Skip to content

Black Tape

prices mostly outside the sweet spot ($1.35–$8.92) — Black Tape doesn't clear our bar today.

Flapen Score

49
Skip it
Market size 26Growth 22Conversion 98Competition 51Returns 99Price range 0Avg price 12Brand share 69Review moat 24Quality gap 60
This niche Category average

Is Black Tape profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Black Tape is a £105K/yr Amazon United Kingdom market (144K searches/yr). The top 5 brands hold 64% of demand. Verdict: Skip it — 49/100.

Black Tape: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -5.3% over the last 90 days and 17.4% of searches end in a purchase.

£105K

revenue / yr

Units sold / yr30K
Search volume / yr-5.3%144K
Conversion rate17.4%
Avg price£4.19

Who owns the niche?

The top 5 brands hold 64% of demand, so 36% of the market is open.

36%

open market share

Brands · sellers16 · 97
Top-5 product click share55%
Open market36%
Avg brand age47 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 21 products

Sponsored placement71%
New entrants (1y)5· 2 succeeded
Avg rating4.4★
Avg reviews5,672

Top Black Tape products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

£0£5K£10K£16K£21K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 rising

Sellers

97

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

55%

Top 20: 99%

Open market

30%

  • Duck21%
  • GORILLA18%
  • Faithfull10%
  • Fyguard8%
  • WINSOME7%
  • TUOTDE6%

Black Tape demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume144KCVR17.4%Products21Brands16Top 5 Brands64%OOS Rate1.5%Rating4.4★Reviews5,672Avg BSR#28
3K2KSpike '25Spike '26Prime Day '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.4×

Top Black Tape search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • black tape90K/yr
  • black tape strong17K/yr
  • black tape waterproof11K/yr
  • black waterproof tape8K/yr
  • strong black tape5K/yr
  • black sticky tape3K/yr
  • black adhesive tape4K/yr
  • tape black3K/yr
  • black sellotape3K/yr

What reviews say buyers love and hate about Black Tape

What buyers mention most, as a share of all reviews.

What buyers love

84% of reviews
Adhesion/Stickiness35%

Great adhesion

Quality-Overall12%

Good Quality and delivered on time

Value For Money11%

Best Price

Advertised Vs Actual Product8%

As advertised

Strength6%

its solid as a rock

What buyers complain about

70% of reviews
Adhesion/Stickiness37%

Poor adhesive

Quality-Overall7%

Tape of differing quality

Value For Money5%

Slightly overpriced in my Opinion

Thickness5%

is not as thick as the brands I have purchased off the shelf at my local hardware store

Durability4%

rips easily

Black Tape return rate & reasons

Why buyers send it back, as a share of all return requests.

0.2%

Return rate

43%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Adhesion/Stickiness
31%
2Size-Overall
28%
3Advertised Vs Actual Product
8%
4Quality-Overall
6%
5Value For Money
4%

Common Black Tape questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Black Tape 49/100 on Amazon United Kingdom — Skip it. The niche generates £105K/yr across 21 tracked products. 2 of 5 products launched in the last 360 days are still selling. Search demand moved -5.3% over the last 90 days.
Search demand for Black Tape on Amazon United Kingdom is steady year-round — the busiest month runs 1.4× the quietest.