Blue Wallpaper
Blue Wallpaper shows a fragmented shelf (top 5 take 17% of clicks), but a small market ($21K/yr) keeps it on the watch list.
Flapen Score
Is Blue Wallpaper profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Blue Wallpaper is a £21K/yr Amazon United Kingdom market (456K searches/yr). The top 5 brands hold 42% of demand. Demand peaks in Jan–Feb. Verdict: Worth a look — 50/100.
Blue Wallpaper: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -31.9% over the last 90 days and 0.5% of searches end in a purchase.
£21K
revenue / yr
Who owns the niche?
The top 5 brands hold 42% of demand, so 58% of the market is open.
58%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 137 products
Top Blue Wallpaper products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Fine Decor FD43447 Eleanor Floral Wallpaper Blue
- Price
- £11.24
- Rating
- 4.6/5
- Reviews
- 27
- Age
- 2y ago
Azzurra Leaf Wallpaper Silver Belgravia 9506
- Price
- £8.57
- Rating
- 4.5/5
- Reviews
- 141
- Age
- 5y ago
Tarwanear Plain Blue Wallpaper for Bedroom Blue Bedroom Wallpaper Matte Textured Plain Pattern Faux Distressed Wall Paper for Adults Kids Teenager Room Feature Wall
- Price
- £4.13
- Rating
- 4.5/5
- Reviews
- 103
- Age
- 1y ago
Swehooirt Light Blue Striped Wallpaper Modern Silver Metallic Striped Effect Wallpaper Flocking Textured for Bedroom Living Room TV Backdrop Hallway Lounge Hall
- Price
- £4.14
- Rating
- 4.4/5
- Reviews
- 319
- Age
- 2y ago
Muriva Catherine Lansfield Meadowsweet Floral Themed Flower Siluette Romantic Wallpaper for Living Room Bedroom Hallway Feature Wall- Blue/White 165583
- Price
- £10.65
- Rating
- 4.7/5
- Reviews
- 89
- Age
- 2y ago
Trending
90-day click momentum
Pamatio Navy Blue Plain Silk Pattern Textured Wallpaper Contemporary Nordic Luxury for Bedroom Living Room Hallway Study Adults - Irregular Crack-Like Surface Pattern - 1 Roll(0.53 × 9.5 metres)
- Price
- £4.07
- Rating
- 4.2/5
- Reviews
- 34
- Age
- 9mo ago
SOPHIE LAURENCE Blue Textured Wallpaper 10M X 0.53M Roll - 3D Effect Wall Panels for Interior Decor Paste The Paper Bathroom/Bedroom Wall Covering
- Price
- £8.43
- Rating
- 4.1/5
- Reviews
- 13
- Age
- 2y ago
Trafagala Light Blue Wallpaper Striped Textured Wallpaper for Bedroom Adults Girls Boys Living Room Hallway and Stairs Wall Paper Roll
- Price
- £5.22
- Rating
- 4.3/5
- Reviews
- 39
- Age
- 1y ago
Tarwanear Plain Blue Wallpaper for Bedroom Blue Bedroom Wallpaper Matte Textured Plain Pattern Faux Distressed Wall Paper for Adults Kids Teenager Room Feature Wall
- Price
- £4.13
- Rating
- 4.5/5
- Reviews
- 103
- Age
- 1y ago
Swehooirt Light Blue Striped Wallpaper Modern Silver Metallic Striped Effect Wallpaper Flocking Textured for Bedroom Living Room TV Backdrop Hallway Lounge Hall
- Price
- £4.14
- Rating
- 4.4/5
- Reviews
- 319
- Age
- 2y ago
Newest
by launch datePamatio Navy Blue Plain Silk Pattern Textured Wallpaper Contemporary Nordic Luxury for Bedroom Living Room Hallway Study Adults - Irregular Crack-Like Surface Pattern - 1 Roll(0.53 × 9.5 metres)
- Price
- £4.07
- Rating
- 4.2/5
- Reviews
- 34
- Age
- 9mo ago
Tarwanear Plain Blue Wallpaper for Bedroom Thick Light Blue Bedroom Wallpaper Stripe Textured No Match Wall Paper with Scattered Spots for Adults Kids Teenager Room Feature Wall
- Price
- £4.12
- Rating
- 4.5/5
- Reviews
- 103
- Age
- 11mo ago
Tarwanear Plain Blue Wallpaper for Bedroom Blue Bedroom Wallpaper Matte Textured Plain Pattern Faux Distressed Wall Paper for Adults Kids Teenager Room Feature Wall
- Price
- £4.13
- Rating
- 4.5/5
- Reviews
- 103
- Age
- 1y ago
Trafagala Light Blue Wallpaper Striped Textured Wallpaper for Bedroom Adults Girls Boys Living Room Hallway and Stairs Wall Paper Roll
- Price
- £5.22
- Rating
- 4.3/5
- Reviews
- 39
- Age
- 1y ago
Fine Decor FD43602 Painted Brick Wallpaper Navy
- Price
- £10.57
- Rating
- 4.3/5
- Reviews
- 32
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.
Brands
49 falling
Sellers
51
Top-5 brand share
42%
Top 20: 83%
Top-5 click share
17%
Top 20: 43%
Open market
54%
- Fine Decor12%
- Muriva11%
- SOPHIE LAURENCE10%
- Tarwanear5%
- Trafagala4%
- YöL4%
Blue Wallpaper demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Feb · busiest ÷ quietest = 2.1×
Top Blue Wallpaper search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- blue wallpaper139K/yr
- navy wallpaper70K/yr
- navy blue wallpaper31K/yr
- wallpaper blue25K/yr
- blue and white wallpaper21K/yr
- light blue wallpaper17K/yr
- blue wallpaper for bedroom18K/yr
- blue wallpaper for living room19K/yr
- dark blue wallpaper14K/yr
- peel and stick wallpaper blue11K/yr
What reviews say buyers love and hate about Blue Wallpaper
What buyers mention most, as a share of all reviews.
What buyers love
86% of reviews“nice quality - love it in our bathroom”
“Easy to Use”
“not expensive”
“Lovely colour”
“Really thick easy to wipe”
What buyers complain about
73% of reviews“Darker than shown”
“doesn't stick too walls”
“had mixed reviews”
“These wallpaper is not kind of thick one”
“Buy cheap buy twice”
Blue Wallpaper return rate & reasons
Why buyers send it back, as a share of all return requests.
1.2%
Return rate
69%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Blue Wallpaper questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
