Bathroom Wallpaper
FailShoppers spend only $16K a year here, so Bathroom Wallpaper is a Fail.
- Flapen Score
- 43 / 100Ranks 1,615 of 2,225 DIY & Tools niches · −6 vs the category median of 4943
- Market size
- £16K/yr497K searches / yr
- 90-day growth
- -32.4%search demand this quarter
- Competition
- 35%top-5 click share · 26 brands · 42 sellers
Flapen Score
Bathroom Wallpaper against its category
The dotted line is the DIY & Tools average. Past it, Bathroom Wallpaper is stronger. Inside it, weaker.
Market
The Bathroom Wallpaper market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Bathroom Wallpaper 497K times last year and spent an estimated £16K. The top 5 brands take 65% of clicks. Demand peaks in Sep–Oct. Flapen scores it 43 out of 100, a Fail.
01 · Demand
0.3% of searches ended in a purchase last week.
Shoppers searched for this 497K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -32.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £16K a year.
- Searches, last 12 months
- 497K
- Growth, 90 days vs prior 90
- -32.4%
- Conversion, latest week
- 0.3%
- Market size, estimated
- £16Ka year
- Peak month
- September2.2× the quietest month
- Top search term
- kitchen wallpapers146K searches a year
02 · Price
A sale here is worth £9.85.
Listings sell for £9.85 on average, from £4.05 to £29.44. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £9.85 that is £0 to £985 a year per listing.
- Average price
- £9.85under the $15 to $100 sweet spot
- Price range
- £4.05–£29.44
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£985
- Returns
- 1.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
63% of listings pay for placement with sponsored ads. 46% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #533 within Painting Supplies, Tools & Wall Treatments. It carries 909 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 46%
- Out of stock, average day
- 2.0%
- Average rank
- #533in Painting Supplies, Tools & Wall Treatments
- Average rating
- 4.40 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 909per listing
- Listings tracked
- 52
04 · Newcomers
Amazon counts 0 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Bathroom Wallpaper products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Contour Framed Quotes Black/White Heavy Weight Vinyl Wallpaper | Paste the Wall | Black Typography | Eco-Friendly
- Price
- £15.16
- Rating
- 4.7/5
- Reviews
- 253
- Age
- 7y ago
YöL Grey Red Coffee Cup Wallpaper Typography Kitchen Textured Paste Wall Vinyl P+S
- Price
- £13.51
- Rating
- 4.5/5
- Reviews
- 150
- Age
- 8y ago
Crown M1511 Metro Brick Marble Charcoal
- Price
- £11.01
- Rating
- 4.6/5
- Reviews
- 330
- Age
- 7y ago
BHF FD41719 Love Your Home Wallpaper - Blue/White (1-Piece)
- Price
- £8.55
- Rating
- 4.8/5
- Reviews
- 386
- Age
- 9y ago
Contour Cafe Culture Kitchen Grey/White Tiled Washable Typography Wallpaper | Paste the Wall | Grey Tile | Eco-Friendly
- Price
- £14.07
- Rating
- 4.6/5
- Reviews
- 361
- Age
- 14y ago
Trending
90-day click momentum
Camiraft Bathroom Wallpaper Waterproof 2.3mm Thick White Marble Self Adhesive Wallpaper 3mx40cm Thermal Insulated Waterproof Damp-Proof Wall Covering for Bad Cold Walls (1 Rolls=1.2m)
- Price
- £4.05
- Rating
- 4.2/5
- Reviews
- 19
- Age
- 4mo ago
Beaded Wood Panel Sage Green Wallpaper - Modern Realistic Contemporary Trendy - Stylish Feature Wall
- Price
- £10.57
- Rating
- 4.3/5
- Reviews
- 154
- Age
- 1y ago
Swehooirt Self Adhesive Thermal Wallpaper 2.3mm Thick White Marble Vinyl Peel and Stick Wallpaper for Bad Cold Walls Insulating Wall Covering Roll Waterproof Damp Proof Kitchen Bathroom
- Price
- £5.75
- Rating
- 3.9/5
- Reviews
- 61
- Age
- 7mo ago
Cathpetic Grey Wallpaper Textured with Irregular Feature Mix Plain Wallpaper Decorative Luxury Wall Paper Roll for Living Room Bedroom Kitchen Front Room 1 Roll=5m
- Price
- £4.06
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 6mo ago
Grey Brick Effect Wallpaper Peel and Stick Wallpaper Vinyl Wrap for Wall
- Price
- £6.24
- Rating
- 3.9/5
- Reviews
- 331
- Age
- 2y ago
Newest
by launch dateCamiraft Bathroom Wallpaper Waterproof 2.3mm Thick White Marble Self Adhesive Wallpaper 3mx40cm Thermal Insulated Waterproof Damp-Proof Wall Covering for Bad Cold Walls (1 Rolls=1.2m)
- Price
- £4.05
- Rating
- 4.2/5
- Reviews
- 19
- Age
- 4mo ago
Cathpetic Grey Wallpaper Textured with Irregular Feature Mix Plain Wallpaper Decorative Luxury Wall Paper Roll for Living Room Bedroom Kitchen Front Room 1 Roll=5m
- Price
- £4.06
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 6mo ago
Swehooirt Self Adhesive Thermal Wallpaper 2.3mm Thick White Marble Vinyl Peel and Stick Wallpaper for Bad Cold Walls Insulating Wall Covering Roll Waterproof Damp Proof Kitchen Bathroom
- Price
- £5.75
- Rating
- 3.9/5
- Reviews
- 61
- Age
- 7mo ago
Baketron Concrete Effect Wallpaper Metallic Silver Grey Cement Textured Wallpaper Feature Neutral Retro Decorative Luxury Wall Paper Roll Living Room Hallway Bedroom Kitchen Wall Paper for Adults
- Price
- £5.70
- Rating
- 4.6/5
- Reviews
- 267
- Age
- 1y ago
myforHD Stone Brick Wallpaper Peel and Stick 3D Effect Blocks Vintage Brick Faux Textured Self-Adhesive Wallpaper Kitchen Cabinets Backsplash Fireplace Laundry Room Accent Wall Decor
- Price
- £4.96
- Rating
- 4.0/5
- Reviews
- 96
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 35% of clicks. An open shelf where new products get seen.
Brands
26 falling
Sellers
42
Top-5 brand share
65%
Top 20: 96%
Top-5 click share
35%
Top 20: 75%
Open market
30%
- YöL25%
- Contour15%
- CROWN9%
- Hode9%
- Fine Decor8%
- Arthouse4%
Demand
Bathroom Wallpaper search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct · busiest ÷ quietest = 2.2×
Search terms
Top Bathroom Wallpaper search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kitchen wallpapers146K/yr
- kitchen wallpaper129K/yr
- wallpaper for kitchen31K/yr
- kitchen. wallpaper17K/yr
- kitchen wallpapers washable22K/yr
- kitchen wall paper17K/yr
- wallpaper kitchen15K/yr
- bathroom waterproof wallpaper15K/yr
- waterproof bathroom wallpaper12K/yr
- washable kitchen wallpaper14K/yr
Reviews and returns
What reviews say buyers love and hate about Bathroom Wallpaper
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Very disappointed with the quality control of this item
Not good quality
Absolutely garbage
Was apprehensive about using this as opposed to stick on tiles
50% chance it wont stick
Doesn't stick for long
Absolutely rubbish so thin just terrible
Beautiful paper although really thin
though it's a bit thinner than the ones at Currys
Not fit for purpose
not only was the roll much shorter than the first
The splashback doesnt fit
This doesn't look anything like the picture when I received it
nothing like the picture or description
Doesn't resemble the pictures at all
Love
Excellent quality
Easy to put up great quality
good quality and easy to put up
Good price
Good value for money
Value for Money
Easy to use
Easy to apply
Easy to hang
great to put up
Easy to install
Easy to put up
Great design
Loved design, easy to apply
Very cute with the bird design
Return
1.7% Return rate 68% Fixable by listing
Not fit for purpose
not only was the roll much shorter than the first
The splashback doesnt fit
This doesn't look anything like the picture when I received it
nothing like the picture or description
Doesn't resemble the pictures at all
Very disappointed with the quality control of this item
Not good quality
Absolutely garbage
Was apprehensive about using this as opposed to stick on tiles
50% chance it wont stick
Doesn't stick for long
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Cardboard Cutter
£343K/yr+30.6%
Door Canopy
£202K/yr+187.7%
Fence Post Repair
£359K/yr-8.2%
Cat Window Guard
£98K/yr+413.1%
Sun Shade
£202K/yr+187.7%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bathroom Wallpaper questions
Answered from the same tracked data.