Black Door Stop

Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -10.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £28K a year.

Searches, last 12 months

55K

Growth, 90 days vs prior 90

-10.8%

Conversion, latest week

6.9%

Market size, estimated

£28Ka year

Peak month

November1.5× the quietest month

Top search term

black door stop34K searches a year

Listings sell for £7.24 on average, from £2.77 to £16.46. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £7.24 that is £724 to £2K a year per listing.

Average price

£7.24under the $15 to $100 sweet spot

Price range

£2.77–£16.46

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

£724–£2K

Returns

0.9%of orders · Amazon United Kingdom median 0.6%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #316 within Door Hardware & Locks. It carries 570 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

12.8%

Average rank

#316in Door Hardware & Locks

Average rating

4.53 starsAmazon United Kingdom average 4.36 stars

Average reviews

570per listing

Listings tracked

24

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months