bowls measure
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Growth
Incredible+167.5%90-day search growth — must beat 0% to launch
Price range
Great£14.05–£55.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great185.13avg incumbent reviews — the moat a new listing must climb
Avg price
Great£18.86avg listing price — sweet spot $15–$100
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Bad95%top-5 brand share — brand-locked demand
Market size
Bad£40K£40K/yr · 41K searches
According to Flapen's Amazon United Kingdom niche tracking, bowls measure is a £40K/yr Amazon United Kingdom market (41K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 62/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
bowls measure market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- £38K–£47K
- units × avg price
- Conversion rate
- 5.2%
- Avg BSR
- #90
- Page quality
- 0%
- Prime
- 70%
- Sponsored
- 9%
- Out of stock
- 1.9%
- Avg brand age
- 67 months
- Avg seller age
- 197 days
Competition & brand share
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.Brands
8 flat
Sellers
9
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
47%
Top 20: 97%
Open market
3%
- Drakes Pride59%
- Taylor Bowls15%
- DRAKES PRIDE MEASURE9%
- Thomas Taylor8%
- Henselite3%
- Yoga Design Lab2%
- Open — no brand owns it (2 brands, 3%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +167.5% search growth over the last 90 days.Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 3.9×
Top bowls measure search terms
- lawn bowls measure14K/yr
- bowls measure13K/yr
- bowls measure string7K/yr
- bowls measuring tape3K/yr
- lawn bowls measure tape3K/yr
Top bowls measure products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
TAYLOR 11FT TOURNAMENT TX BOWLS MEASURE IN (BLACK)
Taylor Bowls£16.914.2★91 rev
Drakes Pride Supalock Gold bowls measure - aqua
Drakes Pride£18.554.6★533 rev
Drakes Pride Drakelock Measure - Yellow
Drakes Pride£14.064.1★147 rev
Drakes Pride Drakelock Measure
Drakes Pride£14.704.2★159 rev
Taylor 11ft Black Tournament Bowls Measure with Belt Clip and Calipers by Thomas Taylor Bowls Ltd
Thomas Taylor£15.164.2★120 rev
Newest
by launch date
CorM-5.5-Natural Balance
Yoga Design Lab£55.86358 rev
ibowl Drakes Pride Drakelock Bowls Measure - Blue
ibowl£14.8716 rev
Henselite Clubhawk Gold ABS 9ft String Bowls Measure (Royal Blue)
Henselite£19.1536 rev
DRAKES PRIDE PURPLE 9FT SUPALOCK GOLD STRING MEASURE**
DRAKES PRIDE MEASURE£18.05186 rev
DRAKES PRIDE PURPLE 10FT DRAKELOCK STEEL BOWLS TAPES/MEASURE**
DRAKES PRIDE MEASURE£14.71172 rev
Trending
90-day click momentumCorM-5.5-Natural Balance
Yoga Design Lab£55.864.5★
TAYLOR 11FT TOURNAMENT TX BOWLS MEASURE IN (BLACK)
Taylor Bowls£16.914.2★
Drakes Pride BLUE 9FT SUPALOCK GOLD STRING MEASURE**
Drakes Pride£18.894.6★
Drakes Pride Rinklock 12ft String Measure with belt Clip and Calipers - Maroon by Drakes Pride
Drakes Pride£18.834.2★
Drakes Pride Drakelock Measure
Drakes Pride£14.704.2★
What buyers say about bowls measure
What buyers praise and complain about, mined from review topics.What buyers love
“Good for the price”
“A good measure for outdoor and indoor bowls”
“Does the job”
“Good quality measures”
“Works well”
“Easy to use”
“Very good used it alot in matches”
“hopefully will last”
“Looks quite sturdy although not used for any length of time yet”
What buyers complain about
“Poor quality”
“Feels a little expensive”
“Cheap and flimsy”
“Not working”
“Overall not the best thing to use”
“Very stiff and sticky action when pulling out and returning the line”
“Broke after using three times”
Top return reasons
Common questions
- Is bowls measure profitable to sell on Amazon United Kingdom?
- The niche generates £40K/yr across 23 tracked products. 90-day search growth is +167.5%. Flapen's verdict: Worth a look (62/100).
- How competitive is the bowls measure niche?
- 8 brands and 9 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 95% of demand.
- What do buyers complain about in bowls measure?
- Top complaints mined from reviews: Quality-Overall, Value For Money, Strength. The return rate is 0.1%.
- When does demand for bowls measure peak?
- Demand peaks in May–Jun–Jul–Aug; the busiest month runs 3.9× the quietest.
- What does it cost to enter the bowls measure niche?
- Listings span £14.05–£55.86; the average listing price is £18.86 (sweet spot $15–$100). The average incumbent carries 185 reviews — the moat a new listing must climb.