Alexa Plugs Smart 4 Pack
FailShoppers spend an estimated $46K a year here, so Alexa Plugs Smart 4 Pack is a Fail.
- Flapen Score
- 38 / 100Ranks 1,956 of 2,225 DIY & Tools niches · −11 vs the category median of 4938
- Market size
- £46K/yr18K searches / yr
- 90-day growth
- -27.7%search demand this quarter
- Competition
- 84%top-5 click share · 7 brands · 47 sellers
Flapen Score
Alexa Plugs Smart 4 Pack against its category
The dotted line is the DIY & Tools average. Past it, Alexa Plugs Smart 4 Pack is stronger. Inside it, weaker.
Market
The Alexa Plugs Smart 4 Pack market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Alexa Plugs Smart 4 Pack 18K times last year and spent an estimated £46K. The top 5 brands take 95% of clicks. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 13.2% of those searches ended in a purchase.
Shoppers searched for this 18K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.2% of those searches ended in a purchase. Searches in the last 90 days moved -27.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £46K a year.
- Searches, last 12 months
- 18K
- Growth, 90 days vs prior 90
- -27.7%
- Conversion, latest week
- 13.2%
- Market size, estimated
- £46Ka year
- Top search term
- alexa plugs smart 4 pack14K searches a year
02 · Price
A sale here is worth £19.72.
Listings sell for £19.72 on average, from £11.99 to £23.59. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At £19.72 that is £2K to £5K a year per listing.
- Average price
- £19.72inside the $15 to $100 sweet spot
- Price range
- £11.99–£23.59
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£5K
- Returns
- 2.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #15 within Electrical. It carries 4,008 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #15in Electrical
- Average rating
- 4.43 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,008per listing
- Listings tracked
- 10
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Alexa Plugs Smart 4 Pack products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Tapo P100 (4-Pack) Smart Plug Wi-Fi Plug App Remote Control Alexa Plug Voice Control with Alexa & Google Away Mode Scheduling & Timer Device Sharing Easy Set Up Multiple Safety Guarantees
- Price
- £21.68
- Rating
- 4.7/5
- Reviews
- 18,061
- Age
- 6y ago

Amazon Basics Single Outlet Indoor Wi-Fi Smart Plug works with Alexa only 4 Pack White UK
- Price
- £21.95
- Rating
- 4.4/5
- Reviews
- 2,893
- Age
- 1y ago

EIGHTREE Smart Plug that Work With Alexa & Google Home Smart Plug with Energy Monitoring Mini Smart Socket WiFi Plug Remote Control Timer & Schedule Function 2.4Ghz Wi-Fi Timer Plug 4 Pack
- Price
- £21.22
- Rating
- 4.5/5
- Reviews
- 1,565
- Age
- 2y ago

EIGHTREE Smart Plugs with Energy Monitoring WiFi Smart Sockets with Remote Control and Timer 2.4GHz Wi-Fi 13A 4 Pack - Alexa & Google Home Compatible
- Price
- £21.21
- Rating
- 4.4/5
- Reviews
- 2,369
- Age
- 2y ago

HBN Smart Plug WiFi Socket Work with Alexa Echo and Google Home Smart Timer Plug No Hub Required 2.4Ghz Only (13A/3120W 4 Pack)
- Price
- £20.89
- Rating
- 4.3/5
- Reviews
- 2,369
- Age
- 6y ago
Trending
estimated 90-day click momentum
Oblinple Smart Plug 13A Alexa Plugs that Work with Alexa Google Home Wifi Plugs with Energy Monitoring Voice Control Timer Function Smart Life/Tuya App Remote Control WiFi Socket 2.4GHz Wi-Fi Only
- Price
- £21.88
- Rating
- 4.6/5
- Reviews
- 56
- Age
- 7mo ago

UPXNBOR 13A Smart Plug WiFi Smart Socket with Energy Monitoring 2 Pack
- Price
- £11.99
- Rating
- 4.2/5
- Reviews
- 468
- Age
- 1y ago

EIGHTREE Smart Plug that Work With Alexa & Google Home Smart Plug with Energy Monitoring Mini Smart Socket WiFi Plug Remote Control Timer & Schedule Function 2.4Ghz Wi-Fi Timer Plug 4 Pack
- Price
- £21.22
- Rating
- 4.5/5
- Reviews
- 1,565
- Age
- 2y ago

Tapo P110 (4-Pack) Smart Plug WiFi Plug Energy Monitoring Electricity Usage Monitor App Remote Control Alexa Voice Control with Alexa & Google Away Mode Scheduling & Timer Device Sharing
- Price
- £23.59
- Rating
- 4.5/5
- Reviews
- 3,181
- Age
- 11mo ago

HBN Smart Plug WiFi Socket Work with Alexa Echo and Google Home Smart Timer Plug No Hub Required 2.4Ghz Only (13A/3120W 4 Pack)
- Price
- £20.89
- Rating
- 4.3/5
- Reviews
- 2,369
- Age
- 6y ago
Newest
by launch date
Oblinple Smart Plug 13A Alexa Plugs that Work with Alexa Google Home Wifi Plugs with Energy Monitoring Voice Control Timer Function Smart Life/Tuya App Remote Control WiFi Socket 2.4GHz Wi-Fi Only
- Price
- £21.88
- Rating
- 4.6/5
- Reviews
- 56
- Age
- 7mo ago

Tapo P110 (4-Pack) Smart Plug WiFi Plug Energy Monitoring Electricity Usage Monitor App Remote Control Alexa Voice Control with Alexa & Google Away Mode Scheduling & Timer Device Sharing
- Price
- £23.59
- Rating
- 4.5/5
- Reviews
- 3,181
- Age
- 11mo ago

UPXNBOR 13A Smart Plug WiFi Smart Socket with Energy Monitoring 2 Pack
- Price
- £11.99
- Rating
- 4.2/5
- Reviews
- 468
- Age
- 1y ago

Amazon Basics Single Outlet Indoor Wi-Fi Smart Plug works with Alexa only 4 Pack White UK
- Price
- £21.95
- Rating
- 4.4/5
- Reviews
- 2,893
- Age
- 1y ago

EIGHTREE Smart Plugs with Energy Monitoring WiFi Smart Sockets with Remote Control and Timer 2.4GHz Wi-Fi 13A 4 Pack - Alexa & Google Home Compatible
- Price
- £21.21
- Rating
- 4.4/5
- Reviews
- 2,369
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 84% of clicks. A locked shelf that new listings rarely crack.
Brands
7 flat
Sellers
47
Est. top-5 brand share
95%
Top 20: 100%
Est. top-5 click share
84%
Top 20: 100%
Open market
2%
- Tapo35%
- Eightree28%
- Amazon Basics23%
- HBN6%
- TVLIVE4%
- Oblinple3%
- Open — no brand owns it (1 brand, 2%)
Demand
Alexa Plugs Smart 4 Pack search demand
Weekly searches over the year. Pick a range.
Reviews and returns
What reviews say buyers love and hate about Alexa Plugs Smart 4 Pack
We read the reviews and the return reasons for every product selling here.
“Can't connect to app”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Alexa Plugs Smart 4 Pack questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








