5 plug extension lead
Skip itSoft demand (-20.9% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Review moat
Good1,486.15avg incumbent reviews — the moat a new listing must climb
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£11.57avg listing price — sweet spot $15–$100
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Price range
Okay£5.22–£19.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£67K£67K/yr · 60K searches
Growth
Bad-20.9%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, 5 plug extension lead is a £67K/yr Amazon United Kingdom market (60K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 42/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
5 plug extension lead market data
- Units sold / yr
- 5K–6K
- avg 100–250/product
- Revenue / yr
- £58K–£69K
- units × avg price
- Conversion rate
- 9.8%
- Avg BSR
- #139
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 81%
- Out of stock
- 6.0%
- Avg brand age
- 50 months
- Avg seller age
- 186 days
Competition & brand share
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.Brands
12 rising
Sellers
49
Top-5 brand share
86%
Top 20: 97%
Top-5 click share
57%
Top 20: 94%
Open market
11%
- PRO ELEC31%
- Mscien21%
- PIBEEX13%
- Desiretech13%
- Status8%
- --3%
- Open — no brand owns it (6 brands, 11%)
Demand & seasonality
Weekly Amazon search volume, last 85 weeks — -20.9% search growth over the last 90 days.Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.1×
Top 5 plug extension lead search terms
- 5 plug extension lead16K/yr
- 5 way extension lead13K/yr
- extension lead 5 sockets3K/yr
- 5 gang extension lead 1m5K/yr
- 5 socket extension lead6K/yr
- 5 gang extension lead 2m3K/yr
- 5 gang extension lead6K/yr
- 5 plug extension lead 1m4K/yr
- extension lead 5 way4K/yr
Top 5 plug extension lead products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
PIBEEX Extension Lead 5 Way Multi Plug Extension Sockets with Individual Switches Wall-Mounted Power Strip 1.5M Extension Cord 13A Fused UK Plug 3250W
PIBEEX£12.674.6★4,101 rev
pro elec pl15694 1 m 5-Gang Switched Extension Lead White
PRO ELEC£7.634.6★278 rev
Desiretech 6 Gang Extension Lead - 1 Metre Power Cord 13A Fused UK Plug with Light Indicator Wall Mountable Slim Design 3250W 250V Indoor Home Office Power Cable (White 1 Pack)
Desiretech£7.464.3★60 rev
PRO ELEC PELB1526 6 Gang Extension Lead White 2m
PRO ELEC£5.944.7★2,124 rev
Mscien Extension Lead 1M 5 Way Plug Sockets with Individual Switches Overload/Surge Protection Wall Mountable Power Strip 1 metre Extension Cable 13A/3250W
Mscien£13.714.7★515 rev
Newest
by launch dateDesiretech 6 Gang Extension Lead - 1 Metre Power Cord 13A Fused UK Plug with Light Indicator Wall Mountable Slim Design 3250W 250V Indoor Home Office Power Cable (White 1 Pack)
Desiretech£7.4660 rev
WLV Extension Lead 3M 5 Plug Extension Lead with 3 USB Slots Plug Extension Socket with Individually Switch White Wall Mounted Power Strip for Dorm Kitchen Living Room Bedroom
WLV£17.0271 rev
5 Way Extension Lead with Individual Switches ANVODE Plug Extension Socket Wall Mounted 2M Extension Cable Multi Plug Power Strip for Home Office Dorm
ANVODE£11.6823 rev
BOCHLION Extension Lead with 6 USB Slots 5 Way Plug Extension Socket Surge Protection Power Strip with PD30W USB C Slot Independent Switches and 2M Extension Cord Wall Mounted for Home Office-Black
BOCHLION£19.05161 rev
Mscien Short Extension Lead 1M 5 Way Wall Mounted 1M Extension Lead 5 Gang Switched with Multiple Protection Fused Power Strip with Indicator Light Suitable for Home Office and Kitchen 13A/3250W
Mscien£13.01184 rev
Trending
90-day click momentum
Mscien 3M Extension Lead 5 Way Plug Sockets with Individual Switches Overload/Surge Protection Wall Mountable Power Strip 3 metre Extension Cable 13A/3250W
Mscien£14.574.7★
Desiretech 6 Gang Extension Lead - 1 Metre Power Cord 13A Fused UK Plug with Light Indicator Wall Mountable Slim Design 3250W 250V Indoor Home Office Power Cable (White 1 Pack)
Desiretech£7.464.3★
STATUS 6 Socket Extension Lead 2m Multi-Plug Power Strip for Home Office or Gaming Set-ups White (S6W2MS12)
Status£5.804.6★
WLV Extension Lead 3M 5 Plug Extension Lead with 3 USB Slots Plug Extension Socket with Individually Switch White Wall Mounted Power Strip for Dorm Kitchen Living Room Bedroom
WLV£17.024.7★
Mscien 1M Extension Lead 5 Way Independent Switch Surge Protected Extension Lead UK Power Strip Wall Mountable with 1 Metre Extension Cord 5 Gang Multi Plug Extension Sockets
Mscien£13.314.7★
What buyers say about 5 plug extension lead
What buyers praise and complain about, mined from review topics.What buyers love
“Good solid quality product”
“As advertised”
“Good value for money”
“Very well made socket”
“Great Socket Extension”
“Easy to use”
“Great colour”
“Well made”
“The build feels solid”
“Love how the little buttons are push on and off”
What buyers complain about
“Plugs do not fit properly in the slots”
“Extremely poor quality”
“Just stopped after a month of use”
“Buttons felt really clunky”
“Not as Described”
“Cheap plastic”
“Plugged in charger”
“made a crackling noise when plugged in”
“Not for wifi sockets”
“try and buy in a sale as full price is slightly too expensive in my opinon”
Top return reasons
Common questions
- Is 5 plug extension lead profitable to sell on Amazon United Kingdom?
- The niche generates £67K/yr across 26 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -20.9%. Flapen's verdict: Skip it (42/100).
- How competitive is the 5 plug extension lead niche?
- 12 brands and 49 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 86% of demand.
- What do buyers complain about in 5 plug extension lead?
- Top complaints mined from reviews: Socket/Port/Plug, Quality-Overall, Durability. The return rate is 0.9%.
- When does demand for 5 plug extension lead peak?
- Demand peaks in Jan–Nov–Dec; the busiest month runs 2.1× the quietest.
- What does it cost to enter the 5 plug extension lead niche?
- Listings span £5.22–£19.05; the average listing price is £11.57 (sweet spot $15–$100). The average incumbent carries 1,486 reviews — the moat a new listing must climb.