Is bath waste profitable to sell on Amazon United Kingdom?

The niche generates £54K/yr across 34 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -26.0%. Flapen's verdict: Worth a look (50/100).

How competitive is the bath waste niche?

30 brands and 44 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 54% of demand.

What do buyers complain about in bath waste?

Top complaints mined from reviews: Leak-Proof, Size-Overall, Quality-Overall. The return rate is 4.4%.

When does demand for bath waste peak?

Demand is steady year-round — the busiest month runs 1.5× the quietest.

What does it cost to enter the bath waste niche?

Listings span £3.88–£28.84; the average listing price is £15.02 (sweet spot $15–$100). The average incumbent carries 232 reviews — the moat a new listing must climb.

bath waste

Worth a look

Shows a thin review moat (232 avg reviews), but soft demand (-26.0% this quarter) keeps it on the watch list.

Review moat

Great232.26

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Brand share

Great54%

top-5 brand share — no brand owns this niche

Avg price

Great£15.02

avg listing price — sweet spot $15–$100

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Price range

Good£3.88–£28.84

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.3%

search→purchase rate — share of searches ending in a sale

Returns

Okay4.4%

return rate — above 5% kills the launch gate

Market size

Bad£54K

£54K/yr · 82K searches

Growth

Bad-26.0%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand

According to Flapen's Amazon United Kingdom niche tracking, bath waste is a £54K/yr Amazon United Kingdom market (82K searches/yr). The top 5 brands hold 54% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

bath waste market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: £45K–£60K; units × avg price
Conversion rate: 4.3%
Avg BSR: #284
Page quality: 0%
Prime: 91%
Sponsored: 85%
Out of stock: 5.9%
Avg brand age: 44 months
Avg seller age: 186 days

Competition & brand share

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

Brands

30 falling

Sellers

Top-5 brand share

54%

Top 20: 91%

Top-5 click share

43%

Top 20: 86%

Open market

41%

UltraByEasyPeasyStore13%
Deva12%
Hulthor12%
XIFIRY11%
Geberit7%
Hapilife5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -26.0% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.5×

Open Trend

Top bath waste search terms

bath waste and overflow kit22K/yr -20.1%5.7% conv.
bath waste19K/yr -32.3%3.4% conv.
bath drain6K/yr -20.7%3.4% conv.
bath overflow6K/yr -40.6%2.2% conv.
bath overflow replacement6K/yr +14.1%4.0% conv.
bath waste and overflow7K/yr -39.7%3.6% conv.
bath drain replacement5K/yr -15.0%2.8% conv.
pop up bath waste4K/yr -26.8%3.9% conv.
bath waste plug3K/yr -27.9%1.7% conv.
bath pop up waste3K/yr -30.0%7.2% conv.

All search terms

Top bath waste products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Deva FOV414 Plastic Bath Waste with Overflow and Plug Chrome Finish 1-1/2

Deva£8.314.3★762 rev

Chrome Bath Waste with Overflow & Chrome Pop Up Waste

XIFIRY£19.934.4★1,456 rev

Ultra Chrome Click Clack Bath Waste & Overflow Kit 1.5 Inch Pop-Up Drain with ABS Piping Slotted/Unslotted Easy Install for Freestanding & Standard Baths

UltraByEasyPeasyStore£11.812.6★14 rev

e-Plumb 10903P Plug and Chain Bath Waste Chrome

Geberit£7.754.3★368 rev

Hulthor Bath Waste & Overflow Kit Universal 1.5 Click Clack Plug Set with Pop-Up Mechanism Compatible with Standard UK Bathtubs (Chrome)

Hulthor£18.404.0★48 rev

Newest

by launch date

Hapilife Bath Waste and Overflow Kit - Chrome Bath pop up Waste Stainless Steel Click Clack Bathtub Plug with Overflow UK Standard G1 1/2 Easy Installation

Hapilife£17.755 rev

3mo ago

Xendywasher Bath Waste with Overflow & Chrome Pop Up Waste (Black and Chrome)

xendy washer£18.245 rev

4mo ago

2 Pack Stainless Steel Overflow Drain Cover 2.76in/70mm Sink Drainer Plug Hair Catcher Bathtub Hole Cover with Screws Drain Filter Stopper for Hair and Food Debris

Maobeez£3.889 rev

7mo ago

Bath Combined Waste with Overflow and Parking Plug - Chrome Finish with Chain & Plug System

Xcel Home£12.451 rev

8mo ago

Wjelet Bath Waste And Overflow Kit Upgraded Chrome Pop Up Bath Waste Drain System Easy To Install for Bathtubs Bathroom Drainage Parts

Wjelet£15.853 rev

8mo ago

What buyers say about bath waste

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall22%

“Fits perfect”

Quality-Overall22%

“This sink plug is excellent quality and looks good and is super easy to install, just adjust the screw on the bottom to the required height”

Value For Money11%

“for the price they are a reasonable costing replacement”

Advertised Vs Actual Product7%

“as advertised”

Assembly/Installation7%

“Affordable anyone can install”

Efficiency5%

“Does the job perfectly”

Leak-Proof5%

“Easy installation and no leaking”

Ease Of Use2%

“Really easy”

Rusts/Corrodes2%

“This replacement seems identical to the original which corroded over seven or eight years so I guess it will do the same”

Shape/Style2%

“Hot style”

What buyers complain about

Leak-Proof17%

“Leaking pipe”

Size-Overall14%

“Does not fit UK standard bath trap”

Quality-Overall11%

“Poor quality fittings”

Durability7%

“Broke after 10 days after the return window”

Material Quality6%

“Cheap materials”

Paint Quality5%

“Chipping black paint”

Advertised Vs Actual Product5%

“Does not fit as described”

Thickness4%

“As the plastic is very thin”

Mechanism Issues3%

“there is not enough friction to hold it up”

Rusts/Corrodes3%

“Went rusty in 3 months”

Top return reasons

Size-Overall65%

Compatibility-Overall8%

Quality-Overall4%

Functionality-Overall3%

Defective Material/Parts3%

Leak-Proof2%

Advertised Vs Actual Product2%

Socket/Port/Plug2%

Mechanism Issues1%

Thickness1%

Common questions

Is bath waste profitable to sell on Amazon United Kingdom?: The niche generates £54K/yr across 34 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -26.0%. Flapen's verdict: Worth a look (50/100).
How competitive is the bath waste niche?: 30 brands and 44 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 54% of demand.
What do buyers complain about in bath waste?: Top complaints mined from reviews: Leak-Proof, Size-Overall, Quality-Overall. The return rate is 4.4%.
When does demand for bath waste peak?: Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the bath waste niche?: Listings span £3.88–£28.84; the average listing price is £15.02 (sweet spot $15–$100). The average incumbent carries 232 reviews — the moat a new listing must climb.