £4.03
- Rating
- 4.0/5
- Reviews
- 7
- Age
- 7mo ago

HANDLESTORE Designer Round Mortice Door Knob - Polished Brass Sprung Door Knobs Set for Internal Wooden Doors (1 Pair)
- Price
- £8.83
- Rating
- 4.3/5
- Reviews
- 1,187
- Age
- 6y ago
Newest
by launch date
ASENTER 4 Pcs Antique Brass Kitchen Cabinet Knobs Cupboard Door Knobs Drawer Handle Pulls Dresser Knobs with Screws for Bathroom Drawer Door Hardware
- Price
- £4.03
- Rating
- 4.0/5
- Reviews
- 7
- Age
- 7mo ago

Antique Brass Cabinet Knobs 6 Pcs Vintage Drawer Handles Copper Round Cupboard Knobs 30mm Antique Style Kitchen Cupboard Handles Zinc Alloy Wardrobe Door Knobs with Screws for Cupboards Drawe
- Price
- £5.87
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 7mo ago

XFORT Mortice Door Knobs in Matt Antique Brass Mushroom Style Internal Door Knobs for Wooden Doors Round Victorian Doorknobs
- Price
- £14.74
- Rating
- 4.3/5
- Reviews
- 26
- Age
- 1y ago

EAI Beehive Door Knobs Antique Brass | 1 Pair of Reeded Mortice Knobs (55mm) for Internal Doors
- Price
- £13.40
- Rating
- 3.5/5
- Reviews
- 9
- Age
- 1y ago

PEAPIN 8 Pcs Vintage Kitchen Cupboard Handles Modern Minimalist Drawer Knob
- Price
- £4.52
- Rating
- 4.4/5
- Reviews
- 21
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 36% of clicks. An open shelf where new products get seen.
Brands
37 falling
Sellers
49
Top-5 brand share
44%
Top 20: 85%
Top-5 click share
36%
Top 20: 73%
Open market
51%
- TsunNee14%
- FURNIWARE8%
- EAI8%
- Misuyue8%
- LTMMC6%
- HANDLESTORE4%
Demand
Brass Door Knob search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov · busiest ÷ quietest = 2.0×
Search terms
Top Brass Door Knob search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- antique brass door knobs50K/yr
- brass door knob37K/yr
- brass door knobs16K/yr
- antique brass knobs11K/yr
- antique brass cupboard knobs9K/yr
- antique brass cabinet knobs8K/yr
- antique brass drawer knobs7K/yr
- brushed brass door knobs7K/yr
- brushed brass knobs5K/yr
- brass knob6K/yr
Reviews and returns
What reviews say buyers love and hate about Brass Door Knob
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not fitted as yet
Too small
too long
Not the colour I was after
A little darker in colour in real life
Slightly darker,
Says 24 pieces only 8 arrived
Not as described
So I suggest that quality control is not what it should be
On top of that the screws are of poor quality
Now the bad
have a design flaw
Very poorly designed
Not designed for internal doors
Love
I think the knobs themselves are of great quality
Good quality, went great with chest of drawers I purchased from charity shop
Excellent product
solid worth the money
Good for the price
Excellent value for money
Fits perfectly
Easy to fit
Just the right size for kitchen cupboards very happy
as advertised
As described
Exactly what I needed
colour match was perfect
The colour is accurate to the photos
Gorgeous colour
Return
3.0% Return rate 85% Fixable by listing
Not fitted as yet
Too small
too long
Not the colour I was after
A little darker in colour in real life
Slightly darker,
So I suggest that quality control is not what it should be
On top of that the screws are of poor quality
Now the bad
Says 24 pieces only 8 arrived
Not as described
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Brass Door Knob questions
Answered from the same tracked data.








