Is beavertown profitable to sell on Amazon United Kingdom?

The niche generates £98K/yr across 18 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +41.7%. Flapen's verdict: Worth a look (50/100).

How competitive is the beavertown niche?

6 brands and 43 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 99% of demand.

When does demand for beavertown peak?

Demand peaks in Nov–Dec; the busiest month runs 6.8× the quietest.

What does it cost to enter the beavertown niche?

Listings span £3.75–£48.56; the average listing price is £20.09 (sweet spot $15–$100). The average incumbent carries 62 reviews — the moat a new listing must climb.

beavertown

Worth a look

Shows low returns (0.4%), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Review moat

Incredible61.94

avg incumbent reviews — the moat a new listing must climb

Avg price

Great£20.09

avg listing price — sweet spot $15–$100

Price range

Great£3.75–£48.56

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+41.7%

90-day search growth — must beat 0% to launch

Conversion

Good5.1%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Bad£98K

£98K/yr · 95K searches

Competition

Bad71%

top-5 click share — a locked-up shelf

Brand share

Bad99%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, beavertown is a £98K/yr Amazon United Kingdom market (95K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 50/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

beavertown market data

Units sold / yr: 4K–5K; avg 100–250/product
Revenue / yr: £80K–£100K; units × avg price
Conversion rate: 5.1%
Avg BSR: #436
Page quality: 0%
Prime: 56%
Sponsored: 22%
Out of stock: 5.6%
Avg brand age: 49 months
Avg seller age: 179 days

Competition & brand share

The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 falling

Sellers

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

Beavertown76%
Beer Hunter9%
SERIOUS PIG6%
PDL4%
BEAMS INTERNATIONAL4%
Laurie's Pub and Bar Accessories1%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +41.7% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 6.8×

Open Trend

Top beavertown search terms

beavertown26K/yr +31.7%3.4% conv.
neck oil beer24K/yr +39.0%1.8% conv.
neck oil18K/yr +74.4%7.8% conv.
beavertown gift set13K/yr +16.4%3.2% conv.
beavertown neck oil5K/yr +44.4%2.4% conv.
neck oil beer gift set5K/yr +31.1%3.2% conv.
beavertown beer3K/yr +26.1%1.8% conv.

All search terms

Top beavertown products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 18 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Beavertown Neck Oil Session IPA 10 X 330ml

Beavertown£14.394.6★7 rev

Beavertown Neck Oil 4 x 330ml

Beavertown£6.494.9★20 rev

Beavertown British Breweries Craft Beer Gift Set (4 Cans) with Glass (Neck Oil Gamma Ray Bones Lager & Lupuloid IPA) - Gifts for Men Fathers Day

Beavertown£21.064.2★164 rev

Serious Pig + Beavertown Craft Beer and Snacks Gift Box with Glassware and Tasting Notes (11 Pack)

SERIOUS PIG£31.244.8★17 rev

Beavertown Neck Oil Session IPA/Case of 24 Cans / 792cl

PDL£48.564.8★17 rev

Newest

by launch date

Beavertown IPA Beer Gift Set 3 x 330 ml Glass

BEAMS INTERNATIONAL£14.393 rev

10mo ago

Beavertown Brewery Craft Beer Gift Set 4 Pack of 330ml Cans

Beer Hunter£20.7527 rev

10mo ago

Beavertown Neck Oil 440ml

Beavertown£3.750 rev

12mo ago

Beavertown Neck Oil Session IPA 10 X 330ml

Beavertown£14.397 rev

1y ago

Serious Pig + Beavertown Craft Beer and Snacks Gift Box with Glassware and Tasting Notes (11 Pack)

SERIOUS PIG£31.2417 rev

1y ago

What buyers say about beavertown

What buyers praise and complain about, mined from review topics.

What buyers love

Gifting Purpose88%

“Gift”

Value For Money13%

“Great product at a good price”

Top return reasons

Size-Overall50%

Design-Overall50%

Common questions

Is beavertown profitable to sell on Amazon United Kingdom?: The niche generates £98K/yr across 18 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +41.7%. Flapen's verdict: Worth a look (50/100).
How competitive is the beavertown niche?: 6 brands and 43 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 99% of demand.
When does demand for beavertown peak?: Demand peaks in Nov–Dec; the busiest month runs 6.8× the quietest.
What does it cost to enter the beavertown niche?: Listings span £3.75–£48.56; the average listing price is £20.09 (sweet spot $15–$100). The average incumbent carries 62 reviews — the moat a new listing must climb.