Black Door Handles
FailDemand is soft, at -30.8% this quarter, so Black Door Handles is a Fail.
- Flapen Score
- 49 / 100Ranks 1,033 of 2,225 DIY & Tools niches · on the category median49
- Market size
- £209K/yr480K searches / yr
- 90-day growth
- -30.8%search demand this quarter
- Competition
- 48%top-5 click share · 11 brands · 13 sellers
Flapen Score
Black Door Handles against its category
The dotted line is the DIY & Tools average. Past it, Black Door Handles is stronger. Inside it, weaker.
Market
The Black Door Handles market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Black Door Handles 480K times last year and spent an estimated £209K. The top 5 brands take 76% of clicks. Demand peaks in Oct–Nov. Flapen scores it 49 out of 100, a Fail.
01 · Demand
2.0% of searches ended in a purchase last week.
Shoppers searched for this 480K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -30.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £209K a year.
- Searches, last 12 months
- 480K
- Growth, 90 days vs prior 90
- -30.8%
- Conversion, latest week
- 2.0%
- Market size, estimated
- £209Ka year
- Peak month
- October1.6× the quietest month
- Top search term
- black door handles215K searches a year
02 · Price
A sale here is worth £21.47.
Listings sell for £21.47 on average, from £8.07 to £42.84. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £21.47 that is £5K to £11K a year per listing.
- Average price
- £21.47inside the $15 to $100 sweet spot
- Price range
- £8.07–£42.84
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £5K–£11K
- Returns
- 1.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
85% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 10.9% of listings are out of stock. The average listing ranks #149 within Door Hardware & Locks. It carries 273 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 50%
- Out of stock, average day
- 10.9%
- Average rank
- #149in Door Hardware & Locks
- Average rating
- 4.50 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 273per listing
- Listings tracked
- 26
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Black Door Handles products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
XFORT Liberty Lever on Rose Door Handles Matt Black Internal Door Handles for Wooden Doors Modern Interior Door Handle Set (4 Pairs)
- Price
- £24.81
- Rating
- 4.4/5
- Reviews
- 462
- Age
- 5y ago

EAI Black Door Handles 5 Pairs of Internal Matt T-Bar Lever on Round Rose Handles - Oliena Range
- Price
- £30.29
- Rating
- 4.3/5
- Reviews
- 48
- Age
- 2y ago

EAI Black Victorian Scroll Latch Handle Set 1 Pair of Matt Black Internal Lever Door Handles on Backplate and Latch (64mm)
- Price
- £9.27
- Rating
- 4.7/5
- Reviews
- 27
- Age
- 1y ago

Bwintech 6 Sets Matt Black Victorian Lever on Plate Latch Furniture Backplate Door Handles Suitable for Wooden Doors
- Price
- £32.27
- Rating
- 4.4/5
- Reviews
- 88
- Age
- 2y ago

Bwintech 3 Sets Matt Black Richmond Lever on Plate Latch Furniture Backplate Door Handles Suitable for Wooden Doors
- Price
- £18.36
- Rating
- 4.7/5
- Reviews
- 183
- Age
- 2y ago
Trending
90-day click momentum
Pinlin Matte Black Elegance Range Victorian Scroll Lever Latch Handles Black Backplate Door Handles Contemporary Design for Internal Wooden Doors
- Price
- £8.35
- Rating
- 4.5/5
- Reviews
- 32
- Age
- 7mo ago

Hunta HANDLEZONE Vento Matt Black Internal Door Handle Pack - 5 Pack - Lever on Rose Set - 76mm Tubular Latch (57mm Backset) & 2 Ball Bearing Hinges - Passage for Internal Wooden Doors
- Price
- £41.24
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 5mo ago

EAI Black Victorian Scroll Latch Handle Set 1 Pair of Matt Black Internal Lever Door Handles on Backplate and Latch (64mm)
- Price
- £9.27
- Rating
- 4.7/5
- Reviews
- 27
- Age
- 1y ago

Haven Heritage Victorian Scroll Black Internal Door Handle Set 5 Pairs | Matt Black Lever Handles for Latch Lock & Bathroom Privacy | Traditional Style Door Hardware
- Price
- £27.23
- Rating
- 4.4/5
- Reviews
- 55
- Age
- 3y ago

EAI Black Victorian Scroll Bathroom Handles 1 Pair of Matt Black Internal Lever Door Handles on Backplate
- Price
- £10.02
- Rating
- 4.2/5
- Reviews
- 86
- Age
- 4y ago
Newest
by launch date
Hunta HANDLEZONE Vento Matt Black Internal Door Handle Pack - 5 Pack - Lever on Rose Set - 76mm Tubular Latch (57mm Backset) & 2 Ball Bearing Hinges - Passage for Internal Wooden Doors
- Price
- £41.24
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 5mo ago

Pinlin Matte Black Elegance Range Victorian Scroll Lever Latch Handles Black Backplate Door Handles Contemporary Design for Internal Wooden Doors
- Price
- £8.35
- Rating
- 4.5/5
- Reviews
- 32
- Age
- 7mo ago

Decoranddecor Lumina Matt Black Internal Lever Door Handle Set with Rectangular Aluminium Backplate Featuring Contemporary Art Deco Inspired Stylish Design for Modern Homes
- Price
- £14.48
- Rating
- 4.7/5
- Reviews
- 99
- Age
- 1y ago

EAI Black Victorian Scroll Latch Handle Set 1 Pair of Matt Black Internal Lever Door Handles on Backplate and Latch (64mm)
- Price
- £9.27
- Rating
- 4.7/5
- Reviews
- 27
- Age
- 1y ago

Epsom Door Handle Matt Black Scroll Door Handle Set - Victorian Style Internal and External Lever Door Handles with Backplate (6 Pair of Handles + Tubular Latch)
- Price
- £32.62
- Rating
- 4.2/5
- Reviews
- 30
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 rising
Sellers
13
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
48%
Top 20: 93%
Open market
18%
- XFORT23%
- EAI20%
- Bwintech18%
- Designer Levers7%
- Golden Grace7%
- Haven Heritage7%
- Open — no brand owns it (5 brands, 18%)
Demand
Black Door Handles search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 1.6×
Search terms
Top Black Door Handles search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- black door handles215K/yr
- black door handles internal85K/yr
- black internal door handles50K/yr
- black door handle28K/yr
- door handles black23K/yr
- black interior door handles14K/yr
- matt black door handles internal5K/yr
- door handle black8K/yr
- matt black door handles16K/yr
- black door handles interior8K/yr
Reviews and returns
What reviews say buyers love and hate about Black Door Handles
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
makes it look cheap
Not good quality
Absolutely rubbish
instructions ain't the best
No instructions
Instructions inside the pack would have been beneficial
Can't use
Difficult to remove the ring covers
impossible to get off
A bit expensive
Look a lot more expensive than they are
Look expensive on
I didnt read the description properly
Asked for refund 3 sets not 6 sets as stated in description I will await refund to buy more so ive got the 6 sets I needed
Love
Good for the price
Value for money
Amazing value
Great product good quality looks good perfect finish
Excellent product
are well made
As advertised
As described
Exactly as ordered
Nice sturdy product, looks great and easy to install
they are really sturdy
strong would definitely recommend them
Easy to install
had no issues installing
Installation was straightforward
Return
1.6% Return rate 61% Fixable by listing
The dust box is unfortunately too big
The spindle is too long
Manufacturer Fault
makes it look cheap
Not good quality
Absolutely rubbish
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Black Door Handles questions
Answered from the same tracked data.








