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Barn Paint

Maybe

Returns run at only 0.0% of orders. But the top 5 brands take 98% of clicks, so Barn Paint is a Maybe.

Flapen Score
52
52 / 100
Top 33% of 2,225 DIY & Tools niches · +3 vs the category median of 49
Market size
£115K/yr40K searches / yr
90-day growth
+54.7%search demand this quarter
Competition
75%top-5 click share · 6 brands · 17 sellers

Flapen Score

Barn Paint against its category

The dotted line is the DIY & Tools average. Past it, Barn Paint is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Barn Paint market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Barn Paint 40K times last year and spent an estimated £115K. The top 5 brands take 98% of clicks. Demand peaks in Mar–Apr–May–Jun–Jul. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

6.0% of searches ended in a purchase last week.

Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.0% of those searches ended in a purchase. Searches in the last 90 days moved +54.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £115K a year.

Searches, last 12 months
40K
Growth, 90 days vs prior 90
+54.7%
Conversion, latest week
6.0%
Market size, estimated
£115Ka year
Peak month
April7.1× the quietest month
Top search term
barn paint16K searches a year

02 · Price

A sale here is worth £47.78.

Listings sell for £47.78 on average, from £31.57 to £99.89. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £47.78 that is £5K to £12K a year per listing.

Average price
£47.78inside the $15 to $100 sweet spot
Price range
£31.57–£99.89
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
£5K–£12K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

27% of listings pay for placement with sponsored ads. 53% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #349 within Painting Supplies, Tools & Wall Treatments. It carries 174 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
27%
Prime listings
53%
Out of stock, average day
2.4%
Average rank
#349in Painting Supplies, Tools & Wall Treatments
Average rating
4.59 starsAmazon United Kingdom average 4.36 stars
Average reviews
174per listing
Listings tracked
15

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 79 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
79 months

Products

Top Barn Paint products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

£0£11K£23K£34K£46K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

17

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

0%

  • Bedec64%
  • SIRAMICO COATINGS24%
  • RAINBOW CHALK MARKERS LTD5%
  • Basildon Paints3%
  • UK PAINT3%
  • BAPOLE2%
  • Open — no brand owns it (0%)

Demand

Barn Paint search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 7.1×

Search terms

Top Barn Paint search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • barn paint16K/yr
  • bedec barn paint12K/yr
  • barn paint black6K/yr
  • black barn paint6K/yr

Reviews and returns

What reviews say buyers love and hate about Barn Paint

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Paint Quality23%−0.21

Poor quality paint

Unreal paint

Not as good as bedec barn paint

Value For Money14%−0.06

Yes its more expensive

the cost was horrific

Overpriced for such a tiny amount

Quality-Overall8%+0.18

Erratic quality control

Absolute rubbish at a high price

Rubbish

Size-Overall8%+0.31

when it arrived it was tiny

It's a small pot

Yes the tin is small

Functionality-Overall5%−0.06

Wipes off. Comes off. Not fit for Bathroom purposes

Love

Paint Quality31%−0.21

Fab paint, very happy using it

Excellent paint

Easy to paint

Quality-Overall18%+0.18

Exellent product

Excellent coverage

Absolute quality

Engraving/Paint/Sublimation10%+1.04

Easy to paint

Excellent paint

Brilliant Matt Paint

Coverage7%+0.86

Coverage excellent

Great coverage and not a lot of product needed

Very easy to use good coverage

Ease Of Use7%+0.52

Easy to use

Easy to apply

easy to use goes on smoothly

Return

0.0% Return rate 70% Fixable by listing

Size-Overall54%██▆▆▆▇

when it arrived it was tiny

It's a small pot

Yes the tin is small

Paint Quality21%▃▅██▅▅

Poor quality paint

Unreal paint

Not as good as bedec barn paint

Color13%▃▃▄▆█▅

but another can comes up grey by contrast and extreme, ultra, dead flat matt

Leak-Proof3%█▆█▂▄▁

surprised its not actually leaking its so bad

Value For Money2%▇▁▃▃▁█

Yes its more expensive

the cost was horrific

Overpriced for such a tiny amount

FAQ

Common Barn Paint questions

Answered from the same tracked data.