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Artist Tape

Fail

Prices span $1.25–$12.29, mostly outside the sweet spot, so Artist Tape is a Fail.

Flapen Score
42
42 / 100
Ranks 1,704 of 2,225 DIY & Tools niches · −7 vs the category median of 49
Market size
£59K/yr80K searches / yr
90-day growth
-14.8%search demand this quarter
Competition
76%top-5 click share · 11 brands · 16 sellers

Flapen Score

Artist Tape against its category

The dotted line is the DIY & Tools average. Past it, Artist Tape is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Artist Tape market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Artist Tape 80K times last year and spent an estimated £59K. The top 5 brands take 84% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

12.9% of searches ended in a purchase last week.

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 12.9% of those searches ended in a purchase. Searches in the last 90 days moved -14.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £59K a year.

Searches, last 12 months
80K
Growth, 90 days vs prior 90
-14.8%
Conversion, latest week
12.9%
Market size, estimated
£59Ka year
Top search term
artist tape16K searches a year

02 · Price

A sale here is worth £5.69.

Listings sell for £5.69 on average, from £1.25 to £12.29. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At £5.69 that is £3K to £4K a year per listing.

Average price
£5.69under the $15 to $100 sweet spot
Price range
£1.25–£12.29
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
£3K–£4K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #90 within Adhesives & Sealers. It carries 996 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#90in Adhesives & Sealers
Average rating
4.29 starsAmazon United Kingdom average 4.36 stars
Average reviews
996per listing
Listings tracked
14

04 · Newcomers

Amazon counts 1 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
1Amazon's first-year sales bar
Average brand age
42 months

Products

Top Artist Tape products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

£0£6K£12K£18K£23K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

16

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

11%

  • Neeho32%
  • JusArt31%
  • CORAL7%
  • Fyguard7%
  • Ainiv6%
  • Gsbnjuy4%
  • Open — no brand owns it (5 brands, 11%)

Demand

Artist Tape search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KJanFebMarAprMayJunJul

Peak months: Jan · busiest ÷ quietest = 1.4× · 7 of 12 months tracked

Search terms

Top Artist Tape search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • artist tape16K/yr
  • acid free tape7K/yr
  • art tape7K/yr
  • artists tape5K/yr
  • masking tape for artists6K/yr
  • artists masking tape6K/yr
  • artist tape for watercolor paper6K/yr
  • artist masking tape5K/yr
  • art masking tape4K/yr
  • watercolour tape4K/yr

Reviews and returns

What reviews say buyers love and hate about Artist Tape

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness27%−0.14

Poor adhesion

The adhesive is way too strong

Won't Stick

Paint Quality14%−0.19

this tape tore my painting even though I followed the instructions

It ripped off paint from my wall

Paint bleeds through

Quality-Overall13%+0.79

It's not perfect as I do get some damage to the paper surface on removal. using student grade cellulose paper

Poor Quality

Rubbish

Size-Overall6%−0.05

Not fit for purpose

too narrow for taping down all

Small rolls, not as expected

Functionality-Overall5%−0.06

Didn't work

Not fit for purpose

Love

Adhesion/Stickiness31%−0.14

Great sticking

Perfect stickiness

superb adhesion

Quality-Overall17%+0.79

Good quality tap

seems well made

Excellent Product

Value For Money9%+0.78

Good value for money

At the current price these are well worth the money

Good value

Advertised Vs Actual Product9%+1.26

perfect for what i needed

Does the job I bought it for

As described

Ease Of Use9%+0.85

very easy to Use

easy to remove

easy to remove

Return

0.3% Return rate 11% Fixable by listing

Adhesion/Stickiness34%▇▅▄▁██

Poor adhesion

The adhesive is way too strong

Won't Stick

Paint Quality13%▁▁▄█▁▃

this tape tore my painting even though I followed the instructions

It ripped off paint from my wall

Paint bleeds through

Size-Overall10%▁█▁▁▁▅

Not fit for purpose

too narrow for taping down all

Small rolls, not as expected

Thin8%▁▁█▁▁▁
Defective Material/Parts7%▁▁▅▁█▄

FAQ

Common Artist Tape questions

Answered from the same tracked data.