Artificial Grass Underlay
FailShoppers spend only $10K a year here, so Artificial Grass Underlay is a Fail.
- Flapen Score
- 49 / 100Ranks 1,033 of 2,225 DIY & Tools niches · on the category median49
- Market size
- £10K/yr19K searches / yr
- 90-day growth
- +109.4%search demand this quarter
- Competition
- 72%top-5 click share · 13 brands · 16 sellers
Flapen Score
Artificial Grass Underlay against its category
The dotted line is the DIY & Tools average. Past it, Artificial Grass Underlay is stronger. Inside it, weaker.
Market
The Artificial Grass Underlay market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Artificial Grass Underlay 19K times last year and spent an estimated £10K. The top 5 brands take 84% of clicks. Demand peaks in Apr–May–Jun–Jul–Aug. Flapen scores it 49 out of 100, a Fail.
01 · Demand
1.7% of searches ended in a purchase last week.
Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +109.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £10K a year.
- Searches, last 12 months
- 19K
- Growth, 90 days vs prior 90
- +109.4%
- Conversion, latest week
- 1.7%
- Market size, estimated
- £10Ka year
- Peak month
- May15.3× the quietest month
- Top search term
- artificial grass underlay14K searches a year
02 · Price
A sale here is worth £32.78.
Listings sell for £32.78 on average, from £5.48 to £61.70. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £32.78 that is £0 to £3K a year per listing.
- Average price
- £32.78inside the $15 to $100 sweet spot
- Price range
- £5.48–£61.70
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£3K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
82% of listings pay for placement with sponsored ads. 35% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #193 within Building Supplies. It carries 1,186 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 35%
- Out of stock, average day
- 3.4%
- Average rank
- #193in Building Supplies
- Average rating
- 4.49 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,186per listing
- Listings tracked
- 17
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Artificial Grass Underlay products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Royale Artificial Grass Underlay - Impact Shockpad - Underlayment - 15m Roll (1metre x 15metres) Makes Astro Turf Feel Softer Underfoot
- Price
- £41.36
- Rating
- 4.3/5
- Reviews
- 217
- Age
- 8y ago

Performance Artificial Grass Underlay Drainage Foam Base for Fake Turf Lawn 5m Roll | 10mm Thickness | Enhanced Lawn Protection Grass Underlay
- Price
- £32.85
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 8mo ago

Grassflow Artificial Grass Underlay - 1m x 5metre Roll -10mm Thickness - Rain Hole Drainage System - Improves Underfoot Comfort - Shockpad Underlayment - Ideal for Decking or Concrete
- Price
- £32.73
- Rating
- 4.6/5
- Reviews
- 43
- Age
- 1y ago

Best Artificial Grass Underlay Impact Shockpad Drainage Astro Turf 10mm Thick (10m x 0.5m) 5m Roll
- Price
- £33.06
- Rating
- 4.4/5
- Reviews
- 50
- Age
- 5y ago

Grassflow Artificial Grass Underlay - 1m x 10m Roll -10mm Thickness - Rain Hole Drainage System - Improves Underfoot Comfort - Shockpad Underlayment - Reduces Lines and Streaks On Decking or Concrete
- Price
- £54.84
- Rating
- 4.9/5
- Reviews
- 41
- Age
- 1y ago
Trending
90-day click momentum
35mm Artificial Grass Natural and Realistic Looking Fake Lawn Astro Turf 1m 1.5m 2m 3m & 4m Widths | 1m x 3m
- Price
- £23.82
- Rating
- 4.2/5
- Reviews
- 1,548
- Age
- 4y ago

CAKKVDE 3m x 10m Heavy Duty Weed Membrane
- Price
- £16.61
- Rating
- 4.4/5
- Reviews
- 30
- Age
- 1y ago

iropro 3m x 10m Heavy Duty Weed Control Membrane Garden Weed Barrier Fabric for Landscaping Driveway Gravel Artificial Grass Lawn Underlay Black Woven Roll Ground Cover
- Price
- £17.51
- Rating
- 4.5/5
- Reviews
- 6,029
- Age
- 5y ago

TOAOT Half Green Artificial Grass Turf U Pins Metal Galvanised Pegs Staples Weed (20)
- Price
- £5.48
- Rating
- 4.3/5
- Reviews
- 1,220
- Age
- 5y ago

Performance Artificial Grass Underlay Drainage Foam Base for Fake Turf Lawn 5m Roll | 10mm Thickness | Enhanced Lawn Protection Grass Underlay
- Price
- £32.85
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 8mo ago
Newest
by launch date
Performance Artificial Grass Underlay Drainage Foam Base for Fake Turf Lawn 5m Roll | 10mm Thickness | Enhanced Lawn Protection Grass Underlay
- Price
- £32.85
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 8mo ago

CAKKVDE 3m x 10m Heavy Duty Weed Membrane
- Price
- £16.61
- Rating
- 4.4/5
- Reviews
- 30
- Age
- 1y ago

Performance Artificial Grass Underlay Drainage Foam Base for Turf Lawn 10m Roll | 10mm Thickness | Enhanced Lawn Protection Grass Underlay
- Price
- £55.98
- Rating
- 4.6/5
- Reviews
- 7
- Age
- 1y ago

Artificial Grass Underlayment - 1metre x 5metre Roll - 10mm Thickness - Hole Drainage System - Excellent Underfoot Comfort - Shock-pad Underlay - Ideal for Decking or Concrete
- Price
- £32.69
- Rating
- 5.0/5
- Reviews
- 7
- Age
- 1y ago

Grassflow Artificial Grass Underlay - 1m x 5metre Roll -10mm Thickness - Rain Hole Drainage System - Improves Underfoot Comfort - Shockpad Underlayment - Ideal for Decking or Concrete
- Price
- £32.73
- Rating
- 4.6/5
- Reviews
- 43
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.
Brands
13 flat
Sellers
16
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
12%
- Grandismo26%
- GrassWarehouse23%
- Royale19%
- Best Artificial12%
- SoftTurf4%
- FloorPro4%
- Open — no brand owns it (7 brands, 12%)
Demand
Artificial Grass Underlay search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 15.3×
Reviews and returns
What reviews say buyers love and hate about Artificial Grass Underlay
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Is basically plastic sheeting- avoid
Weed fabric
Not worth the money
Waste of money
Weeds have breached after a few months sadly
Doesn't stop plants
Didn't use it was too thick for our little lawn
It's thick
not as thick as I thought it was going to be
Weeds have breached after a few months sadly
started to fray at edges as soon as I opened it
Love
extremely high quality membrane and quantity excellent
Excellent quality weed membrane
Decent quality
Excellent value
Worth buying
Good value
Just what we needed
As described
Item is exactly as listed
Easy to use
Easy to cut
was easy to cut to size
This membrane was very nice to work with: thick and tough,
Great good solid peice thick
It is thick
Return
0.4% Return rate 44% Fixable by listing
Is basically plastic sheeting- avoid
Weed fabric
that is bad QA IMHO
Keep looking
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Best Flapen score
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FAQ
Common Artificial Grass Underlay questions
Answered from the same tracked data.








