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Blue Smoke Bomb

Maybe

The products selling today average only 4.0★. But shoppers spend an estimated $17K a year here, so Blue Smoke Bomb is a Maybe.

Flapen Score
57
57 / 100
Top 14% of 2,225 DIY & Tools niches · +8 vs the category median of 49
Market size
£17K/yr25K searches / yr
90-day growth
+68.1%search demand this quarter
Competition
55%top-5 click share · 9 brands · 16 sellers

Flapen Score

Blue Smoke Bomb against its category

The dotted line is the DIY & Tools average. Past it, Blue Smoke Bomb is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Blue Smoke Bomb market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Blue Smoke Bomb 25K times last year and spent an estimated £17K. The top 5 brands take 87% of clicks. Demand peaks in Apr–May. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 4.8% of those searches ended in a purchase.

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved +68.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £17K a year.

Searches, last 12 months
25K
Growth, 90 days vs prior 90
+68.1%
Conversion, latest week
4.8%
Market size, estimated
£17Ka year
Peak month
May6.5× the quietest month
Top search term
blue smoke flare9K searches a year

02 · Price

A sale here is worth £14.44.

Listings sell for £14.44 on average, from £4.71 to £24.93. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £14.44 that is £0 to £1K a year per listing.

Average price
£14.44under the $15 to $100 sweet spot
Price range
£4.71–£24.93
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

64% of listings pay for placement with sponsored ads. 27% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #109 within Safety & Security. It carries 100 reviews at 3.97 stars, so a new listing needs social proof before a better product.

Sponsored listings
64%
Prime listings
27%
Out of stock, average day
9.1%
Average rank
#109in Safety & Security
Average rating
3.97 starsAmazon United Kingdom average 4.36 stars
Average reviews
100per listing
Listings tracked
22

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Blue Smoke Bomb products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 55% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£3K£5K£7K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

9 rising

Sellers

16

Est. top-5 brand share

87%

Top 20: 92%

Est. top-5 click share

55%

Top 20: 97%

Open market

7%

  • Generic37%
  • Gemstone Fireworks23%
  • Inevitable Party19%
  • --8%
  • RISEMART4%
  • Mystical Fire2%
  • Open — no brand owns it (3 brands, 7%)

Demand

Blue Smoke Bomb search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '25Spike '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Apr, May · busiest ÷ quietest = 6.5×

Search terms

Top Blue Smoke Bomb search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • blue smoke flare9K/yr
  • blue flares smoke5K/yr
  • blue flares6K/yr
  • blue smoke bomb4K/yr

Reviews and returns

What reviews say buyers love and hate about Blue Smoke Bomb

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Ease Of Use”
25%of negative reviews mention “Functionality-Overall”
1.3%of orders come back
“So far 1 didnt work”
A buyer, on “Functionality-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Blue Smoke Bomb questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data