Black Chalk Paint
prices mostly outside the sweet spot ($3.86–$16.85) — Black Chalk Paint doesn't clear our bar today.
Flapen Score
Is Black Chalk Paint profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Black Chalk Paint is a £200K/yr Amazon United Kingdom market (128K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Aug. Verdict: Skip it — 44/100.
Black Chalk Paint: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +10.6% over the last 90 days and 19.2% of searches end in a purchase.
£200K
revenue / yr
Who owns the niche?
The top 5 brands hold 93% of demand, so 7% of the market is open.
7%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 12 products
Top Black Chalk Paint products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Rustins Blackboard Black Paint 250ml
- Price
- £5.77
- Rating
- 4.6/5
- Reviews
- 6,462
- Age
- 19y ago
RUSTINS Blackboard Black Paint 1L
- Price
- £11.76
- Rating
- 4.6/5
- Reviews
- 6,462
- Age
- 19y ago
e-concreto One Coat Blackboard Paint Black + Chalk (1000ml) | Water-based and Non-toxic | Black Chalkboard Paint
- Price
- £16.85
- Rating
- 4.7/5
- Reviews
- 4,050
- Age
- 6y ago
SIRAMICO COATINGS Chalkboard Paint | 500ml - Black | Water-based Non-toxic Low odour Indoor and Outdoor Paint
- Price
- £10.74
- Rating
- 4.5/5
- Reviews
- 67
- Age
- 1y ago
Rustins Blackboard Black 500ml
- Price
- £7.72
- Rating
- 4.6/5
- Reviews
- 6,462
- Age
- 19y ago
Trending
90-day click momentum
Baker Ross FX512 Chalkboard Paint - Pack of 1 Arts and Craft Blackboard Paint for Chalk
- Price
- £4.11
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 3y ago
Rustins Blackboard Black 500ml
- Price
- £7.72
- Rating
- 4.6/5
- Reviews
- 6,462
- Age
- 19y ago
RUSTINS Blackboard Black Paint 1L
- Price
- £11.76
- Rating
- 4.6/5
- Reviews
- 6,462
- Age
- 19y ago
SIRAMICO COATINGS Chalkboard Paint | 500ml - Black | Water-based Non-toxic Low odour Indoor and Outdoor Paint
- Price
- £10.74
- Rating
- 4.5/5
- Reviews
- 67
- Age
- 1y ago
151 Coatings Matt Paint 180ml Black (744007)
- Price
- £3.86
- Rating
- 4.4/5
- Reviews
- 437
- Age
- 11y ago
Newest
by launch dateSIRAMICO COATINGS Chalkboard Paint | 500ml - Black | Water-based Non-toxic Low odour Indoor and Outdoor Paint
- Price
- £10.74
- Rating
- 4.5/5
- Reviews
- 67
- Age
- 1y ago
Baker Ross FX512 Chalkboard Paint - Pack of 1 Arts and Craft Blackboard Paint for Chalk
- Price
- £4.11
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 3y ago
RUSTINS Blackboard Black 100ml
- Price
- £4.44
- Rating
- 4.6/5
- Reviews
- 6,462
- Age
- 6y ago
e-concreto One Coat Blackboard Paint Black + Chalk (1000ml) | Water-based and Non-toxic | Black Chalkboard Paint
- Price
- £16.85
- Rating
- 4.7/5
- Reviews
- 4,050
- Age
- 6y ago
Black Board Paint School Chalk Board Matt Black 180ml New
- Price
- £4.19
- Rating
- 4.2/5
- Reviews
- 252
- Age
- 11y ago
Competition: brands, sellers & click share
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.
Brands
7 falling
Sellers
59
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
3%
- RUSTINS61%
- e-concreto9%
- SIRAMICO COATINGS9%
- RAINBOW CHALK MARKERS LTD8%
- 1516%
- Rust-Oleum4%
- Open — no brand owns it (1 brand, 3%)
Black Chalk Paint demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Aug · busiest ÷ quietest = 3.4×
Top Black Chalk Paint search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- blackboard paint59K/yr
- chalkboard paint27K/yr
- chalk board paint black10K/yr
- black board paint black10K/yr
- chalk board paint8K/yr
- black board paint5K/yr
- blackboard paint small pot4K/yr
- chalkboard paint black2K/yr
- black chalkboard paint2K/yr
What reviews say buyers love and hate about Black Chalk Paint
What buyers mention most, as a share of all reviews.
What buyers love
97% of reviews“Perfect for my kitchen chalk wall”
“Perfect Blackboard Paint”
“Does the job”
“Great value”
“Great coverage and easy application”
What buyers complain about
67% of reviews“it isn't durable at all”
“Not worth it”
Black Chalk Paint return rate & reasons
Why buyers send it back, as a share of all return requests.
0.3%
Return rate
34%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Black Chalk Paint questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
