Bolt

Shoppers searched for this 171K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved -1.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £59K a year.

Searches, last 12 months

171K

Growth, 90 days vs prior 90

-1.6%

Conversion, latest week

7.5%

Market size, estimated

£59Ka year

Peak month

September1.4× the quietest month

Top search term

door bolts for internal doors41K searches a year

Listings sell for £4.63 on average, from £2.72 to £12.04. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £4.63 that is £1K to £2K a year per listing.

Average price

£4.63under the $15 to $100 sweet spot

Price range

£2.72–£12.04

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

£1K–£2K

Returns

0.9%of orders · Amazon United Kingdom median 0.6%

54% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #130 within Door Hardware & Locks. It carries 833 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

54%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#130in Door Hardware & Locks

Average rating

4.33 starsAmazon United Kingdom average 4.36 stars

Average reviews

833per listing

Listings tracked

24

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months