Skip to content

Berkey Water Filter Uk

Fail

The top 5 brands take 100% of clicks, so Berkey Water Filter Uk is a Fail.

Flapen Score
34
34 / 100
Ranks 2,121 of 2,225 DIY & Tools niches · −15 vs the category median of 49
Market size
£109K/yr36K searches / yr
90-day growth
-23.9%search demand this quarter
Competition
79%top-5 click share · 5 brands · 9 sellers

Flapen Score

Berkey Water Filter Uk against its category

The dotted line is the DIY & Tools average. Past it, Berkey Water Filter Uk is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Berkey Water Filter Uk market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Berkey Water Filter Uk 36K times last year and spent an estimated £109K. All 5 brands take every click. Flapen scores it 34 out of 100, a Fail.

01 · Demand

2.1% of searches ended in a purchase last week.

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -23.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £109K a year.

Searches, last 12 months
36K
Growth, 90 days vs prior 90
-23.9%
Conversion, latest week
2.1%
Market size, estimated
£109Ka year
Peak month
December1.6× the quietest month
Top search term
berkey water filter24K searches a year

02 · Price

A sale here is worth £139.57.

Listings sell for £139.57 on average, from £32.99 to £280.90. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £139.57 that is £0 to £14K a year per listing.

Average price
£139.57above the $15 to $100 sweet spot
Price range
£32.99–£280.90
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
£0–£14K
Returns
1.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #105 within Kitchen & Bath Fixtures. It carries 543 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
91%
Out of stock, average day
1.4%
Average rank
#105in Kitchen & Bath Fixtures
Average rating
4.38 starsAmazon United Kingdom average 4.36 stars
Average reviews
543per listing
Listings tracked
11

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
46 months

Products

Top Berkey Water Filter Uk products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

£0£16K£33K£49K£65K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

9

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

0%

  • DOULTON72%
  • Weeplow11%
  • Berkey10%
  • Spares2go5%
  • Euroguard2%
  • Open — no brand owns it (0%)

Demand

Berkey Water Filter Uk search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Berkey Water Filter Uk search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • berkey water filter24K/yr
  • berkey water filter uk11K/yr
  • berkey2K/yr

Reviews and returns

What reviews say buyers love and hate about Berkey Water Filter Uk

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Filtration22%−0.07

Water filtration appears very slow

Very slow to filter, very expensive for basically a stainless steel tube and lid

Slow filtration

Leak-Proof22%

Leaky tap

It leaks

Only had it 3 months and it leaks

Value For Money6%+1.84

The filters are also rather expensive

The set up is rather expensive

Tap is also very flimsy for the price it should include a proper tap

Size-Overall6%+0.09

the seller sent me the incorrect size

Yes its quite big on the counter

Functionality-Overall6%−0.05

then it stopped working so Im trying to send this back

Love

Value For Money20%+1.84

Well worth the money

Excellent value

Great price

Quality-Overall19%+1.00

the quality of water produced is fantastic

Good quality

Product is great

Filtration17%−0.07

Great filtration

Best berkey replacement filters to date

Fantastic Water Filter

Assembly/Installation6%+0.56

Easy to assemble

More than happy with my purchase, simple to set up and use, thanks

easy to assemble

Design-Overall5%+0.49

An absolute object of beauty

looks the business

Great water filter looks stylish

Return

1.6% Return rate 32% Fixable by listing

Filtration25%▆▄▅▂▅█

Water filtration appears very slow

Very slow to filter, very expensive for basically a stainless steel tube and lid

Slow filtration

Size-Overall25%█▄▆██▁

the seller sent me the incorrect size

Yes its quite big on the counter

Leak-Proof20%▅▆█▆▆▂

Leaky tap

It leaks

Only had it 3 months and it leaks

Compatibility-Overall8%▁▄▁▅██
Functionality-Overall3%▁▁▁▆▅█

then it stopped working so Im trying to send this back

FAQ

Common Berkey Water Filter Uk questions

Answered from the same tracked data.