Alexa Plug

Shoppers searched for this 427K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.5% of those searches ended in a purchase. Searches in the last 90 days moved -27.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £558K a year.

Searches, last 12 months

427K

Growth, 90 days vs prior 90

-27.2%

Conversion, latest week

9.5%

Market size, estimated

£558Ka year

Peak month

December8.2× the quietest month

Top search term

alexa plug150K searches a year

Listings sell for £13.71 on average, from £6.09 to £21.95. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At £13.71 that is £21K to £27K a year per listing.

Average price

£13.71under the $15 to $100 sweet spot

Price range

£6.09–£21.95

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

40K–50K

Units per listing a year

1,500–2,000

Revenue per listing a year

£21K–£27K

Returns

2.0%of orders · Amazon United Kingdom median 0.6%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #14 within Electrical. It carries 9,461 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

1.5%

Average rank

#14in Electrical

Average rating

4.43 starsAmazon United Kingdom average 4.36 stars

Average reviews

9,461per listing

Listings tracked

20

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

33 months